Thursday, March 29, 2007

NEWS RELEASE: Steve Lubetkin, Public Relations Consultant and Professional Podcaster, Will Speak About Social Media At Philadelphia Legal Marketing Association Luncheon April 12

FOR IMMEDIATE RELEASE

 
MEDIA MAY CONTACT:
Steven L. Lubetkin, APR, Fellow, PRSA
Managing Partner
Lubetkin Communications LLC
Professional Podcasts LLC
708 Crestbrook Avenue
Cherry Hill, NJ 08003-1502
+1 212.537.0196 New York
+1 215.310.5008 Philadelphia
+1 856.751-5491 Cherry Hill
+44 20 7193 6146 London
+1 856.625.5502 Cell
+1 267.295.1112 Fax
stevelubetkin Skype
 
 

  

Steve Lubetkin, Public Relations Consultant and Professional Podcaster, Will Speak About Social Media At Philadelphia Legal Marketing Association Luncheon April 12

 

CHERRY HILL, NJ – March 29, 2007 -- Steve Lubetkin, managing partner of Cherry Hill-based Lubetkin Communications and its subsidiary, Professional Podcasts LLC, will discuss business uses of social media like blogs and podcasts at the luncheon meeting of the Metropolitan Philadelphia Chapter of the Legal Marketing Association (www.phillylma.org) on April 12 at the Philadelphia Bar Association's offices, 1101 Market Street, 11th Floor, Philadelphia, PA.

The Legal Marketing Association is a professional organization of public relations and marketing officers supporting the legal community.

Lubetkin, a 25-year veteran of senior corporate communications positions in Fortune 1000 companies, established the Internet broadcasting division of his communications consulting practice in April 2005. The division was later incorporated as a separate company, Professional Podcasts LLC, which produces high-quality audio and video podcast programs for corporate and institutional clients.

“Blogging and podcasting are becoming increasingly important in engaging clients and prospective clients in a conversation about all sorts of products and services, and professional services firms like law firms need to be able to take advantage of these effective information distribution tools,” Lubetkin said. “Delivering quality content in podcast form, in particular, extends the life and reach of a law firm's intellectual and legal expertise to a global audience. We’re pleased that the Legal Marketing Association has set aside one of its lunch meetings for this important topic.”

Lubetkin is a veteran broadcast news anchor and technology columnist for the Jewish Community Voice of Southern New Jersey. He is a frequent speaker at professional conferences and other meetings, including a keynote speech last fall in Manila at the National Public Relations Congress of the Public Relations Society of the Philippines.

Professional Podcasts LLC is a leading provider of business podcasting services for corporations and professional organizations. The firm produces podcasts for for ACE-INA, one of the largest insurance companies in the world; the American Institute of Chartered Property and Casualty Underwriters/Insurance Institute of America (AICPCU/IIA); the CCIM Institute, a professional development organization for commercial real estate professionals; NAPL, the trade association for excellence in graphic communications management; Leadership New Jersey; the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar; Brookdale Community College’s Center for Conflict Resolution in Lincroft, New Jersey; Sun National Bank; and for NJBankers, the trade association representing major banks in New Jersey. The firm also produces podcasts for the Philadelphia Chapter of the Public Relations Society of America, and publishes its own podcasts on such topics as public relations, computer technology, bond ratings, and interviews with book authors.

More information is available at www.lubetkin.net or at www.professionalpodcasts.com.

# # # #

 

Editors Note: Mr. Lubetkin is available for interviews regarding the value of podcasting for corporations and other institutions. Please contact Steve at (856) 751-5491 or steve@lubetkin.net.

