Lubetkin Broadcasting

Rutgers Future Scholars - News Wrapper Final Version

2010-10-01T14:27:00.001-04:00

Final video - Rutgers Future Scholar program, Susquehanna Bank visit.

This blog has moved

2010-08-15T21:33:00.000-04:00

We've consolidated our news release feed into our new WordPress-powered website. Please continue to watch for news release content at http://www.lubetkin.net/category/news-2/news-releases/. The RSS feed remains the same at http://feeds.feedburner.com/lubetkinbroadcasting.
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NextRE Web Video

2010-08-02T11:29:00.001-04:00

This is the final cut uploaded 8/1/2010

GardenStateRadio.com Open Billboard for July 21, 2010

2010-07-21T14:58:00.001-04:00

Rutgers University Camden hosted its Quarterly Business Outlook panel in Cherry Hill on July 20. Four panelists from different industry sectors gave their views on the economy.

Panelists were:

Luke Tilley
Regional Economist
Federal Reserve Bank of Philadelphia

Maxine Ballen
President & CEO
New Jersey Technology Council

George Sowa
Executive VP and Senior Managing Director
Brandywine Realty Trust

Greg Charbeneau
Vice President and Executive Director
Adventure Aquarium

These Garden State Radio audio actualities are fully cleared for broadcast use. Please send usage reports to: steve@gardenstateradio.com.

Rutgers QBO Actualities

Luke Tilley
Regional Economist
Federal Reserve Bank of Philadelphia

Tilley1: Outlook is for growth going forward in activity and employment.

00:25 OUTCUE: ...coming forward

Listen to the actuality here:

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Tilley2: The credit situation remains difficult for banks and for borrowers.

00:29 OUTCUE: ...economic activity

Listen to the actuality here:

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Maxine Ballen
President & CEO
New Jersey Technology Council

Ballen1: She sees light at the end of the tunnel for technology companies in New Jersey

00:22 OUTCUE: ...past couple months.

Listen to the actuality here:

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George Sowa
Executive VP and Senior Managing Director
Brandywine Realty Trust

Sowa1: The commercial real estate industry is starting to stabilize.

00:09 OUTCUE: ...within the industry

Listen to the actuality here:

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Sowa2: Smaller borrowers are still having a hard time getting credit.

00:17 OUTCUE: ...in particular.

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Sowa3: Confidence in the outlook means tenants are looking for longer leases in commercial buildings.

00:23 OUTCUE: ...in some sectors.

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Greg Charbeneau
Vice President and Executive Director
Adventure Aquarium

Charbeneau1: People need to have cultural and recreational activities and will be looking for more cost-effective options for family vacations.

00:29 OUTCUE: ...how they go about doing things.

Listen to the actuality here:

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Charbeneau2: Travel and tourism industry will remain strong, and business travellers will be a leading indicator of economic recovery.

00:33 OUTCUE: ... especially in 2011.

Listen to the actuality here:

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Thomas Morr
President and CEO
Select Greater Philadelphia

Mr. Morr attended the QBO and offered his perspectives on why the Delaware Valley region is attractive for businesses considering relocation.

Morr1: This region has a lot of positive factors that companies should consider

00:25 OUTCUE: ...about the future.

Listen to the actuality here:

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Morr2: Morr describes the kinds of industries that flourish in the Philadelphia region.

00:22 OUTCUE...to do business.

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Morr3: Morr explains why companies should want to be in the Northeast.

00:35 OUTCUE: ...in annual economic output.

Download the actuality here.

Garden State Radio is a news service of Professional Podcasts LLC, Cherry Hill, NJ.

Award Winning Cherry Hill Video Firm Produces Video News Report About Rutgers Future Scholars Program

2010-07-12T13:06:00.001-04:00

[tweetmeme source="PodcastSteve" service="bit.ly" only_single="false"]

NEWS RELEASE

FOR IMMEDIATE RELEASE

News Media May Contact:

Steven L. Lubetkin, Managing Partner
Professional Podcasts/Lubetkin & Co. Communications
+1 (856) 751-5491 or steve@professionalpodcasts.com

CHERRY HILL, NJ – July 12, 2010 – Cherry Hill-based Professional Podcasts LLC, the award-winning video and multimedia production subsidiary of Lubetkin Communications LLC, has produced a web video news report featuring the Rutgers Future Scholars program at the Rutgers-Camden campus.

During the program, 45 eighth-graders from the Camden school system took part in a career day exploration with South Jersey business leaders. The students also visited four businesses in Camden as part of the program.

Rutgers Future Scholars - News Wrapper Final Version from PodcastSteve on Vimeo.

The video – viewable in the player above, and also available on the web at http://children.camden.rutgers.edu/future_scholars/index.html -- depicts the career conversations students held, and highlights the students’ visit to Susquehanna Bank’s branch in Camden’s Victor Building and the bank’s regional headquarters on the nearby waterfront.

The video news report includes interviews with Rutgers educators and Susquehanna Bank officials about the importance of the Rutgers Future Scholars Program for keeping students focused on success in school. Susquehanna Bank is providing major financial support for the Rutgers Future Scholars Program.

“We are pleased to continue our video production relationship with Rutgers-Camden. The continued shrinkage of the broadcast television industry means that local TV news departments don’t have the resources to cover community and corporate events like the Rutgers Future Scholars,” said Steve Lubetkin, managing partner of Professional Podcasts and principal videographer for the Rutgers Future Scholars program. “Our news wrapper product allows organizations to satisfy their audience’s need for video coverage at an affordable price, and we can offer global distribution at an economic price point.”

About Professional Podcasts LLC/Lubetkin Communications

Professional Podcasts LLC produces audio, video, e-learning, and other multimedia content for businesses and professional organizations. Since 2005, Professional Podcasts has been counseling clients about the effective use of social media, especially rich media content like audio and video podcasts, multimedia, and e-Learning modules, as tools that facilitate two-way communications with customers, employees, and others.

Professional Podcasts received a 2010 Astra Award from the New Jersey Communications, Advertising and Marketing Association (NJCAMA) for its business-to-business audio podcasts for global insurer/reinsurer ACE Group. The firm also shared a 2009 JASPER Award from the Jersey Shore Public Relations & Advertising Association with Take This Journey LLC for a video they produced for Samost Jewish Family and Children’s Services, and won a 2008 JASPER for its audio podcasts for a trade association.

Professional Podcasts produces high-quality audio and video podcasts for Walmart Stores; the National Association of Realtors, Amboy Bank; the American Cancer Society, the American Institute of CPCU/Insurance Institute of America; the CCIM Institute; Sun National Bank; Rutgers-Camden’s School of Business Administration; NAPL, a graphic communications trade association, NJBankers, a trade association representing major banks in New Jersey; Leadership NJ; and the Philadelphia Chapter of the Public Relations Society of America. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors.

More information and links to audio podcasts are available at http://www.professionalpodcasts.com/.

Video podcasts are available at http://professionalpodcasts.blip.tv/.

# # # #

ElevatorPitchVideos.net: Brian Wiggins, Philadelphia Business Journal

2010-06-24T15:59:00.001-04:00

Brian Wiggins, circulation director of the Philadelphia Business Journal, does his elevator pitch video for the PBJ's first summer Tweetup, held June 16, 2010 at the Field House in Philadelphia.

More information on our elevator pitch video service.

Cherry Hill Podcasting Firm Produces "Elevator Pitch Video" of Burlington County Chamber President

2010-06-21T06:43:00.001-04:00

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This Elevator Pitch Video features Kristie Howell-Ikeda, president/CEO of the Burlington County NJ Chamber of Commerce, presenting a short talk on how to be an effective networker. The presentation was made June 17, 2010 at the Entrepreneurs Forum of Southern New Jersey during a networking wine and cheese party at Heritage Station Wineries, Mullica Hill, NJ.

Elevator Pitch Videos are a new service of Cherry Hill based Professional Podcasts LLC, providing businesses and job-seekers with an entry-level, low cost opportunity to produce and distribute web-based social media video “elevator pitch” video podcasts or video resumes. More information is available at http://www.elevatorpitchvideos.net/.

Garden State Radio News Audio Billboard: Rutgers Future Scholars Program

2010-06-17T07:19:00.001-04:00

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Garden State Radio News is an audio actuality/news report service for online and broadcast radio stations in New Jersey and surrounding metropolitan areas.

For information on Garden State Radio News Service, contact Steve Lubetkin, news director, at (856) 751-5491 or steve@gardenstateradio.com.

Open Billboard for Thursday, June 17, 2010

Rutgers University Camden hosted 45 Camden 8th grade students in a Career Connections Day as part of its Rutgers Future Scholars program this week. The students held round-table discussions with 12 prominent local businesses and then visited Camden-based companies, including Susquehanna Bank, a major financial sponsor of the program.

These Garden State Radio audio actualities are fully cleared for broadcast use. Please send usage reports to: steve@gardenstateradio.com.

Rutgers Future Scholar Actualities

Gayle Porter
Professor of Management, School of Business, Rutgers Camden

RFS-Gayle1a: Describes the program and its focus on getting the students to learn about business career opportunities and remind them why they need to stay serious about staying in school.

00:24 OUTCUE: ...in a few years

Listen to the actuality here:

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RFS-Gayle2: Explains what the students did on campus, meeting with employers, touring several companies in Camden.

00:26 OUTCUE: ...in terms of a career.

Listen to the actuality here:

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Joseph Lizza, division president, Delaware Valley, Susquehanna Bank

Lizza1: Describes the bank's role in supporting the Rutgers Future Scholars Program.

00:31 OUTCUE: ...that portion of the program.

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Lizza2: The bank thinks education is the key to opportunity for young people.

00:26 OUTCUE: ...so enthusiastic about it.

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Josué Figueroa (hoe-SWAY fee-gah-ROW-ah), manager, Susquehanna Bank branch in the Victor Building, Camden, NJ

JF1: Discusses the branch and how he finds it exciting as a Camden resident to be able to help the students learn about opportunities in banking.

00:24 OUTCUE: ...something different for them.

Listen to the actuality here:

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JF2: Excited about being able to describe all of the nuances of business banking and the importance of credit.

00:33 OUTCUE: ...best financial decisions in the future.

Listen to the actuality here:

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JF3: Talks about the changes in the Camden neighborhood since the bank has moved in.

00:36 OUTCUE: ...or to parents at different centers.

Listen to the actuality here:

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Nyeema (ni-YEE-mah) Watson, administrative director for the Rutgers Camden Center for Children and Childhood Studies.

NW1: Explains the Rutgers Future Scholar program

00:22 OUTCUE: ... opportunities to higher education.

Listen to the actuality here:

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NW2: Nyeema explains that before the Rutgers program, these students didn't have much access to information about higher education.

00:25 OUTCUE: ...be like for them.

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NW3: The hoped-for outcome of the program is that the students will all enter and graduate from Rutgers.

00:09 OUTCUE...five years after they enter.

Listen to the actuality here:

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Julia Meluso, graduate assistant working with Rutgers Future Scholar Program

JM1: Julia explains some of the things the students want to know about being a student at Rutgers.

00:35 OUTCUE: ...without even having to ask, really.

Listen to the actuality here:

Download the actuality here.

Garden State Radio is a news service of Professional Podcasts LLC, Cherry Hill, NJ.

ElevatorPitchVideos.net: Brian Wiggins, Philadelphia Business Journal

2010-06-17T06:44:00.000-04:00

[tweetmeme source="PodcastSteve" service="bit.ly" only_single="false"]

Brian Wiggins, circulation director of the Philadelphia Business Journal, does his elevator pitch video for the PBJ's first summer Tweetup, held June 16, 2010 at the Field House in Philadelphia.

More information on our elevator pitch video service.

Professional Podcasts Introduces Short Social Media Videos for NJ/PA Small Businesses and Individuals at ElevatorPitchVideos.net

2010-06-11T14:48:00.001-04:00

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News Media May Contact:

Steven L. Lubetkin, Managing Partner
Professional Podcasts/Lubetkin & Co. Communications
+1 (856) 751-5491 or steve@professionalpodcasts.com

Award Winning Cherry Hill Video Firm Offering Short
“Social Media Style” Elevator Pitch Video Podcasts

CHERRY HILL, NJ – June 11, 2010 – Cherry Hill-based Professional Podcasts LLC, the award-winning video and multimedia production subsidiary of Lubetkin Communications LLC, is offering budget-priced “social media style” video podcasts for individuals and organizations in the New Jersey and Philadelphia region that want to test the value of adding video content to their marketing programs.

The affordable “Elevator Pitch Videos” service provides clients with a 2-3 minute social media video shot informally with a high definition Kodak Zi8 pocket video camera instead of professional level broadcast video equipment.