 


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Tuesday, March 27, 2007

NEWS RELEASE: Cherry Hill-Based Professional Podcasts' Managing Partner Steve Lubetkin Will Speak About Podcasting at Trenton NJ Computer Festival in

FOR IMMEDIATE RELEASE

MEDIA MAY CONTACT:
Steven L. Lubetkin, APR, Fellow, PRSA
Managing Partner
Lubetkin Communications LLC
Professional Podcasts LLC
708 Crestbrook Avenue
Cherry Hill, NJ 08003-1502
+1 212.537.0196 New York
+1 856.751-5491 Cherry Hill
+44 20 7193 6146 London
+1 856.625.5502 Cell
+1 267.295.1112 Fax
stevelubetkin Skype

CHERRY HILL, NJ – March 27, 2007 -- Steve Lubetkin, managing partner of Cherry Hill-based Professional Podcasts LLC, will present two workshops on “How to Produce Podcasts” at the Trenton Computer Festival, one of the largest and oldest computer shows of its kind on the East Coast, on April 28 and 29, 2007.

The Trenton Computer Festival (http://www.tcf-nj.org/web/), now in its 32nd year, draws thousands of visitors during its three-day run. Lubetkin’s presentation will take place Saturday, April 28 at 12:25 p.m. in Room ESC-202W, and on Sunday, April 29 at 2 p.m. in Room RC-D.

Lubetkin, a 25-year veteran of senior corporate communications positions in Fortune 1000 companies, established the Internet broadcasting division of his communications consulting practice in April 2005. The division was later incorporated as a separate company, Professional Podcasts LLC, which produces high-quality audio and video podcast programs for corporate and institutional clients.

“Podcasting is now a mainstream, cost-effective, and easily accessible application of computer technology, and both hobbyists and professionals are finding uses for this time-shifted information distribution tool,” Lubetkin said. “Delivering quality content in podcast form extends the life and reach of the content to a global audience. We’re pleased that the Trenton Computer Festival has set aside a significant amount of workshop time for presentations on this important topic.”

Lubetkin is a veteran broadcast news anchor and technology columnist for the Jewish Community Voice of Southern New Jersey. He is a frequent speaker at professional conferences and other meetings, including a keynote speech last fall in Manila at the National Public Relations Congress of the Public Relations Society of the Philippines.

Professional Podcasts LLC is a leading provider of business podcasting services for corporations and professional organizations. The firm produces podcasts for for ACE-INA, one of the largest insurance companies in the world; the American Institute of Chartered Property and Casualty Underwriters/Insurance Institute of America (AICPCU/IIA); the CCIM Institute, a professional development organization for commercial real estate professionals; NAPL, the trade association for excellence in graphic communications management; Leadership New Jersey; the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar; Brookdale Community College’s Center for Conflict Resolution in Lincroft, New Jersey; Sun National Bank; and for NJBankers, the trade association representing major banks in New Jersey. The firm also produces podcasts for the Philadelphia Chapter of the Public Relations Society of America, and publishes its own podcasts on such topics as public relations, computer technology, bond ratings, and interviews with book authors.

More information is available at www.lubetkin.net or at www.professionalpodcasts.com.

# # # #

Editors Note: Mr. Lubetkin is available for interviews regarding the value of podcasting for corporations and other institutions. Please contact Steve at (856) 751-5491 or steve@lubetkin.net.


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Tuesday, March 20, 2007

Magic Software Appoints Eitan Naor as President & CEO

Magic Software Appoints Eitan Naor as President & CEO

Magic announces new CEO as the next step in its corporate restructuring

OR YEHUDA, ISRAEL; March 20, 2007 - Magic Software Enterprises Ltd. (NASDAQ: MGIC), a leading provider of state-of-the-art business integration and development technology, today announced the appointment of Eitan Naor as President and CEO. Naor comes to Magic Software from ECtel Ltd (NASDAQ: ECTX) where he served as president and CEO. He will assume his new position at Magic Software during the next quarter.

With more than 15 years of senior management experience, Naor brings a track record in building and transforming businesses in the enterprise software market. He succeeds David Assia as CEO, though Assia will continue to play a strategic role as Magic Software’s founder and chairman of the board.

In the fourth quarter of 2006, Magic announced a major restructuring plan designed to increase the company's profitability by focusing on the marketing and sales of its flagship products. The restructuring was followed in January by the appointment of three new members to the company's Board of Directors. The appointment of the new CEO is a major step in executing the company’s long term strategy and achieving future growth.