Professional Podcasts will interview clients for an Elevator Pitch Video, edit the video at the client’s home or business to include titles, graphics, and keyword tagging, and then upload it to the Internet while the client watches. Elevator Pitch Video Podcasts can be posted on YouTube or other popular video sites, embedded into a client’s website, connected to a Facebook profile or an online resume site like LinkedIn, or included as a hyperlink in a signature line in an email message.

The first Elevator Pitch Video features George Warner of BrowseYourTown.com, a local business networking organization, explaining the value of members’ circles of influence in growing the BrowseYourTown referral network.

Elevator Pitch videos cost $275 complete, including editing and post-production. More information is at http://www.elevatorpitchvideos.net/.

“For six years, we’ve been producing professional quality, award-winning video and audio content for commercial clients with the budget resources to devote to long-form business video and audio productions,” noted Steve Lubetkin, Managing Partner of Professional Podcasts. “Many individuals and smaller businesses are not in a position to commit to this level of video production, but could still benefit greatly from the dramatic improvement in search results that video can bring to their online presence. This is an entry-level way for these clients to get into online video without having to develop the skills to produce the video themselves”

About Professional Podcasts LLC/Lubetkin Communications

Professional Podcasts LLC produces audio, video, e-learning, and other multimedia content for businesses and professional organizations. Since 2005, Professional Podcasts has been counseling clients about the effective use of social media, especially rich media content like audio and video podcasts, multimedia, and e-Learning modules, as tools that facilitate two-way communications with customers, employees, and others.

Professional Podcasts produces high-quality audio and video podcasts for Walmart Stores; the National Association of Realtors, Amboy Bank; the American Cancer Society, the American Institute of CPCU/Insurance Institute of America; the CCIM Institute; Sun National Bank; the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar, NAPL, a graphic communications trade association, NJBankers, a trade association representing major banks in New Jersey, Leadership NJ; the Public Relations Society of America. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors.

More information and links to audio podcasts are available at http://www.professionalpodcasts.com/.

Video podcasts are available at http://professionalpodcasts.blip.tv/.

# # # #

Browse Your Town - Center of Influence

2010-06-09T20:31:00.001-04:00

Click to Play

George Warner explains the centers of influence that people bring to Browse Your Town. More information at www.browseyourtown.com.

Cherry Hill Podcast Production Company Earns Third Communications Award

2010-05-25T06:33:00.001-04:00

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CHERRY HILL, NJ – May 25, 2010 – Professional Podcasts LLC, the award-winning audio and video content production company headquartered in Cherry Hill, NJ, has won an Astra Award from the New Jersey Communications, Advertising, and Marketing Association (NJCAMA). The award is the third honor the company has earned for its multimedia productions since opening its doors in 2005.

In photo, Steve Lubetkin, right, of Cherry Hill’s Professional Podcasts LLC accepts ASTRA Award from Erin Higgins of Creative Marketing Alliance, a member of the NJCAMA Board of Directors.

Professional Podcasts won a Silver Astra award for a series of business-to-business audio podcasts produced for The ACE Group, a global insurer-reinsurer.

“It’s gratifying to have NJCAMA’s jury of professional communicators recognize that delivery of complex business content in audio form can still have an important role in a large company’s effort to reach out to corporate clients and prospects, said Steve Lubetkin, managing partner of Professional Podcasts. “In all of the excitement over the rise of the social media, many business users have focused all of their energies on social networks like Twitter and Facebook, and forget that creating their own radio and TV shows in the form of podcasts can reach a worldwide audience effectively.”

The podcasts were recognized in the Astra competition’s “Business to Business Podcasts (under 30 minutes)” category. The Astra award was presented at NJCAMA’s awards dinner at the Paul Robeson Center, 102 Witherspoon St., Princeton, NJ, on May 19.

The winning series of podcasts includes interviews with ACE Group risk management professionals and other subject matter experts about global risks faced by corporations in such areas as environmental liability, digital data security, directors and officers risk, logistics risk, and other complex business risks. The full series of programs, which Professional Podcasts has been producing for ACE Group since 2006, is available through the ACE Group website at http://www.acegroup.com/, at the podcast blog, http://aceprofessionalrisk.blogspot.com, via free subscription to the podcast RSS feed, and through the Apple iTunes Music Store’s podcast section.

In 2008, Lubetkin Communications/Professional Podcasts won a Silver JASPER Award for podcast audio programs it produced for NAPL, a global printing and graphic communications trade association, and in 2009, it shared a JASPER Award for a video documentary with Take This Journey LLC, another Cherry Hill video firm, for a program produced for Samost Jewish Family and Children’s Services of Southern New Jersey.

About NJCAMA

The New Jersey Communications, Advertising and Marketing Association (NJ CAMA) is a non-profit organization founded in 1986. Its mission is to support a community of creative and business professionals with programs and resources that continually improve the effectiveness and integrity of communications, delivered through advertising, marketing programs, public relations and other tactical efforts. More information is at http://www.njcama.org/.

About Professional Podcasts LLC/Lubetkin Communications

Professional Podcasts LLC, a wholly owned subsidiary of Lubetkin Communications, produces audio, video and other multimedia content and provides podcasting services for corporations and professional organizations. Since 2005, Professional Podcasts has been counseling clients about the effective use of social media, like podcasts and blogs (online journals) as tools that facilitate two-way communications with customers, employees, and others.

The firm produces high-quality audio and video content distributed as podcasts for such clients as the New Jersey Technology Council; the National Association of Realtors; the CCIM Institute; Jewish Family Services of Delaware; Consumer Credit Counseling Services of the Delaware Valley; Foundations Community Partnership; the American Institute of CPCU/Insurance Institute of America; Amboy Bank, Sun National Bank, Rutgers University; Leadership NJ; the New Jersey Bank Marketing Association, and the New Jersey Academy of Family Physicians. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors.

More information is available at http://www.professionalpodcasts.com/. Video podcasts are available at http://professionalpodcasts.blip.tv/.

Walmart hosts NJ Boys and Girls Club Youth of The Year Finalists, 5/13/2010

2010-05-14T15:02:00.001-04:00

Click to Play

East Windsor, New Jersey, USA - Thursday May 13, 2010: Wal-Mart Store #3266, East Windsor Township, again hosted finalists from the Boys' and Girls' Clubs in New Jersey Youth of the Year competition. Each club finalist received a $100 Wal-Mart shopping card to purchase professional wardrobe items to be worn in the statewide final competition later in May. Each club finalist also received a $1,500 scholarship. The state winner will receive a $20,000 scholarship.

Award Winning Cherry Hill Video Firm Produces Alumni Videos For Rutgers-Camden’s 60th Anniversary Website

2010-05-11T14:28:00.001-04:00

[tweetmeme source="PodcastSteve" service="bit.ly" only_single="false"]

NEWS RELEASE

FOR IMMEDIATE RELEASE

News Media May Contact:

Steven L. Lubetkin, Managing Partner

Professional Podcasts/Lubetkin & Co. Communications

+1 (856) 751-5491 or steve@professionalpodcasts.com

Cathy K. Donovan

Assistant Director, Communications

Rutgers University—Camden

(856) 225-6627 or catkarm@camden.rutgers.edu

Award Winning Cherry Hill Video Firm Produces Alumni Videos For Rutgers-Camden’s 60^th Anniversary Website

CHERRY HILL, NJ – May 11, 2010 – Cherry Hill-based Professional Podcasts LLC, the award-winning video and multimedia production subsidiary of Lubetkin Communications LLC, is producing a series of short documentary video podcasts, or “vidcasts,” to commemorate the campus’ 60^th anniversary.

Professional Podcasts has completed two vidcasts in the “Scarlet Memories” series. The programs focus on alumni of Rutgers University’s Camden Campus reflecting on their Rutgers experiences. The videos can be accessed through a special Rutgers-Camden web page, (http://www.camden.rutgers.edu/60years/scarletmemories.html). Several additional videos are planned in the series.

Rutgers Video – Cal Maradonna

One vidcast features Cal Maradonna, retired dean of students at the Camden campus, who entered college as a freshman at the school in 1968 and remained on campus as a professor and administrator for the next 40 years. In his video recollections, Maradonna also describes creating many unique Rutgers-Camden souvenirs, including a commemorative bottle of Coca-Cola for the campus’ 50^th anniversary, Rutgers cookies, walnuts, and other items. The Maradonna video is also available through YouTube at http://www.youtube.com/watch?v=7o9OJ0mJvgk.

Rutgers Video – Beth Wirchansky

The second video profiles Beth Wirchansky, a 2009 Master of Science graduate of the Camden Campus. Wirchansky, who is working in cancer DNA research at Fox Chase Cancer Center in Philadelphia, was part of a biology department research team at Rutgers Camden that identified a previously uncategorized species of ground leech found in Alloway Township, NJ. Wirchansky’s video is at http://www.youtube.com/watch?v=csc4aZ5Mtik.

“We are pleased to be working with Rutgers Camden to produce this video series,” said Steve Lubetkin, managing partner of Professional Podcasts and principal videographer for the Rutgers Camden documentaries. “Video podcasts are an increasingly valuable communications tool for organizations that want to explain their missions and tell interesting stories about how people in their organizations value their relationship with the organization. Videos help organizations like Rutgers Camden connect with audiences that increasingly are seeking information online. You simply can’t establish this kind of audience engagement through printed materials alone.”

About Professional Podcasts LLC/Lubetkin Communications

Professional Podcasts LLC produces audio, video, e-learning, and other multimedia content for businesses and professional organizations. Since 2005, Professional Podcasts has been counseling clients about the effective use of social media, especially rich media content like audio and video podcasts, multimedia, and e-Learning modules, as tools that facilitate two-way communications with customers, employees, and others.

Professional Podcasts produces high-quality audio and video podcasts for Walmart Stores; the National Association of Realtors, Amboy Bank; the American Cancer Society, the American Institute of CPCU/Insurance Institute of America; the CCIM Institute; Sun National Bank; the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar, NAPL, a graphic communications trade association, NJBankers, a trade association representing major banks in New Jersey, Leadership NJ; the Public Relations Society of America. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors.

More information and links to audio podcasts are available at http://www.professionalpodcasts.com/.

Video podcasts are available at http://professionalpodcasts.blip.tv/.

# # # #

PHOTOS AVAILABLE: ACE Group of Insurance Companies Brings 130 Jobs to New Jersey

2010-04-14T06:43:00.000-04:00

NEWS MEDIA MAY CONTACT:
Steve Lubetkin, +1-856-751-5491

steve@lubetkin.net

PHOTO EDITORS: Photographs of the opening ceremony for ACE Group's new Risk Services office in Jersey City are available for your use.

ACE Group of Insurance Companies Brings 130 Jobs to New Jersey

Link above goes to official press release from the New Jersey Department of Banking and Insurance. We produced photos of the event for ACE Group, which are accessible at http://www.flickr.com/photos/lubetkin/sets/72157623716000471/.

All the photos are fully captioned in the IPTC metadata fields and licensed by ACE Group for use by the news media for the next 60 days at no additional cost.

Jim Marshall, Rock Photographer, Dead at 74. Interviewed on our Middle Chamber Books Podcast, 1/11/2010

2010-03-25T12:27:00.001-04:00

NEWS MEDIA MAY CONTACT:
Steven L. Lubetkin
Managing Partner, Professional Podcasts LLC
856-751-5491 or steve@professionalpodcasts.com

Rock concert photographer Jim Marshall died this week at 74.

Marshall is famous for photos of Johnny Cash giving an audience the finger, the only portraits of Janis Joplin and Grace Slick posed together, and iconic photos of rock figures since the late 1950s, including documentary photos from Woodstock.

We had the opportunity to speak with the legendary shooter (the highest praise from one photographer to another is to call them a “good shooter”) in January when we discussed his book, Trust: Photographs of Jim Marshall, which was published in October 2009.

Broadcast news media: Audio from this podcast is available for licensing on request to steve@professionalpodcasts.com. The podcast itself is copyrighted material, Copyright ©2010 Professional Podcasts LLC. All rights reserved.

Caution: This podcast contains strong language and drug references.

Purchase the book by clicking on the text link below.

Trust: Photographs of Jim Marshall (Omnibus Press)

Download the podcast file here (26.9 mb stereo MP3 file, 00:23:47 length).

Listen to the podcast here:

Subscribe to the RSS feed for the Middle Chamber Books podcast series.

Apple iPod owners, subscribe to the Middle Chamber Books podcast series in the Apple iTunes Music Store.

These podcasts are available for sponsors. Please let us know if you are interested in sponsoring our programs.

If you listen regularly and find these podcasts valuable, please consider making a secure donation via PayPal by clicking the button below. Thanks for your support.

Keywords: middle chamber, books, amazon, professional podcasts, lubetkin, cherry hill, nj, new jersey, jim marshall, photographer, concert, rock, trust, music photographer

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We produce these podcasts in the studios of Professional Podcasts LLC, Cherry Hill, NJ.

Consumer Credit Counseling Service of the Delaware Valley, Luncheon Video 3/5/2010

2010-03-05T16:23:00.001-05:00

Click to Play

This video was produced by Professional Podcasts LLC for Consumer Credit Counseling Service of the Delaware Valley for presentation at CCCSDV's awards luncheon on March 5, 2010.

Professional Podcasts Managing Partner Will Discuss Business Uses of Social Media and Podcasting at Greater Princeton HR Professionals Luncheon in Princeton January 21

2010-01-16T09:51:00.001-05:00

NEWS RELEASE

FOR IMMEDIATE RELEASE

News Media May Contact:

Steven L. Lubetkin, Managing Partner
Professional Podcasts/Lubetkin & Co. Communications
+1 (856) 751-5491 or steve@professionalpodcasts.com

CHERRY HILL, NJ – January 16, 2010 – Cherry Hill-based Professional Podcasts’ managing partner, Steve Lubetkin, will describe the business value of social media and podcasting during the monthly luncheon of the Greater Princeton Human Resources Association January 21. The luncheon takes place at Tre Piani, 120 Rockingham Road, Princeton, from 11:45 a.m. to 2 p.m. For reservations or more information, please contact Cristina L. Amyot, SPHR, by email at camyot@enformhr.com or by phone at (732) 534-7844 to RSVP no later than noon on Monday, January 18.

In addition to providing public relations counsel and producing multimedia content for a wide range of corporate, trade association and nonprofit clients, Lubetkin speaks extensively on how to integrate such social media tools as blogs, podcasts (audio and vide o delivered over the Internet), and social networks like Facebook and Twitter.

Most recently he conducted a two-day seminar on these tools for foreign service officers at the US State Department, the sixth time he has spoken at the State Department in the past four years. In 2006, he was the keynote speaker at the 13th National Public Relations Congress held by the Public Relations Society of the Philippines in Manila.

About Professional Podcasts LLC/Lubetkin Communications

Professional Podcasts LLC produces audio, video, e-learning, and other multimedia content for businesses and professional organizations. Since 2005, Professional Podcasts has been counseling clients about the effective use of social media, like podcasts and blogs (online journals) as tools that facilitate two-way communications with customers, employees, and others. Professional Podcasts shared a 2009 JASPER Award from the Jersey Shore Public Relations & Advertising Association with Take This Journey LLC for a video they produced for Samost Jewish Family and Children’s Services. Professional Podcasts previously won a 2008 JASPER for its audio podcasts for a trade association.

Professional Podcasts produces high-quality audio and video podcasts for Walmart Stores; the National Association of Realtors, Amboy Bank; the American Cancer Society, the American Institute of CPCU/Insurance Institute of America; the CCIM Institute; Sun National Bank; the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar, NAPL, a graphic communications trade association, NJBankers, a trade association representing major banks in New Jersey, Leadership NJ; the Public Relations Society of America. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors.

More information and links to audio podcasts are available at http://www.professionalpodcasts.com/.

Video podcasts are available at http://professionalpodcasts.blip.tv/.

# # # #

NJ Bank Marketing Group Produces “Forecast 2010” Video Podcasts With Cherry Hill Video Firm

2010-01-05T12:22:00.001-05:00

FOR IMMEDIATE RELEASE

News Media May Contact:

Steven L. Lubetkin, Managing Partner
Lubetkin & Co. Communications
(856) 751-5491 or steve@lubetkin.net

Dennis Kane
Chairman, NJ Bank Marketing Committee
(732) 970-2017 or dkane@amboybank.com

CHERRY HILL, NJ – January 5, 2010 – The New Jersey Bank Marketing Committee, a trade association representing marketing professionals in the New Jersey banking industry, is distributing a new series of video podcast programs from the group’s annual “Forecast 2010” program.

The NJ Bank Marketing Committee has been distributing podcasts since March 2005, initially in audio form, and since 2008 as video programs. The podcasts are produced in partnership with Cherry Hill-based Professional Podcasts LLC, a subsidiary of Lubetkin Communications.

The newest NJBA podcast is available in three segments. Part one of the podcast program features a presentation by Raymond Hallock, president and CEO of Columbia Bank, Fair Lawn, NJ. Part two features remarks by Thomas X. Geisel, president and CEO of Sun National Bank, and part three features the presentation by Paul K. Napoli, retired vice chairman, U.S. Trust Corporation.

“Our podcasts average between 300 and 600 downloads, so it’s clear that our members want us to provide time-shifting technology like podcasting for their continuing education activities,” said Dennis Kane, Director of Marketing, Amboy Bank, and chairman of the Bank Marketing Committee. “Podcasting is a cost-effective and engaging way for our members to participate in these programs, even if they cannot attend in person.”

“For five years now, the New Jersey Bank Marketing Committee has been a visionary organization, far ahead of other financial trade associations in New Jersey by embracing podcasting technology to increase the reach of its excellent seminar programs,” said Steven L. Lubetkin, managing partner of Professional Podcasts. “Audio and video podcasts can provide important information conveniently to clients, members, and other constituencies. Podcasts don’t force those audiences to use less-flexible programming formats like conference calls or web streams, which require busy and time-constrained participants to gather at a common time. Podcast viewers get the information they need -- at a time when they want it.”

The videos are available for viewing (no cost) at http://njbankmarketing.com/pages/podcasts.htm, or on the NJ Bank Marketing Committee’s podcast blog page, http://njbapodcasts.blogspot.com/.

The video programs are also available at no charge to subscribers to the Apple iTunes Music store (www.itunes.com) and can be accessed directly in iTunes at this URL:

http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=130353630

Interested viewers can also subscribe to NJ Bank Marketing podcasts through an RSS Feed at http://feeds.feedburner.com/NJBAPodcasts. There is no cost to subscribe to an RSS feed.

Finally, viewers can watch the videos in the players attached at the end of this news release.

In addition to their educational value, the NJ Bank Marketing podcasts also provide a sponsorship opportunity to organizations interested in reaching the podcast audience. More information about sponsoring the podcasts is available from Professional Podcasts.

About Professional Podcasts LLC/Lubetkin Communications

Professional Podcasts LLC produces audio, video, e-learning, and other multimedia content for businesses and professional organizations. Since 2005, Professional Podcasts has been counseling clients about the effective use of social media, like podcasts and blogs (online journals) as tools that facilitate two-way communications with customers, employees, and others. Professional Podcasts shared a 2009 JASPER Award from the Jersey Shore Public Relations & Advertising Association with Take This Journey LLC for a video they produced for Samost Jewish Family and Children’s Services. Professional Podcasts previously won a 2008 JASPER for its audio podcasts for a trade association.

Professional Podcasts produces high-quality audio and video podcasts for Walmart Stores; the National Association of Realtors, Amboy Bank; the American Cancer Society, the American Institute of CPCU/Insurance Institute of America; the CCIM Institute; Sun National Bank; the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar, NAPL, a graphic communications trade association, NJBankers, a trade association representing major banks in New Jersey, Leadership NJ; the Public Relations Society of America. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors.

More information and links to audio podcasts are available at http://www.professionalpodcasts.com/.

Video podcasts are available at http://professionalpodcasts.blip.tv/.

# # # #

Editors, Note: Mr. Lubetkin is available to discuss how podcasting technology can help organizations communicate effectively with their audiences. Copies of the NJBankers podcast are available on request. Please call Steve Lubetkin at (856) 751-5491 or email steve@professionalpodcasts.com

The NJ Bank Marketing Association presents its 2010 Outlook Conference, recorded December 3, 2009 in Clark, NJ. Speakers were:

Segment #1: Raymond Hallock, President and CEO, Columbia Bank, Fair Lawn, NJ
Segment #2: Tom Geisel, Sun National Bank
Segment #3: Paul K. Napoli, retired vice chair, US Trust Corporation

You can watch the presentations in these video players, or download iPod compatible video pods at the links below.

The NJ Bank Marketing Association presents its 2010 Outlook Conference, recorded December 3, 2009 in Clark, NJ. In this segment, Raymond Hallock, president and CEO of Columbia Bank, Fair Lawn, NJ, presents his views.

Formats available: MPEG4 Video (.mp4)

Tags:

Segment #2: Tom Geisel, Sun National Bank

Formats available: MPEG1 Video (.mpg), MPEG-4 Video (.m4v), Flash Video (.flv)

Segment #3: Paul K. Napoli, retired vice chair, US Trust Corporation

Formats available: MPEG4 Video (.mp4)

Tags: nj, bank, marketing, njbankers, napoli, us trust corporation, outlook, 2010, hallock, columbia bank, geisel, sun national bank, sunnb, snbc, outlook, 2010

del.icio.us Tags: nj,bank,marketing,njbankers,napoli,us trust corporation,outlook,2010,hallock,columbia bank,geisel,sun national bank,sunnb,snbc

Technorati Tags: nj,bank,marketing,njbankers,napoli,us trust corporation,outlook,2010,hallock,columbia bank,geisel,sun national bank,sunnb,snbc

NEWS BACKGROUNDER/PROFILE: Cherry Hill Podcasting Firm Celebrates Five Years Producing Award-Winning Audio and Video Content

2010-01-03T14:03:00.001-05:00

NEWS BACKGROUNDER/PROFILE

FOR IMMEDIATE RELEASE

News Media May Contact:

Steven L. Lubetkin, Managing Partner
Professional Podcasts/Lubetkin & Co. Communications
+1 (856) 751-5491 or steve@professionalpodcasts.com

Note to Business Editors, Columnists: We provide the following news backgrounder/profile for your use. We’re happy to do interviews about our podcasting experience. Please let us know if you are interested in profiling us. Thanks!

CHERRY HILL, NJ – January 3, 2010 – When public relations veteran Steve Lubetkin launched Lubetkin Communications LLC in December 2004, his plan was to continue to provide high-level public relations advice to corporations.

This made some sense. After all, he had just completed a 30-year career as a corporate communications executive at such Fortune 500 companies as Bank of America; the McGraw-Hill Companies’ Standard & Poor’s financial subsidiary; Unisys Corporation; and Consolidated Rail Corporation, advising their leaders about communications strategies.

But the company’s focus changed radically when Steve realized that the Internet was transforming itself into a giant transmitter for audio and video content, fueled by the rise of amateur-produced radio shows called “podcasts.”

And now it seems that Lubetkin’s five year journey to convince clients of the value of podcasting has clearly paid off.

In its first five years, the firm has established itself as one of the most successful and authoritative firms producing audio and video content for clients to distribute using the Internet instead of a broadcasting transmitter and antenna. “Podcasts” of audio and video content are popular among users of Apple’s popular iPod music player device, which gives the programs their name.

Since 2005, Lubetkin Communications -- and its Professional Podcasts subsidiary -- have produced audio podcasts heard more than 313,000 times, and video podcasts, or “vidcasts,” viewed by nearly 159,000 people, on a wide range of topics including cancer treatment advances, business insurance risks, household pests, banking, commercial real estate, and other financial services topics.

The “Lost” Penn Central Movie – An Early Example of Social Media

The firm received acclaim from the railroad historical community in December 2008 for its worldwide Internet distribution of a rediscovered 1974 film thought to have been destroyed by the Penn Central bankruptcy trustee. The film, “Penn Central 1974” was produced to persuade the US government to provide bailout loans to the bankrupt railroad, and was shown privately to members of Congress at the time.

“It’s an interesting business artifact, probably the only corporate film ever produced to depict how bad the company’s conditions were at the time,” Steve said. “It’s also probably one of the earliest uses of the technology of its day – 16mm sound motion pictures -- as a social media tool to persuade a small constituency to take specific actions. When you compare this film to the broad social media initiatives undertaken by automakers in 2008 and 2009 to explain why they needed federal bailout money, you can see how much more sophisticated these tools have become, and how important it is for companies to understand how to use them.”

Awards and Honors Recognize Professional Podcasts Capabilities

Professional Podcasts shared a 2009 JASPER Award from the Jersey Shore Public Relations & Advertising Association with another Cherry Hill video firm, Take This Journey LLC, for a video they produced for Samost Jewish Family and Children’s Services. Professional Podcasts previously won a 2008 JASPER for its audio podcasts for a trade association.

In 2008, Steve was elected a Senior Fellow of the Society for New Communications Research (www.sncr.org), a global nonprofit think tank dedicated to the advanced study of new communications tools, technologies and emerging modes of communication, and their effect on traditional media, professional communications, business, culture and society. He is also a member of the Society’s advisory board.

Today, Professional Podcasts produces high-quality audio and video podcasts for the National Association of Realtors, Amboy Bank; the American Cancer Society, the American Institute of CPCU/Insurance Institute of America; the CCIM Institute; Sun National Bank; the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar, NAPL, a graphic communications trade association, NJBankers, a trade association representing major banks in New Jersey, Leadership NJ; the Public Relations Society of America. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors.