David Assia, Chairman of the Board stated, "I am delighted that we have attracted a person of Eitan’s caliber and vision to lead our company through this period of transformation. I strongly believe that his leadership will enable us to achieve our growth and profitability goals.

Naor commented, "Magic's return to profitability following last year's restructuring, was an important milestone for the company. I am truly excited to have the opportunity to lead Magic to the next level and work closely with the board, management team and employees to achieve our goals."

Guy Bernstein, CEO of Emblaze Group, the controlling shareholder of Magic Software, stated "We are working alongside Magic’s management and are taking important steps towards a true turnaround and a stronger future. David is one of the cornerstones of Magic Software and we thank him for his contribution during this transitional period. We are extremely happy to have Eitan on board. Eitan's performance presents a true promise for Magic going forward. We are all looking forward to working with him in the near future."

As President & Chief Executive Officer of ECtel Ltd. (Nasdaq: ECTX), Naor led ECtel’s restructuring and turnaround plan while establishing ECtel as a market leader, resulting in consecutive revenue growth and improved financials for the last nine quarters.

Prior to his time at ECtel, Naor was acting Division President for the OSS & Order Management System divisions, and previously Vice President of the Customer Care and Billing division of Amdocs Ltd. Prior to Amdocs, Naor held senior management positions at numerous technology firms including Oracle Israel, Hewlett Packard Israel, and SCP Systems. He holds an MBA in strategic management and a BA in business administration and marketing, both conferred magna cum laude.

About Magic Software Enterprises

Magic Software Enterprises (NASDAQ: MGIC) has been a leader in enterprise application development, deployment and integration technology for more than two decades. The company's service-oriented platform is used by companies worldwide to develop, maintain, and deploy both legacy and new business solutions, while integrating these applications across both internal and external, heterogeneous environments. Magic Software’s platform-independent methodology lets companies achieve agility by quickly assembling composite applications, allowing programmers to create services and architects and business analysts to orchestrate and reuse these services to enable business processes. Through partnerships with industry leaders such as IBM and SAP and more than 2500 ISVs worldwide, Magic Software technology is used by more than 1.5 million customers around the globe.

For more information on Magic Software Enterprises and its products and services, visit www.magicsoftware.com.

Except for the historical information contained herein, the matters discussed in this news release include forward-looking statements that may involve a number of risks and uncertainties. Actual results may vary significantly based upon a number of factors including, but not limited to, risks in product and technology development, market acceptance of new products and continuing product conditions, both here and abroad, release and sales of new products by strategic resellers and customers, and other risk factors detailed in the Company's most recent annual report and other filings with the Securities and Exchange Commission.

# # #

Press contacts:

Steven L. Lubetkin
Public Relations Counsel
Magic Software Enterprises Ltd.
slubetkin@magicsoftware.com
+1 856.751.5491 New Jersey
+1 856.625.5502 Cell
+1 267.295.1112 Fax
stevelubetkin Skype

Mary Lou Roberts

Magic Software Corporate Communications

Phone: 215-740-8976

mlroberts@magicsoftware.com


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Wednesday, March 14, 2007

MEDIA ADVISORY: Philadelphia Fed President Charles Plosser, ABA President Earl McVicker, will address 103rd Annual NJBankers Convention

NEWS MEDIA MAY CONTACT:

Timothy E. Doherty
Vice President/Director, Communications, NJBankers
phone: 609-520-1221, ext. 542
home: 610-258-8138
cell: 908-763-1284
email: tdoherty@njbankers.com

or

Steven L. Lubetkin, APR, Fellow, PRSA
Managing Partner, Lubetkin Communications
phone: 856-751-5491
cell: 856-625-5502
email: steve@lubetkin.net or slubetkin@njbankers.com

COVERAGE INVITED

Who: NJBankers (New Jersey Bankers Association)

What: 103rd Annual Convention

When: March 22-24, 2007
Where: The Breakers, Palm Beach, Florida

PRINCETON, NJ – March 14, 2007 -- Dr. Charles Plosser, appointed last August as president of the Federal Reserve Bank of Philadelphia, and Earl McVicker, chairman of the American Bankers Association, will be the keynote speakers at the 103rd annual conference of the New Jersey Bankers Association taking place March 22-24 in Palm Beach, Florida. More than 200 leading New Jersey bank executives will attend the conference.