For most of the company’s clients, the podcasts produced with Professional Podcasts were the first they had ever created. Sun National Bank of Vineland, NJ, became the first commercial bank in New Jersey to use podcasting technology in 2005. The Eastern Division of the American Cancer Society engaged Professional Podcasts in 2005 to produce a 12-part series on breast cancer that continues drawing listeners at www.cancer.org/listen.

Producing their own podcast programs, clients are not constrained by what mainstream broadcasters know as the “tyranny of the clock,” the need to fit programs into a specific time duration. “If a podcast turns out to be 17 minutes and 32 seconds, that’s the length,” said Steve. Audiences can download podcast programs and listen to them at their own convenience.

Video Podcasts and “Be the Media” News Wrapper Reports Increasingly Important

In 2006, Professional Podcasts expanded into video, producing a series of six video podcasts from the Philadelphia Committee of the Urban Land Institute’s annual Outlook Conference. Since that time the firm has produced video podcasts for the New Jersey Bank Marketing Committee, the Cherry Hill law firm Flaster/Greenberg, Jewish Family Services of Delaware, and many others. In 2009, the firm produced a video documentary for Foundations Community Partnership, a Doylestown, PA-based grantmaking organization, that was shown at the organization’s annual awards luncheon, and which can be viewed from the Foundations website.

Professional Podcasts has also produced website welcome videos for the New Jersey Technology Council (http://njtc.org/community/about/about.asp) and for Holly Kimmel Brooks, a nationally known psychic advisor (http://centerpointehk.com/video.html).

One of the firm’s newest and most popular services is its “video news wrapper” service, where Professional Podcasts helps clients “BE the media” by covering a client news event in the same way a broadcast local news crew would cover the activity.

Professional Podcasts interviews event participants, shoots video of the event taking place, and then Lubetkin acts as the reporter in “stand-up” sequences at the event. The finished “wrapper” (so-called because it “wraps” the interviews in a self-contained story package) is distributed over the Internet using the client’s website, the Apple iTunes Music Store, and other technologies to make the story accessible worldwide.

Since introducing the news wrappers in 2008, Lubetkin has produced video news wrappers for Walmart Stores; ACE Group, a global insurer/reinsurer; Leadership New Jersey; and Sustainable New Jersey. The firm has also produced radio news wrappers for clients that have been aired on terrestrial broadcast radio stations and disseminated through citizen journalism websites.

News Wrapper Reports from Conferences and Special Events: Here are examples of video news wrappers we produced based on events we were covering.

1. ACE Group Video News Wrapper #1 - LEED Certification for Philadelphia Headquarters
2. Walmart Store #5414, Lanoka Harbor, NJ, Grand Opening, 10/7/2009
3. Wal-Mart Vineland NJ Store #3339 Sponsors Back to School Shopping Spree for NJ Boys & Girls Club Members
4. Family Continues Search and Rescue Effort for NJ Man, Joe Dunsavage
5. SPANISH VERSION: Family Continues Search and Rescue Effort for NJ Man, Joe Dunsavage
6. Walmart East Windsor NJ Store Hosts Boys & Girls Club Shopping Spree
7. Temple Emanuel, Cherry Hill, NJ, Participation in "Live Hatikvah 2009" event
8. Walmart Vineland NJ Grand Opening, 1/20-21/2009
9. Walmart gives Atlantic City Boys and Girls Club Members Holiday Shopping Spree
10. Walmart Grand Opening, Deptford, NJ
11. Walmart Grand Opening, Edison, NJ

“Producing what we call rich media content -- like audio and video -- has a significant positive effect on search ranking for clients,” Steve said. “Consumers and businesses seeking solutions to problems are using search engines aggressively, and higher ranking in search results increases the likelihood that they will find and consider your products or services. It’s organic search optimization, it doesn’t use tricks that can backfire and penalize your search ranking. That’s the hidden power of podcasting.”

In addition to broadcast content distributed over the Internet, Professional Podcasts now also produces documentary videos, digital photography for corporate clients and mainstream news media, and other multimedia content, such as e-learning modules and video slideshows.

How Professional Podcasts Got Started

At the time he launched his consultancy, Steve recognized that the public relations game was being radically transformed by the rise of the Internet.

“I knew the traditional practice of public relations was going to be challenged by the blogging phenomenon, by the emergence of what we now call ‘social media’ – the rise of networking websites like FaceBook, microblogging tools like Twitter,” said Steve. “At the same time, I saw that podcasters were starting to circumvent mainstream broadcast media completely, by producing and distributing audio and video programming over the Internet at a fraction of the cost and effort required to place stories on broadcast radio and TV. Even more significantly, the space available on traditional radio and TV news programs for the content companies produce has declined dramatically.”

A veteran of five years as a radio newscaster and broadcast production engineer who also worked as a newspaper reporter before moving into public relations, Steve realized that corporations and other organizations like trade associations could take advantage of podcasting to deliver their own news coverage of their activities, by producing recorded conversations about their expertise to target audiences directly and efficiently -- and without passing it through the filter of mainstream broadcasters.

“I had started listening to podcasts when I first became aware of the technology,” Steve recalled. “There were a lot of people with great subject matter expertise, but they didn’t understand recording techniques, editing tools, and how to prepare a story for broadcast. Frankly, they were making the same kinds of amateur mistakes that I made myself when I was a college radio broadcaster. I knew that corporate clients would use the technology if programs were prepared and edited as if they were being produced for use by traditional broadcasters. That’s how Professional Podcasts was born.”

Used Portable Computer at 1977 Grateful Dead Concert

Steve has had a long history of leveraging emerging communications technologies to provide a competitive advantage to companies where he worked.

In 1977, he and another reporter were ferried by helicopter to a Grateful Dead concert in Englishtown, NJ, where they used a “luggable” data terminal to transmit news stories and reviews of the concert to the Asbury Park (NJ) Press for inclusion in the next day’s newspaper – probably the first-known use of a portable computer to cover a rock concert.

In 1988, before most people knew what email was, he added an email address to his business card after getting the idea from a technology magazine editor at a software developers’ conference in Santa Cruz, CA.

“There really were almost no Internet email addresses at the time. I ended up using my CompuServe email address,” he explained, referring to an early online community absorbed into AOL years ago.

At Standard & Poor's in the 1990s, he pioneered the rating agency’s use of telephone conference calls structured like radio talk shows, providing live interaction between analysts and investors, a program that earned him a 1995 Corporate Achievement Award for Customer Service from Standard & Poor's parent, The McGraw-Hill Companies, Inc. He produced and personally hosted some 150 telephone conference calls annually on rating methodology and credit quality trends. In 1998, he introduced Internet-based web-streaming of the conference calls via the Standard & Poor's web site, making Standard & Poor's the first bond rating agency to employ web-streaming. More than 20,000 people participated in the conference call programs during Steve’s tenure.

In 1994, Steve earned an MBA degree from the pioneering online campus of the University of Phoenix, one of the first accredited institutions offering a completely online graduate degree program. Steve’s MBA thesis, Bond Ratings in Cyberspace: A Study of the Feasibility of Computer-Supported Rating Committees at Standard & Poor’s Ratings Group, was a ground-breaking survey of bond analysts’ attitudes toward the use of advanced collaborative online technology.

Speaking and Writing about Technology

Since 1996, he has been writing CompuSchmooze™, a monthly newspaper column on Jewish aspects of computer use, in the Jewish Community Voice, published by the Jewish Federation of South Jersey. In 2005, he added podcasts to the column at www.compuschmooze.com. In 2008, he began producing video podcasts to supplement the column and articles written for the Voice’s color magazine, Attitudes.

Steve is also a sought-after speaker on podcasting and other social media topics. In addition to conducting workshops for the US State Department, Steve has appeared at events for the National Chicken Council; the New Jersey Association of Mental Health Agencies; the PR Council of Greater Atlantic City; the South Jersey Pharmaceutical and Medical Technology Industry Alliance; the New Jersey Communications Advertising and Marketing Association; the Schering-Plough Executive Lecture Series at Fairleigh Dickinson University; and many others.

One of the high points of his speaking career was in September 2006, when he was keynote speaker at the 13^th National Congress of the Public Relations Society of the Philippines held in Manila. During that visit as a guest of the US Embassy, he also made several other speaking appearances at the University of the Philippines, DeLaSalle University, and appeared on Philippines television.

More information about Professional Podcasts, including examples of the firm’s services, are available at http://www.professionalpodcasts.com/. Video podcasts are available at http://professionalpodcasts.blip.tv/.

# # # #

Jewish Family Services of Delaware Producing Web-Based TV Programs With Award Winning New Jersey Video Firm

2009-12-30T10:13:00.001-05:00

News Media May Contact:

Steven L. Lubetkin, Managing Partner

Professional Podcasts/Lubetkin & Co. Communications

+1 (856) 751-5491 or steve@professionalpodcasts.com

Dory Zatuchni, Chief Executive Officer

Jewish Family Services of Delaware

+1 (302) 478-9411 or DZatuchni@jfsdelaware.org

CHERRY HILL, NJ – December 30, 2009 – Jewish Family Services of Delaware is expanding the outreach of its popular “Growth-Education-Mental-Fitness,” or GEM workshop programs for active adults, by producing video podcasts of the presentations with Professional Podcasts LLC, the award-winning video and multimedia production subsidiary of Lubetkin Communications.

The first program in the series features Dan Stabb and Mark Bringhurst of the CUBED Improv Comedy troupe (http://cubedimprovcomedy.com/) in an improvisational comedy workshop. Stabb and Bringhurst engaged workshop attendees as participants during the session.

The video is available for viewing (no cost) at http://www.jfsdelaware.org/GEM.htm, or on the Professional Podcasts video channel at http://professionalpodcasts.blip.tv/file/2978251/. The JFS video programs are also available through the Apple iTunes Music Store.

The second program features Dr. Ina Li, associate director of geriatrics at Christiana Care Health Systems in Wilmington, DE, discussing "Aging Gracefully." The program is also available on the JFS Delaware website at http://www.jfsdelaware.org/GEM.htm, or on the Professional Podcasts video channel at http://professionalpodcasts.blip.tv/file/3020629/.

Interested viewers can also subscribe to the JFS Delaware podcasts through an RSS Feed at http://feeds.feedburner.com/JFSDelawarePodcasts. There is no cost to subscribe to an RSS feed. The programs will also be available at no charge through Apple’s iTunes Music store at www.itunes.com.

The GEM program videos are made possible in part through a contribution from AstraZeneca.

“Our mission is helping people improve their lives and life prospects,” said Dory Zatuchni, chief executive officer of JFS Delaware. “Many of our GEM participants have busy, active lives and can’t attend every program, so enabling them to participate through video podcasts of the workshops fits perfectly into that mission.”

“We are pleased to be working with Jewish Family Services to produce this programming,” said Steve Lubetkin, managing partner of Professional Podcasts. “Online videos like this have become an increasingly important way to help nonprofit organizations of all sizes engage with their client base, and also demonstrate their effectiveness to prospective donors and other supporters by explaining their missions in ways that can’t be accomplished exclusively through words and still photos.”

Professional Podcasts is also producing an e-learning program for JFS about its participation in the “Money Follows People” program that helps disabled persons transition out of nursing homes to independent living arrangements.

About Jewish Family Services of Delaware

Jewish Family Services of Delaware (JFS) is a health and human services agency serving families within the Delaware community for over a century, improving people’s lives and life prospects. With offices in Wilmington and Newark, JFS offers counseling, care management, youth development, and communal services to people without regard to race, ethnicity, or religion. The agency is accredited by the Council on Accreditation of Services for Families and Children and is a member of the United Way of Delaware, Jewish Federation of Delaware, and the national Association of Jewish Family and Children’s Agencies. JFS has received United Way's Community Impact Award, and has been named Lead Agency in the Delaware Aging Network, a consortium of over 50 organizations working together to serve older adutls throughout the state. JFS is especially committed to continued expansion and deepening of our contributions to the underserved communities of Delaware, including particularly older adults, incarcerated youth and at-risk families. Our vision for the agency is to use our evolving position as a key social service provider in Delaware to strengthen the support available to our most underserved populations.

For additional information about the programs and services of Jewish Family Services of Delaware, go to: www.jfsdelaware.org or call 302-478-9411. Requests for information may be emailed to: info@jfsdelaware.org. JFS of Delaware is located at 99 Passmore Road, Wilmington, DE, 19803.

About Professional Podcasts LLC/Lubetkin Communications

Professional Podcasts LLC produces audio, video, e-learning, and other multimedia content for businesses and professional organizations. Since 2005, Professional Podcasts has been counseling clients about the effective use of social media, like podcasts and blogs (online journals) as tools that facilitate two-way communications with customers, employees, and others. Professional Podcasts shared a 2009 JASPER Award from the Jersey Shore Public Relations & Advertising Association with Take This Journey LLC for a video they produced for Samost Jewish Family and Children’s Services. Professional Podcasts previously won a 2008 JASPER for its audio podcasts for a trade association.

Professional Podcasts produces high-quality audio and video podcasts for Walmart Stores; the National Association of Realtors, Amboy Bank; the American Cancer Society, the American Institute of CPCU/Insurance Institute of America; the CCIM Institute; Sun National Bank; the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar, NAPL, a graphic communications trade association, NJBankers, a trade association representing major banks in New Jersey, Leadership NJ; the Public Relations Society of America. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors.

More information and links to audio podcasts are available at http://www.professionalpodcasts.com/.

Video podcasts are available at http://professionalpodcasts.blip.tv/.

# # # #

Law Firm Flaster/Greenberg PC Produces Video Podcast Series on New Jersey’s Site Remediation Reform Act (SRRA)

2009-12-24T16:54:00.001-05:00

News Media May Contact:

Steven L. Lubetkin, Managing Partner
Professional Podcasts/Lubetkin & Co. Communications
+1 (856) 751-5491 or steve@professionalpodcasts.com

Collaborated with award-winning local podcasting firm

CHERRY HILL, NJ – December 24, 2009 –Flaster/Greenberg has begun distributing a series of nine video podcasts about New Jersey’s new Site Remediation Reform Act (SRRA). The video podcasts were recorded during a half-day seminar Flaster/Greenberg held at its Cherry Hill, New Jersey conference center in November.

The videos are available for viewing (no cost) at http://www.flastergreenberg.com/Page1401.aspx, or on the Flaster/Greenberg podcast blog at http://flastergreenbergpodcasts.blogspot.com/. The video programs are also available through the Apple iTunes Music Store.

Professional Podcasts LLC of Cherry Hill, the award-winning video and multimedia production subsidiary of Lubetkin Communications, produced the programs and handled the Internet distribution of the podcasts. Since 2005, Professional Podcasts has been producing audio podcasts for Flaster/Greenberg, including the popular Rutgers Quarterly Business Outlook, which the law firm sponsors.

“The Site Remediation Reform Act made significant changes in the relationship between owners of affected sites and the professionals with whom they need to work to resolve environmental issues,” said Franklin Riesenberger, shareholder and chair of Flaster/Greenberg’s Environmental Practice Group. “The changes are complex and difficult to understand, so while we knew our perspective on the new law would be valuable to our clients and the commercial real estate community, being able to offer a complete video program extends the benefit of our expertise to an audience that was unable to join us for the actual seminar.”

“We are pleased to be working with Flaster/Greenberg to produce podcast programming,” said Steve Lubetkin, managing partner of Professional Podcasts. “Flaster/Greenberg was one of the first firms to recognize that their many constituencies find great value in the ability to access the law firm’s expertise and knowledge through audio and video podcasts. Online videos like this have become an increasingly important way for firms of all sizes to engage with their client base, and demonstrate their effectiveness and thought leadership to prospective clients in ways that can’t be accomplished exclusively through words and still photos.”

About Flaster/Greenberg

Flaster/Greenberg, P.C., Attorneys at Law provides legal services to individuals, entrepreneurs, privately held and family owned businesses and publicly traded corporations throughout the Delaware Valley. Founded in 1972, this regional business law firm of 75 attorneys with offices in Pennsylvania (PA), New Jersey (NJ) and Delaware (DE), serves clients in dozens of industries and practice areas including bankruptcy, business and corporate, alternative energy, litigation, environmental, mergers and acquisitions, and intellectual property law. For more information, visit www.flastergreenberg.com

About Professional Podcasts LLC/Lubetkin Communications

Professional Podcasts LLC produces audio, video, e-learning, and other multimedia content for businesses and professional organizations. Since 2005, Professional Podcasts has been counseling clients about the effective use of social media, like podcasts and blogs (online journals) as tools that facilitate two-way communications with customers, employees, and others. Professional Podcasts shared a 2009 JASPER Award from the Jersey Shore Public Relations & Advertising Association with Take This Journey LLC for a video they produced for Samost Jewish Family and Children’s Services. Professional Podcasts previously won a 2008 JASPER for its audio podcasts for a trade association.

Professional Podcasts produces high-quality audio and video podcasts for Walmart Stores; the National Association of Realtors, Amboy Bank; the American Cancer Society, the American Institute of CPCU/Insurance Institute of America; the CCIM Institute; Sun National Bank; the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar, NAPL, a graphic communications trade association, NJBankers, a trade association representing major banks in New Jersey, Leadership NJ; the Public Relations Society of America. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors.

More information and links to audio podcasts are available at http://www.professionalpodcasts.com/. Video podcasts are available at http://professionalpodcasts.blip.tv/.

# # # #

Jewish Family Services of Delaware: GEM Workshop, "CUBED Improv Comedy," 12/10/2009

2009-12-22T10:34:00.001-05:00

In this video podcast presented by Jewish Family Services of Delaware, Dan Stabb and Mark Bringhurst of CUBED Improv Comedy present an improvisational comedy workshop, recorded December 10, 2009 in Wilmington, DE.

More information on the GEM program at jfsdelaware.org, and information on CUBED is at cubedimprovcomedy.com.

ACE Building in Philadelphia Earns ‘Green’ Designation; Becomes Only LEED®-Certified Existing Building in the City

2009-12-02T10:53:00.001-05:00

Note: The video in this release was produced by Professional Podcasts LLC of Cherry Hill.

NEW YORK--(BUSINESS WIRE)--The ACE Group of insurance and reinsurance companies today announced that its building at 436 Walnut Street in Philadelphia has earned the Leadership in Energy & Environmental Design (LEED) silver certification from the U.S. Green Building Council (USGBC). The building, located near Independence Hall in the city’s Historic District, is the only LEED-certified existing building in Philadelphia. The 350,000-square-foot structure houses 900 employees and serves as ACE’s North American regional headquarters.

“We have made a substantial commitment to reduce our global carbon footprint, and that includes our operations here in Philadelphia,” said Brian Dowd, ACE Limited Vice Chairman and Chief Executive Officer, Insurance-North America. “Implementing the steps to earn this certification in one of our largest facilities represents a major accomplishment in our environmental mission.”

Watch a video news wrapper about the LEED building here.

The ACE facility achieved LEED-EB (Existing Building) certification for energy use, lighting, water and material use, and other sustainable strategies. LEED certified buildings save money for families, businesses and taxpayers; reduce greenhouse gas emissions and contribute to a healthier environment for residents, employees and the community.

“ACE’s LEED certification in Philadelphia demonstrates tremendous green building leadership,” said Rick Fedrizzi, President, CEO & Founding Chair, USGBC. “The urgency of USGBC’s mission has challenged the industry to move faster and reach further than ever before, and ACE serves as a prime example of just how much we can accomplish.”

The certification recognized several ACE achievements with the building in key criteria areas. Examples include:

With an Energy Star score of 74, the building uses 20% less energy than buildings of equal size in the Philadelphia region. Through further energy reducing projects being implemented this year, such as installation of new energy efficient boilers, the company expects to reduce its energy consumption even further over time.
90% of all electronic products (computers, printers, cell phones, televisions, etc.) purchased for the facility are Energy Star certified.
57%, by weight, of all waste leaving the building is recycled.
25% of ACE employees commute to the office utilizing alternative transportation, including rail, bus, walking and bicycling.

In addition to its commitment to reduce greenhouse gas emissions and the environmental impact of its operations globally, ACE offers insurance products and risk management services to help commercial customers meet environmental and climate-related challenges. The ACE Green Website (www.acegreen.com) highlights the full range of insurance products and services ACE offers around the world to help clients manage their environmental and sustainable business development risks. Through its third-party administrator, ESIS, ACE also provides environmental engineering and consulting services to clients, including a LEED consulting practice area.

The U.S. Green Building Council’s LEED green building certification system is the foremost program for the design, construction and operation of green buildings. The LEED for Existing Buildings Rating System helps building owners and operators measure operations, improvements and maintenance on a consistent scale, with the goal of maximizing operational efficiency while minimizing environmental impacts.

The ACE Group is a global leader in insurance and reinsurance serving a diverse group of clients. Headed by ACE Limited (NYSE:ACE), the ACE Group conducts its business on a worldwide basis with operating subsidiaries in more than 50 countries. Additional information can be found at: www.acelimited.com

NOTE TO EDITORS: An event marking the LEED designation will be held in the lobby of ACE’s 436 Walnut Street building in Philadelphia on Wednesday, December 9, 2009 at 10:00 a.m. Eastern time. Additional details will be provided in a separate media advisory.

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6111472&lang=en

Contacts

The ACE Group
Stephen Wasdick, 212-827-4444
stephen.wasdick@acegroup.com

Permalink: http://www.businesswire.com/news/home/20091202005893/en

Lubetkin Communications makes available podcast content for sponsorship support

2009-11-25T10:41:00.001-05:00

CHERRY HILL, NJ -- November 25, 2009 -- Professional Podcasts LLC, the multimedia audio/video content production subsidiary of Cherry Hill, NJ-based Lubetkin Communications, is now making available selected podcast content for sponsorship support.

"Many of the podcasts we produce feature worthwhile presentations or seminars with informative content that would be useful or valuable to audiences that companies may want to reach through podcast sponsorships," said Steve Lubetkin, managing partner of Lubetkin Communications. "Underwriting podcast production as a presenting sponsor can be a cost-effective way to link your clients in their customers’ minds as a community-minded citizen willing to support the distribution of important, newsworthy content in podcast format, even if it does not directly promote the products and services they sell."

The company produces audio, video, e-learning, and other multimedia content for businesses and professional organizations. Since 2005, Professional Podcasts has been counseling clients about the effective use of social media, like podcasts and blogs (online journals) as tools that facilitate two-way communications with customers, employees, and others.

Professional Podcasts shared a 2009 JASPER Award from the Jersey Shore Public Relations & Advertising Association with Take This Journey LLC for a video it produced for Samost Jewish Family and Children’s Services. Professional Podcasts previously won a 2008 JASPER for its audio podcasts for a trade association.
Professional Podcasts produces high-quality audio and video podcasts for a wide range of clients.

The firm also produces podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors.

For more information and a prospectus describing the program content available for sponsorship, please contact Steve Lubetkin at +1-856-751-5491 or via email at steve@lubetkin.net.

# # # #

Award Winning Cherry Hill NJ Video Firm Produces Documentary For Bucks County PA Philanthropic Foundation

2009-11-06T06:32:00.001-05:00

NEWS RELEASE

FOR IMMEDIATE RELEASE

News Media May Contact:

Steve Lubetkin, Managing Partner
Professional Podcasts
+1 (856) 751-5491 or steve@professionalpodcasts.com

For Foundations:
Beth Brody
Brody Public Relations
+1 (609) 397-3737 or beth@brodypr.com

CHERRY HILL, NJ – November 6, 2009 – Cherry Hill-based Professional Podcasts LLC, the award-winning video and multimedia production subsidiary of Lubetkin Communications, has produced a documentary video featuring the philanthropic grant-making initiatives of Foundations Community Partnership, which provides funding for a wide range of Bucks County social service, behavioral health, and educational programs.

In the video, grant recipients, student interns, and Foundations Executive Director Ron Bernstein describe the programs supported by Foundations Community Partnership. The video also shows many of the recipient programs in action.

“We were elated with the way the video turned out,” says Mr. Bernstein. “We’ve gotten great positive feedback from our constituents and we expect it to help support our fundraising efforts in the future.”

You can view the video in the player below.

The video also is available to visitors to the Foundations website on its donations page, at http://www.fcpartnership.org/donate.htm. The video also can be viewed on the Professional Podcasts video channel at http://professionalpodcasts.blip.tv/file/2689630/.

“We were pleased to work with Ron Bernstein and Foundations Community Partnership to produce this video,” said Lubetkin. “Documentary videos like this have become an increasingly important way to help nonprofit organizations of all sizes engage with prospective donors and other supporters by explaining their missions in ways that can’t be accomplished through words and still photos.”

About Foundations Community Partnership

Foundations Community Partnership (www.fcpartnership.org) develops community-focused, youth-based service learning opportunities, provides grants and scholarships, and supports community education, research and training.

About Professional Podcasts LLC/Lubetkin Communications

Professional Podcasts LLC produces audio, video, e-learning, and other multimedia content for businesses and professional organizations. Since 2005, Professional Podcasts has been counseling clients about the effective use of social media, like podcasts and blogs (online journals) as tools that facilitate two-way communications with customers, employees, and others. Professional Podcasts shared a 2009 JASPER Award from the Jersey Shore Public Relations & Advertising Association with Take This Journey LLC for a video they produced for Samost Jewish Family and Children’s Services. Professional Podcasts previously won a 2008 JASPER for its audio podcasts for a trade association.