(Editors note: biographical background and photo of Dr. Plosser is on the web at http://www.phil.frb.org/publicaffairs/officers/charles-plosser.cfm. A biography of Mr. McVicker is at http://www.aba.com/Press+Room/emcvicker_bio.htm, and his photo is at http://www.aba.com/aba/documents/press/earlmcvicker_300dpi.jpg.)

Coverage and Telephone Interviews

Your coverage of the convention is welcome. Please call Timothy E. Doherty, NJBankers Vice President and Director of Communications, by Friday, March 16 at the number above if you plan to attend. We can also make available high quality audio recordings of most of the programs in MP3 format for use in newscasts, along with high-resolution digital photographs of conference activities. If you would like to request a live audio feed for the Friday morning general session or telephone interviews with speakers or NJBA officers at any time during the convention, please let Mr. Doherty know by March 17 so the necessary arrangements can be made.

Historically our speakers do not use prepared texts, but should one be provided, Mr. Doherty will be more than happy to share it with you upon request as soon as we receive a copy.
How to contact NJBankers at The Breakers, Palm Beach, Florida

Throughout the convention, the media may contact Timothy E. Doherty, NJBankers Vice President and Director of Communications, at The Breakers, Palm Beach, Florida, via cell phone at 908-763-1284.

For your convenience in planning coverage, here are some highlights of the conference program.

Highlights of Conference

THURSDAY, MARCH 22

7:15AM to 8:15AM
Breakfast Seminar
ISSUES REQUIRING IMMEDIATE ACTION, Venetian Ballroom
Don Musso, President, Fin Pro, Inc.

8:45AM TO 11:30AM
GENERAL SESSION, Venetian Ballroom
Welcome, Convention Chairman Frank A. Kissel, Chairman and Chief Executive Officer, Peapack-Gladstone Bank

Address by New Jersey League of Community Bankers Chairman
Robert S. Monteith, President and Chief Executive Officer, NVE Bank

NJBankers Update by 2006-2007 NJBankers Chairman Michael M. Quick, Chairman, Susquehanna Patriot Bank

10:30AM TO 11:45AM
Keynote Address:
NEW TRENDS IN FRAUD, IDENTITY THEFT AND COMPUTER CRIME
Jack Vonder Heide, President, Technology Briefing Centers, Inc., Oak Brook, Illinois

FRIDAY, MARCH 23

7:15AM to 8:15AM
Concurrent Breakfast Seminars

TRENDS IN NEW JERSEY BANKING, Venetian Ballroom
Robert Kafafian, President and Chief Executive Officer, The Kafafian Group, Inc.
Terry Johnson, Executive in Charge of Consulting Practice, Crowe, Chizek and
Company, LLC


TECHNOLOGY ROI AND DISCOVERING THE IT EFFICIENCY RATIO, Gold Room
Aaron Silva, Director of Corporate Development, Compushare, Inc.
Most financial managers understand Key Performance Indicators (KPI's) such as their institution’s efficiency ratio, ROE, ROA, and others. But do they know how to actually measure Technology ROI? This session will not only show senior managers how to forecast Technology ROI and hold their direct reports accountable, but they will also learn about the IT Efficiency Ratio: a new way to trend the IT Department’s contribution to the bank’s efficiency ratio, asset growth, and NOI per employee.

8:45AM – 12:00 noon
GENERAL SESSION, Venetian Ballroom
A Washington Perspective: American Bankers Association Chairman Earl D. McVicker, Chairman and Chief Executive Officer, Central Bank and Trust Co., Hutchinson, Kansas

Address by Dr. Charles I. Plosser, President, Federal Reserve Bank of Philadelphia
Dr. Plosser will share his insights into why the yield curve is flattening and its implications for bankers.