Professional Podcasts produces high-quality audio and video podcasts for Walmart Stores; the National Association of Realtors, Amboy Bank; the American Cancer Society, the American Institute of CPCU/Insurance Institute of America; the CCIM Institute; Sun National Bank; the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar, NAPL, a graphic communications trade association, NJBankers, a trade association representing major banks in New Jersey, Leadership NJ; the Public Relations Society of America. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors.

More information and links to audio podcasts are available at http://www.professionalpodcasts.com/.

Video podcasts are available at http://professionalpodcasts.blip.tv/.

# # # #

Walmart Store #1742 Grand Reopening, Turnersville, NJ, 11/4/2009

2009-11-05T19:41:00.001-05:00

Click to Play

Walmart Store #1742, Turnersville, NJ, recently completed a three-month remodeling program that dramatically changed the interior layout of the store, with enhanced lighting, new and brighter colors and signage, and wider aisles to improve the overall customer experience. Steve Lubetkin reports on the grand reopening ceremonies held November 4, 2009 in the store. The Turnersville Walmart store is located at 3511 Route 42 and the store telephone number is (856) 629-3888.

Leadership New Jersey produces podcasts about the role of the lieutenant governor

2009-10-12T17:59:00.001-04:00

New Jersey residents interested in discussions about how to define the role of the lieutenant governor can hear thought-provoking panel discussions about the new elected office, thanks to public policy training program Leadership New Jersey and Cherry Hill based Professional Podcasts LLC.

For the fourth year, Leadership New Jersey has worked with Professional Podcasts to produce audio podcasts based on its annual “Forum on the Future of New Jersey.” This year’s Forum, “Who will be New Jersey’s FIRST Lieutenant Governor? And what should the Lieutenant Governor do?” featured panel discussions of the role of a lieutenant governor in New Jersey’s government. This year’s conference was held at Monmouth University, West Long Branch, Monmouth County, on October 8, 2009.

Again this year, the podcast programs are available to the public for downloading and listening on computers or digital audio players at no charge. Listeners can download the programs at Leadership New Jersey’s podcast blog, http://lnjpodcasts.blogspot.com, and at http://leadershipnj.org/ffnj2009.html.

Members of the panel on "What Lieutenant Governors Do in Other States," pose after their presentation. From left: Michael Willmann, CEO of Haddonfield-based WMSH Marketing Communications, Forum Chair; ; Charles Fogarty, former Lt. Governor of Rhode Island; panel moderator Ingrid Reed of the Eagleton Institute of Politics; Maryland Lt. Gov. Anthony Brown; Nebraska Lt. Gov. Rick Sheehy; Julie Hurst, executive director of the National Lieutenant Governors Association; and Katherine Kish, Forum Chair. More photos of the Forum are here.

Cherry Hill-based Professional Podcasts LLC produced the podcasts for the nonprofit organization that helps civic and business leaders to develop their knowledge of state issues while honing their skills to solve statewide problems. The firm has produced podcasts from Forum on the Future of New Jersey since 2006.

“We are very pleased to partner once again with Professional Podcasts to advance Leadership New Jersey’s objective of helping our leaders make sound public policy choices,” said Michael Willmann, CEO of WMSH Marketing Communications in Haddonfield, and co-chair of the Forum. Willmann is a Leadership New Jersey Class of 2001 Fellow. “Podcasting is especially effective for distributing LNJ’s unique insights, because many of our Fellows– and others active in civic life -- are busy professionals who need actionable information and news from us in a portable format.”

“Podcasts dramatically extend the longevity of a single-day event like the Forum on the Future of New Jersey, because interested audiences who couldn’t attend can still benefit from the content,” said Steven L. Lubetkin, managing partner of Professional Podcasts and Lubetkin Communications. “Leadership New Jersey has a clear vision for how to use podcasting as a business application, allowing busy and time-constrained listeners to get the information they need -- at a time when they want it.”

The podcasts are also available to listeners through an RSS feed, which is “subscription” technology that automatically alerts subscribers when new program content is made available, so that they receive future episodes in the series automatically. (There is no charge for “subscribing” to podcasts). Podcast listeners can subscribe to the RSS "feed" for the podcast programs at http://feeds.feedburner.com/lnjpodcasts.

The programs are also available at no charge to subscribers to the Apple iTunes Music store (www.itunes.com), at this URL:

http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=201750461.

The 2008, 2007, and 2006 Leadership New Jersey podcast programs also remain available to listeners at these web addresses.

Podcasts are digital audio or video recordings distributed using Internet technology. Visitors to an organization’s website can download podcast programs for review on their desktop computers, or synchronize them with a portable digital media device. Software programs called “feed readers” or “podcatchers” allow users to “subscribe” to podcasts at no cost, and receive new programs in a podcast series automatically.

About Leadership New Jersey

Leadership New Jersey's goal is to expand and improve the pool of the state's civic leaders. The program, founded in 1986, honors men and women who combine a successful career with leadership in serving their communities. It challenges them to do more.

Each year, LNJ selects a new group of about 50 emerging leaders from more than 100 applicants. Fellows come from all parts of the state and from diverse backgrounds in business, government, non-profits, the arts, health care, the professions, and labor. Their politics and philosophies differ, but they share a commitment to making New Jersey a better place in which to live and work.

For the 2009 Forum on the Future of New Jersey, Leadership New Jersey received generous financial support from BD, Berkeley College, the Hall Institute of Public Policy – New Jersey, Horizon Blue Cross Blue Shield of New Jersey, New Jersey Natural Gas, Atlantic City Electric/Pepco Holdings, the Fund for New Jersey, NRG Energy, Inc., Saint Barnabas Health Care System, the Women’s Political Caucus – NJ, Children’s Specialized Hospital Foundation, Princeton Public Affairs Group, Verizon, Steve Morgan ’05 and American Clean Energy, and the Chemistry Council of New Jersey. More information is available at http://www.leadershipnj.org.

Two Cherry Hill NJ Video Firms Honored for Jewish Family Services Documentary

2009-10-12T17:51:00.001-04:00

Two Cherry Hill video firms have won a Silver JASPER Award from the Jersey Shore Public Relations and Advertising Association (JSPRAA) for a documentary video they produced for a local social service agency.

Take This Journey LLC and Lubetkin Communications/Professional Podcasts LLC collaborated on the video documentary “Touching People’s Lives,” for the Samost Jewish Family & Children’s Service of Southern New Jersey.

Celebrating the award are (from left): Steve Lubetkin of Professional Podcasts; Jennifer Dubrow Weiss, executive director of Samost JFCS; Lori Braunstein of Take This Journey LLC; and Sherry Wolkoff, public relations director of Samost JFCS.

The video was recognized in the JSPRAA competition’s “Video Documentary (10 to 30 minutes)” category. The JASPER award was presented at JSPRAA’s awards dinner at the Robert B. Meyner Reception Center at the PNC Bank Arts Center in Holmdel, Monmouth County, on October 9.

Lori Braunstein, principal of Take This Journey, produced the video. Steve Lubetkin, managing partner of Lubetkin Communications/Professional Podcasts, wrote the script and recorded the voice-over narrations and the musical scoring used in the production.

The JFCS documentary can be viewed in the player above.

It is also available as a video podcast on the JFCS website at http://www.jfcssnj.org/about_us.

The documentary uses interviews with agency clients to illustrate the broader definition of “family” that guides the agency’s response to community members in crisis or needing support services.

“Our collaboration with Professional Podcasts so far has resulted in three emotionally powerful and moving documentary videos paying tribute to heroes in the South Jersey community – the hard-working counselors and therapists of Samost Jewish Family and Children’s Services; the extraordinary generosity of the Brown family in funding the relocation of Kellman Brown Academy, South Jersey’s only Jewish day school; and the inspirational philanthropy of three generations of impressive women, honored by the Jewish Community Foundation,” said Braunstein. “The JASPER Award demonstrates that Steve and I have found a highly successful formula for video documentary production that can be effective for many different organizations, and we’re very proud to be recognized in this way.”

“We’re absolutely thrilled to be recognized for a second time by our peers in the advertising and public relations communities for our content creation work with clients and partners, especially for meaningful projects like this one with Take This Journey,” said Lubetkin. “The Internet’s ability to serve as a broadcast platform for audio and video programs means the video documentary format can move far beyond the traditional TV screen or movie theater, making these productions highly accessible -- and easily affordable -- for organizations of all sizes to tell their stories to interested worldwide audiences.”

In 2008, Lubetkin Communications/Professional Podcasts won a Silver JASPER Award for podcast audio programs it produced for NAPL, a global printing and graphic communications trade association.

About JSPRAA

In existence since 1965, the Jersey Shore Public Relations & Advertising Association has grown into the Central New Jersey area’s largest communications association, with members from the advertising, graphic design, marketing, and public relations professions. It established the JASPER Awards in 1974 to honor excellence in communications. More information is at http://www.jspraa.org/.

About Take This Journey LLC

Take This Journey LLC creates documentary videos, family history videos, special event video montages, multimedia programs, and recordings of ethical wills, visual testaments in which individuals transmit their values, beliefs, advice and the stories of their families and their lives. Its website is http://www.takethisjourney.com/.

About Professional Podcasts LLC/Lubetkin Communications

The firm produces high-quality audio and video content distributed as podcasts for such clients as the New Jersey Technology Council; the National Association of Realtors; the CCIM Institute; Foundations Community Partnership; the American Institute of CPCU/Insurance Institute of America; Amboy Bank, Sun National Bank, the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar; Leadership NJ; the New Jersey Bank Marketing Association, and the New Jersey Academy of Family Physicians. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors.

More information is available at http://www.professionalpodcasts.com. Video podcasts are available at http://professionalpodcasts.blip.tv/.

# # # #

Editors, Note: Ms. Braunstein and Mr. Lubetkin are available to discuss how video documentaries using podcasting technology can help organizations communicate effectively with their audiences. Please call Lori Braunstein at (856) 427-9426 or email lori@takethisjourney.com, or Steve Lubetkin at (856) 751-5491 or email steve@professionalpodcasts.com.

NJ Tech Council Partners on Website Video with Cherry Hill Podcast Firm

2009-10-09T13:39:00.001-04:00

MT. LAUREL, N.J., Oct. 9 -- The New Jersey Technology Council, a non-profit membership trade organization dedicated to the growth and support of the various technology sectors in the region, added a new multimedia component to its already successful website www.njtc.org. Thanks to NJTC member Cherry Hill-based Professional Podcasts LLC, visitors to NJTC's URL can now view a welcome video featuring Maxine Ballen, NJTC president and CEO.

In the video, Ballen identifies the key benefits of membership in the Council for technology companies. The NJTC defines technology as IT/Software, Energy/Environment, Communications, Life Sciences, Nano and much more. The NJTC's membership roster currently boasts more than 1,100 companies ranging from startups to major corporations in the region.

"The New Jersey Technology Council is working to ensure that New Jersey is the 'go-to' state for technology-oriented companies," said Ballen. "We think that adding this video welcome to our website gives potential members an opportunity to get a feeling for who we are and how we work as their advocates on economic and political issues important to the technology sector."

The video is available to visitors to the http://www.njtc.org website. The video also can be viewed on the Professional Podcasts video channel at http://professionalpodcasts.blip.tv/file/2658972/.

"We were pleased to work with Maxine Ballen and NJTC to produce this welcome video," said Steve Lubetkin, managing partner of Professional Podcasts, a wholly owned subsidiary of Lubetkin & Co. Communications, LLC. "Website videos like this have become an increasingly important way to help companies, businesses, and organizations of all sizes engage with prospective clients in ways that can't be accomplished through words and still photos."

About the New Jersey Technology Council:

The New Jersey Technology Council provides business support, networking opportunities, information, advocacy and recognition of technology companies and their leaders. Founded in 1996, NJTC's more than 1,200 member companies work together to support their own enterprises while advancing New Jersey's status as a leading technology center in the United States.

About Professional Podcasts LLC/Lubetkin Communications:

Professional Podcasts LLC is an award-winning provider of audio and video podcasting services and multimedia content creation for corporations and professional organizations. Since 2005, Professional Podcasts has been counseling clients about the effective use of social media, like podcasts and blogs (online journals) as tools that facilitate two-way communications with customers, employees, and others. In 2008, Professional Podcasts received a JASPER Award for podcasting from the Jersey Shore Public Relations & Advertising Association. More information and links to audio podcasts are available at http://www.professionalpodcasts.com/.

SOURCE New Jersey Technology Council

RADIO NEWS WRAPPER REPORT: South Jersey Rabbi, a Kidney Transplant Survivor, Joins Zoo Walk to Raise Money for Kidney Foundation on Sunday

2009-10-02T19:49:00.001-04:00

South Jersey Rabbi Andy Bossov, senior rabbi at Temple Adath Emanuel in Mt. Laurel, Burlington County, will join thousands of other walkers for the National Kidney Foundation’s Zoo Walk this Sunday at the Philadelphia Zoo.

Bossov, a Mt. Laurel resident, made international headlines two and a half years ago, when he received a live kidney donation from Methodist minister Karen Onesti, who offered to donate her kidney when she learned at a gathering of local clergy that Bossov needed one.

In this news wrapper with correspondent Steve Lubetkin (loo BEHT kin), Bossov (BAH sawv) talks about the experience and describes the goals of the Zoo Walk.

Download the news wrapper here. (2.1 mb stereo MP3 file, 01:45 duration, standard outcue).

Cherry Hill Podcast Producer Creates Web Video For Nationally Known Psychic Advisor Holly Kimmel Brooks

2009-09-29T13:59:00.001-04:00

FOR IMMEDIATE RELEASE

News Media May Contact:

Steven L. Lubetkin, Managing Partner
Professional Podcasts/Lubetkin & Co. Communications
+1 (856) 751-5491 or
steve@professionalpodcasts.com

CHERRY HILL, NJ – September 29, 2009 – Cherry Hill-based Professional Podcasts LLC, a wholly owned subsidiary of Lubetkin Communications, has produced a website video to introduce nationally recognized psychic advisor Holly Kimmel Brooks of Perkasie, PA, who is launching a new website to coincide with the expansion of her private psychic advising practice, Centerpointe HK.

Brooks, who has worked for more than two decades as a psychic advisor on popular telephone psychic hotlines, launched her private practice in September 2007. The website is at http://www.centerpointehk.com/.

“The best way for clients to get a sense of how I approach a psychic reading is to hear me talk about my philosophy and outlook on life,” said Brooks. “In this video, I think people get a real idea of who I am as a psychic reader, and how I work with clients to help them sort through the questions that they are wrestling with.”

The video is available to visitors to the centerpointhk.com website and on Holly’s Facebook page at http://www.facebook.com/holly.k.brooks?ref=ts. The video also can be viewed on the Professional Podcasts video channel at http://professionalpodcasts.blip.tv/file/2539057/.

“We were pleased to work with Holly to enhance her website with this video, which I think captures her personality, and her approach to life in a friendly, accessible way. This gives her prospective clients a real feel for her as a psychic consultant,” said Lubetkin. “Website videos like this are a very special way to help companies, businesses, and organizations of all sizes engage with prospective clients in ways that can’t be accomplished through words and still photos.”

For more information on Holly’s psychic services, follow Holly on Twitter at http://twitter.com/centerpointehk1 or email hollyk8@yahoo.com.

About Professional Podcasts LLC/Lubetkin Communications

Professional Podcasts produces high-quality audio and video podcasts for Walmart Stores; the National Association of Realtors, Amboy Bank; the American Cancer Society, the American Institute of CPCU/Insurance Institute of America; the CCIM Institute; Sun National Bank; the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar, NAPL, a graphic communications trade association, NJBankers, a trade association representing major banks in New Jersey, Leadership NJ; the Public Relations Society of America. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors.

More information and links to audio podcasts are available at http://www.professionalpodcasts.com/.

Video podcasts are available at http://professionalpodcasts.blip.tv/.

# # # #

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Cherry Hill-Based Professional Podcasts Creates e-Learning Presentation for Philadelphia Sales Culture Expert Todd Cohen

2009-09-23T09:20:00.001-04:00

NEWS RELEASE
FOR IMMEDIATE RELEASE

News Media May Contact:

Steven L. Lubetkin, Managing Partner
Lubetkin & Co. Communications
Professional Podcasts LLC
(212) 537-0196, (856) 751-5491 or (732) 333-1414
steve@professionalpodcasts.com

Todd Cohen
ToddCohen.com
todd@toddcohen.com

CHERRY HILL, NJ – September 23, 2009 – Professional Podcasts LLC, the award-winning audio and video production subsidiary of Lubetkin Communications LLC, has produced an online electronic learning (e-Learning) program for Philadelphia-based sales culture expert Todd Cohen.

The program, accessible from Cohen’s website (www.toddcohen.com), is a 45-minute training course entitled “Essential Selling Skills,” available free to sales professionals who register at the site.

The multimedia program uses slides and synchronized audio and video commentary by Cohen to describe the important skills required for high-powered success in professional sales leadership positions, and focuses on the important responsibility of creating an effective sales culture in the sales professional’s organization.

“Sales culture is one of the most important elements of a successful sales organization, yet many companies don’t fully understand how critical it is to properly train both sales professionals and other personnel in how to create a collaborative sales culture in which everyone works for the ultimate good of the client,” said Cohen, a nationally recognized sales culture expert and consultant in creating winning sales cultures. “By offering this Essential Selling Skills course online, I’m hoping that we will get sales professionals to start thinking seriously about how to integrate effective sales culture creation into their organizations. That’s where the sales rubber hits the road, and that’s where we can make a significant difference in how well companies close the sales in their pipelines.”

Professional Podcasts uses a development tool called Articulate Rapid E-Learning Studio '09 to combine elements of visual presentations like Microsoft PowerPoint slides, videos, and audio narrations or commentaries, in a synchronized e-learning program delivered through client websites or on disk.

The programs, delivered in the popular Adobe Flash video format, appear on a web page in a theater-style format customized with each client’s logo and corporate color schemes.

Presenters’ photos and bios are integrated into the presentation environment, which also includes handout materials, an interactive glossary, and audience participation materials such as quizzes and surveys.

Other examples of Articulate presentations produced by Professional Podcasts are:

1. A presentation on the importance of using podcasting to promote a company’s subject matter expertise, at http://www.professionalpodcasts.com/slideshows/socialmedia/player.html

2. A presentation analyzing a recent appeals court oral argument involving patent law disputes, produced for Woodcock Washburn LLC, an intellectual property law firm in Philadelphia, at http://www.woodcock.com/publications/podcasts/brock/player.html.

3. Presentations produced for KenCrest Consultants of Plymouth Meeting, PA that are available to subscribers at KenCrest’s Transition Map website, http://www.transitionmap.org.

“Articulate’s robust toolset enables us to convert presentations, speeches, and training materials into dynamic, highly interactive, visually attractive e-learning courses, presentations, quizzes, and surveys for clients like Todd Cohen, who want to deliver their content and expertise to their audiences in an online format,” said Steven L. Lubetkin, managing partner of Professional Podcasts. “Articulate programs we create for Todd and other e-learning clients are an excellent complement to our production of broadcast quality audio and video content for delivery over the Internet as podcasts.”

Professional Podcasts can produce Articulate-based e-Learning modules for hosting individually on clients’ websites, or through specialized Learning Management Systems that keep track of participants’ progress through corporate training programs administered online.

Programs can be designed in linear fashion or to permit students to revisit sections in a sequence of their choosing. Progress reports can be delivered automatically to training managers. The programs are compatible with the online learning industry’s Sharable Content Object Reference Model (SCORM) standards.

About Todd Cohen

Todd Cohen is a high-energy, high-performance sales leader. Since 1984, Todd and his sales teams have delivered more than $350 million in revenue for leading companies including Xerox, Gartner Group, Pensare, Thomson-Reuters, and LexisNexis.

In 2007 Todd launched ToddCohen.com as a part of his company Sales Leader LLC to offer his expertise in sales, motivation, lecturing, and training to companies as well as individuals. His vision for the company is based on creating what he calls "Sales Culture" - a series of activities and attitudes that has the power to transform organizations in terms of revenue by helping people to see that "we are all in sales".

As the Principal of SalesLeader LLC, Todd inspires, advises, and builds high-performance sales teams that produce outstanding results. He also provides strategic oversight for sales and marketing and serves as executive sales coach and advisor to clients ranging from small, rapidly growing start-ups to well-established, large corporations. Todd also offers industry unique sales culture workshops to develop and refine sales skills.

A dynamic, inspiring and engaging public speaker, Todd has lectured and written extensively on topics such as:

Sales Culture and the role it plays in driving succes
Growing from a "sales rep" to a "sales professional"
Selling intangible products
Creating and using the right metrics to ensure success

Todd, a passionate believer in the power of networking, is the founder of The Innovators Club, a networking organization dedicated to advancing technology and entrepreneurship. He is also co-founder of Linked In Live Philly, a networking group for members of Linked-In to advance their professional networking skills. He is also the co-leader of Career Transitions, a non profit group dedicated to helping professionals in transition.

He is a member of the National Speakers Association, the American Society for Training and Development and serves as co-chair of the Sales and Marketing group of the Greater Philadelphia Senior Executives Group. Todd has been active in the American Cancer Society as well as several other charitable organizations. Todd holds a Bachelors Degree in Business Administration from Temple University

About Professional Podcasts LLC/Lubetkin Communications

Professional Podcasts LLC, a wholly owned subsidiary of Lubetkin Communications, is an award-winning provider of audio and video podcasting services for corporations and professional organizations. Since 2005, Professional Podcasts has been counseling clients about the effective use of social media, like podcasts and blogs (online journals) as tools that facilitate two-way communications with customers, employees, and others.

The firm produces broadcast quality audio and video podcasts for corporate and organizational clients such as the Jewish Federation of Southern New Jersey; Sun National Bank, the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar; NAPL, a graphic communications trade association; the Financial Planning Association’s Philadelphia Chapter; Leadership NJ; and for the New Jersey Academy of Family Physicians. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors. The company was recognized for its podcast quality with a 2008 Jasper Award from the Jersey Shore Public Relations & Advertising Association.

More information and sample audio podcasts are available at http://www.professionalpodcasts.com/.

Video podcasts are available at http://professionalpodcasts.blip.tv/.

# # # #

Editors, Note: Todd Cohen is available to discuss his sales culture philosophy and training programs.

Mr. Lubetkin is also a Senior Fellow of the Society for New Communications Research (www.sncr.org), a global nonprofit think tank dedicated to the advanced study of new communications tools, technologies and emerging modes of communication, and their effect on traditional media, professional communications, business, culture and society.

He is available to discuss how e-Learning and podcasting technology can help organizations communicate effectively with their audiences.

To interview Todd or Steve, please call Steve Lubetkin at (856) 751-5491 or email steve@professionalpodcasts.com.

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Wal-Mart Vineland NJ Store #3339 Sponsors Back to School Shopping Spree for NJ Boys & Girls Club Members

2009-08-12T19:41:00.001-04:00

Click to Play

Walmart Store #3339 in Vineland, Cumberland County, NJ, was the scene of a Back to School Shopping Spree for members of New Jersey Boys and Girls Clubs. Club members received backpacks, school supplies, and a $100 shopping card courtesy of Walmart, and shopped with club advisors. In this video news wrapper, Steve Lubetkin reports on the event and interviews store manager Mark Conley, Boys and Girls Club members, and Boys and Girls Club NJ State 2008 Youth of the Year Cristal Millan of the Altantic City Boys and Girls Club.

Professional Podcasts Managing Partner Offering Training Workshops in Business Uses of Social Media and Podcasting

2009-07-13T14:53:00.001-04:00

FOR IMMEDIATE RELEASE

News Media May Contact:

Steven L. Lubetkin, Managing Partner
Professional Podcasts/Lubetkin & Co. Communications

+1 (856) 751-5491 or steve@professionalpodcasts.com

CHERRY HILL, NJ – July 13, 2009 – Cherry Hill-based Professional Podcasts’ managing partner, Steve Lubetkin, is now available to conduct one- or two-day training workshops for clients in effective use of social media for business marketing and public relations.

Professional Podcasts has pioneered the use of audio podcasts as a business visibility tool, and Lubetkin is invited to speak frequently about social media before organizations including the NJ Bankers Association, the US State Department, PRSA chapters, and other groups.

“We have been encouraging businesses to understand and embrace social media tools for nearly five years now," Lubetkin said. "We strongly believe that audio and video programs distributed as podcasts work hand in hand with social media like blogs, online networks and microblogging tools like Twitter as valuable tools in the corporate communications professional’s arsenal of distribution channels for business information, so it's a logical next step to offer our expertise to organizations that want to train their personnel to understand and employ these tools."

Professional Podcasts training workshop program is offered in a one-day or a two-day format tailored to the needs of your organization. More information is available on request to steve@professionalpodcasts.com.

About Steve Lubetkin

Steven L. Lubetkin, APR, Fellow, PRSA, is the managing partner of Lubetkin & Co. LLC, a diversified public relations, Internet broadcasting, and communications consulting practice, and its Professional Podcasts LLC subsidiary, which produces audio and video podcasts.

Steve is a seasoned technology futurist who, as a music reviewer, first used computer technology to cover a Grateful Dead rock concert in 1977, the first concert ever covered digitally in New Jersey. He has included an email address on his business card since 1988. Since 1996, Steve has also been the author of "CompuSchmooze," a monthly column about technology (frequently with a Jewish focus), in the Jewish Community Voice of Southern New Jersey, a 20,000+ circulation biweekly publication of the Jewish Federation of Southern New Jersey.