10:00AM TO 11:45AM
GENERAL SESSION
Regulatory Case Study
Working in small groups with a regulatory facilitator, participants will review an examination report that includes issues related to commercial real estate lending and the allowance for loan and lease losses. Participants will assume the role of examiners and will assign a CAMELS rating to the institution and determine if an enforcement action would be warranted. The debrief will include a discussion of what the regulators would have done in a similar situation.

Cynthia L. Course, Assistant Vice President, Federal Reserve Bank of Philadelphia
Kevin J. Glueckert, Field Supervisor (Risk Management), Division of
Supervision and Consumer Protection, Federal Deposit Insurance Corporation
Armin Lovi, Examining Officer, Federal Reserve Bank of New York
Michael Simone, Regional Deputy Director, Office of Thrift Supervision

SATURDAY, MARCH 24

7:15AM to 8:15AM
Breakfast Seminar
CAPITAL: BANK STRATEGY AND MARKET TRENDS -
AN OVERVIEW OF CAPITAL MANAGEMENT THEMES AND EVOLUTION OF HYBRID CAPITAL TECHNOLOGY, Venetian Ballroom
Robert Nordlinger, Executive Director of Bank Strategy, JPMorgan Chase
Gregg Gunselman, Vice President, JPMorgan Chase

8:30AM – 12:00PM
GENERAL SESSION, Venetian Ballroom
Address: Steven M. Goldman, Commissioner, New Jersey Department of Banking and Insurance

Legislative Update: NJBankers Vice President and Director of Government Relations Robert J. Tartaglia

Installation of 2007-2008 NJBankers Officers and Board of Trustees

Acceptance Speech by 2007-2008 NJBankers Chairman Roger Bosma, President and Chief Executive Officer, Lakeland Bancorp, Inc.


10:00AM TO 11:45AM

Economic Update, “Social, Demographic and Economic Shifts Impacting Wealth Creation and Capital Formation,” John McCabe, Senior Vice President and Chief Equity Strategist, Shay Assets Management, Inc., New York, NY

# # #

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Friday, March 09, 2007

Professional Podcasts producing programs for NAPL, Leading Printing and Graphic Industry Trade Organization, at its Top Management Conference

Cherry Hill-based Professional Podcasts LLC (www.professionalpodcasts.com) is producing podcasts this week at the Top Management Conference of NAPL, the trade association for excellence in graphic communications management, in Santa Barbara.



Here I am enjoying one brief moment of sunset by the Pacific Ocean, which is right across from the Four Seasons Resort where the conference is taking place.







Completing a podcast recording at the NAPL Top Management Conference are (from left): Maudie Briggs, president of Morrison Communications, Morristown, TN; Jerry Mechell, president of Swifty Printing, Arlington, TX; Joe Truncale, president and CEO of NAPL, conference host organization; and Don Bergeron of Daily Printing, Plymouth, MN.


We've been producing podcasts for NAPL for nearly a year now, and this is an organization that truly gets the value of podcasting for delivering their intellectual content to a highly focused and information hungry audience.

We've been busy podcasting, though. We've completed six podcasts (one recorded pre-conference, and five completed onsite.)

Our approach to podcasting is different than many podcasters. We regard this as a serious communications tool that can be used by business organizations to reach audiences with structured, informative content. When properly produced (like long-form public radio programming) podcasts can deliver content to dispersed audiences on a time schedule convenient for them, and at a cost for production that is dramatically lower than other media.

You can listen to the podcasts at NAPL's website or subscribe to the feed.

NAPL is also issuing press releases about the podcasts:

Wordsprint's Gilmer Discusses How Focusing on Vertical Markets Helped His Company Succeed in NAPL Podcast

PrintingForLess.com's Field; Davies of Action Printing; and NAPL Board member Westfall Discuss Customer Service at TMC

You can also visit our websites, www.lubetkin.net or www.professionalpodcasts.com, to see the complete selection of podcasts we are producing for clients.


NEWS MEDIA MAY CONTACT:
Steve Lubetkin, Managing Partner
Lubetkin Communications LLC
Professional Podcasts LLC
steve@lubetkin.net
856-751-5491

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