Steve is a Senior Fellow of the Society for New Communications Research, a global nonprofit think tank dedicated to the advanced study of new communications tools, technologies and emerging modes of communication, and their effect on traditional media, professional communications, business, culture and society. The Society's Fellows include more than three dozen futurists, scholars, business leaders, professional communicators, members of the media and technologists from around the globe. He is also a member of the Society’s advisory board.

Professional Podcasts LLC, a wholly owned subsidiary of Lubetkin Communications, is an award-winning provider of podcasting services for corporations and professional organizations. Since 2005, Professional Podcasts has been counseling clients about the effective use of social media, like podcasts and blogs (online journals) as tools that facilitate two-way communications with customers, employees, and others. In 2008, Professional Podcasts received a JASPER Award for podcasting from the Jersey Shore Public Relations & Advertising Association.

Professional Podcasts produces high-quality audio and video podcasts for The National Association of Realtors – Realtors Commercial Alliance; CCIM Institute; the American Cancer Society; the American Institute of CPCU/Insurance Institute of America; Sun National Bank; the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar; NAPL, a graphic communications trade association; Leadership NJ; and for the Public Relations Society of America. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors.

# # # #

Editors, Note: Mr. Lubetkin is available to discuss how podcasting and other social media technology can help organizations communicate effectively with their audiences. Copies of programs produced by Professional Podcasts LLC are available on request. Please call Steve Lubetkin at (856) 751-5491 or email steve@professionalpodcasts.com.

Foundations Community Partners Executive Director Ron Bernstein appears on Comcast Newsmakers, 7/9/2009

2009-07-11T11:21:00.001-04:00

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Ron Bernstein, Executive Director of Foundations Community Partners, Doylestown, appears on Comcast Newsmakers, July 9, 2008. Redistributed by permission from Comcast.

Sustainable Jersey Green Grants Press Conference, 6/22/2009

2009-06-23T14:50:00.001-04:00

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This is the complete Sustainable Jersey press conference held June 22, 2009 in Trenton, NJ to announce the awarding of $200,000 in Green Grants funded by Walmart Stores, to 14 NJ municipalities. Four towns received $25,000 grants for sustainability projects, and 10 towns received $10,000 grants. The video includes remarks by New Jersey sustainability leaders and state officials, and the annoucements of the specific grants. Produced for Walmart Stores by Success Communications Group (successcommgroup.com) and Professional Podcasts LLC.

Let's Talk Sales Culture 6/24/09 - Lessons from the C-Suite - Building & Leading a Great Sales Team

2009-06-23T09:53:00.001-04:00

Let's Talk Sales Culture 6/24/09 - Lessons from the C-Suite - Building & Leading a Great Sales Team

Shared via AddThis

Sustainable Jersey Green Grants - Vineland Recipient Comments

2009-06-23T08:06:00.001-04:00

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This video contains comments by recipients of the Sustainable Jersey Green Grants distributed at a press conference in Trenton, NJ on June 22, 2009. The $200,000 in grants distributed to 14 towns were funded by Walmart. Produced by Professional Podcasts LLC, Cherry Hill, NJ, for Walmart.

Sustainable Jersey Green Grants - Trenton Recipient Comments

2009-06-23T08:03:00.001-04:00

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Sustainable Jersey Green Grants - Ocean Township Recipient Comments

2009-06-23T07:52:00.001-04:00

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Sustainable Jersey Green Grants - Morristown Recipient Comments

2009-06-23T07:48:00.001-04:00

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Sustainable Jersey Green Grants - Milltown Recipient Comments

2009-06-23T07:42:00.001-04:00

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Sustainable Jersey Green Grants - Lindenwold Recipient Comments

2009-06-23T07:39:00.001-04:00

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Sustainable Jersey Green Grants - Hardwick Recipient Comments

2009-06-23T07:31:00.001-04:00

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Sustainable Jersey Green Grants - Easthampton Recipient Comments

2009-06-23T07:19:00.001-04:00

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Sustainable Jersey Green Grants - Asbury Park Recipient Comments

2009-06-23T07:09:00.001-04:00

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Leadership NJ Press Conference 6/22/2009

2009-06-22T22:47:00.001-04:00

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Leadership New Jersey held a press conference at the New Jersey State House to announce a partnership with News 12 New Jersey TV to produce a debate between candidates for the new lieutenant governor position created by New Jersey voters. Tom Dallessio, executive director of Leadership NJ, hosts the presentation. This video was produced by Professional Podcasts LLC.

Pennsylvania Governor Rendell Visits Almac Clinical Services

2009-06-17T05:21:00.001-04:00

Pennsylvania Governor Rendell Visits Almac Clinical Services
Originally uploaded by Steve "PodcastSteve" Lubetkin

Photos are available for use by the news media from Gov. Ed Rendell's visit to Almac Clinical Services, Audubon, PA, on June 16, 2009. For more information on Almac please contact Emily DiTomo, Buchanan Public Relations, at 610-649-9292 x 104; cell 484-557-9318, or email emily@buchananpr.com.

Radio News Wrapper: Tributes Pour in for Voorhees Muslim Leader and Interfaith Dialogue Advocate Zia Rahman, Who Died This Week

2009-06-11T19:12:00.001-04:00

RADIO NEWS DIRECTORS, NOTE: A shorter version of this wrapper, running 00:01:48 with standard outcue, is at this link.

Tributes are pouring in from the interfaith dialogue community for Voorhees resident Zia Rahman, who led the successful establishment of a mosquein Voorhees and helped to build an interfaith dialogue among Muslims, Jews, and Roman Catholics. Rahman died this week after a long battle with cancer.

In this radio wrapper report, Steve Lubetkin speaks with three leaders of the interfaith dialogue group about Rahman’s legacy for relations among the three Abrahamic faiths.

Included in the report is an excerpt from a 2008 interview with Rahman after the signing of a historic agreement of understanding between the South Jersey Muslim community and the Roman Catholic Diocese of Camden.

Download the wrapper (00:02:42 mono MP3 file, 3.69 mb)

RADIO NEWS DIRECTORS, NOTE: A shorter version of this wrapper, running 00:01:48 with standard outcue, is at this link.

Listen to the podcast here:

In photo, Zia Rahman, right, points out features of the Muslim mosque in Voorhees to Most Rev. Bishop Joseph Galante, of the Roman Catholic Diocese of Camden. More photos from the Catholic-Muslim ceremony are here. You can watch a complete video report on the ceremony with comments from participants on our video feed here.

NEWS RELEASE: “Sales Culture and Customer Service – Perfect Together” On Sales Leader Todd Cohen’s “Let’s Talk Sales Culture” BlogTalkRadio Internet Talk Show, June 11 at 4pm

2009-06-05T19:45:00.001-04:00

FOR IMMEDIATE RELEASE

News Media May Contact:

Steven L. Lubetkin, Managing Partner

Professional Podcasts LLC

+1 (856) 751-5491 or steve@professionalpodcasts.com

Todd Cohen, President

Sales Leader LLC

todd@toddcohen.com

“Sales Culture and Customer Service – Perfect Together”
On Sales Leader Todd Cohen’s “Let’s Talk Sales Culture”
BlogTalkRadio Internet Talk Show, June 11 at 4pm

CHERRY HILL, NJ – June 5, 2009 – Lise D'Andrea, President & CEO of Customer Service Experts, Inc., will visit “Let’s Talk Sales Culture,” the Internet based live call-in radio show hosted by Todd Cohen, the Philadelphia-based sales culture guru, on June 11 at 4pm Eastern Time.

The show's topic will be "Sales Culture and Customer Service – Perfect Together."

Lise is considered an industry expert, with over 15 years of consulting experience creating comprehensive and individualized customer service improvement programs. CSE's success has stemmed from Lise's winning philosophy, which she applies not only to her clients but to her team of service professionals.

A graduate of Temple University, Lise studied Marketing and Communications and was a two-time NCAA Champion in Women's Lacrosse. She held management roles at several top corporations with renowned service cultures and standards, including Xerox Corporation, Hilton Hotels and Saks Fifth Avenue. She completed Graduate course work at the Johns Hopkins University in Organizational Development and Training. From managing employee development programs to designing and implementing nationwide customer service training initiatives, Lise honed her skills and expertise in numerous capacities and launched CSE in 1993.

Lise has been quoted and appeared in numerous national publications and television shows, including Inside Edition and The Wall Street Journal. Lise is certified in Customer Experience Management (CEM) Strategy and Design. She's an active industry and community leader, a graduate of Leadership Anne Arundel 2004, is a Board member for the Mystery Shop Providers Association (MSPA) and is a member of The American Society for Training & Development (ASTD). She was recognized as "Volunteer of the Year" by MSPA North America in 2005 and was the recipient of the YWCA "TWIN" Award, a Tribute to Women and Industry in Anne Arundel County.

Listeners can hear the show at http://www.blogtalkradio.com/toddcohen, or call in to share their sales culture and customer service stories and questions with Todd and Lise at +1-646-929-1341. This episode of the show airs live on Thursday, June 11 at 4 p.m. Eastern Daylight Time. A recorded podcast is available about an hour after the show concludes.

“Our audience of senior sales professionals need to hear about the elements of excellent customer service,” said Cohen. “Lise is one of the most qualified people I know to help sales professionals understand why customer service is so critical to creating great sales culture.”

Listeners to the Todd Cohen “Let’s Talk Sales Culture” radio show can also share sales experiences and questions with Todd, either via email (todd@toddcohen.com), the ToddCohen Blog (www.toddcohen.com/blog) or by listening to the live show. There is also a “chat” room function at the www.blogtalkradio.com/toddcohen page that can be used to communicate with Todd during the live program.

“As an effective sales leader and team coach, Todd has already recognized how podcasts would extend the reach of his training and management expertise to a global audience of sales practitioners with portability and convenience,” said Steve Lubetkin, managing partner of Professional Podcasts. “Todd is now taking his expertise into the next channel of social media, Internet talk radio, to broaden the exchange of information with his colleagues in a real-time live Internet conversation.”

About Todd Cohen

Todd Cohen is a high-energy, high-performance sales leader. Since he began his career in 1984, Todd and his sales teams have delivered more than $300 million in revenue for leading equipment, education, e-learning and information companies, including Xerox, Gartner Group, Pensare, Thomson, and LexisNexis. Todd’s successful career has progressed from proven individual contributor and repeat President’s Club winner, to innovative sales manager, to accomplished sales executive. Most recently he was Vice President of Sales for LexisNexis.

In 2009, Cohen will launch a series of seminars and workshops on sales culture on a national basis. The schedule will be available at www.toddcohen.com.

More information and a photo of Todd available at http://toddcohen.com/about/pages/about-todd-cohen/.

# # # #
About Professional Podcasts LLC

Professional Podcasts LLC, a wholly owned subsidiary of Lubetkin Communications LLC, is an award-winning provider of podcasts (Internet-distributed audio and video content production services), e-Learning programs, and other multimedia content for corporations and professional organizations. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors.

More information is available at http://www.professionalpodcasts.com/, and the firm’s video feed is at http://professionalpodcasts.blip.tv/.

About BlogTalkRadio

BlogTalkRadio is a free, web-based platform which allows any user with a phone and a computer to host a live, interactive Internet broadcast. Hosts call into the service by phone, managing callers on the web-based host dashboard. Shows stream live directly from the host’s BlogTalkRadio web page with archives available for all past shows. BlogTalkRadio has been featured on ABC News, The Washington Post, Portfolio, Talkers Magazine, and TheStreet.com. The citizen broadcasting network can be found at http://www.blogtalkradio.com.

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EDITORS NOTE:

Todd Cohen is available to speak about how he is integrating social media like Internet talk radio, blogging, and podcasting into his sales training, coaching, and mentoring activities. He is also available to discuss his wide experience in producing effective sales teams and cultures and to discuss his forthcoming workshop series on sales culture.

Steve Lubetkin is available to discuss how social media and podcasting technology can help organizations communicate effectively with their audiences. Copies of the Todd Cohen Sales Leader Podcasts are available on CD on request.

To arrange to speak with Todd or Steve, please call Steve Lubetkin at (856) 751-5491 or email steve@professionalpodcasts.com.

Todd’s current series of podcasts is available through several channels. On his website, www.toddcohen.com, scroll down to the heading “Listen to Todd’s Podcasts!”

Other channels

RSS feed

(http://feeds.feedburner.com/ToddCohenSalesLeaderPodcasts

Apple iTunes Music Store

http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=269675599

or by entering this link in your web browser:

http://www.itunes.com/podcast?id=269675599

About Podcasting

Professional Podcasts Managing Partner Will Discuss Business Uses of Social Media and Podcasting at NJBankers Marketing Conference in Jamesburg June 10

2009-06-01T08:47:00.001-04:00

News Media May Contact:

Steven L. Lubetkin, Managing Partner
Professional Podcasts/Lubetkin & Co. Communications

+1 (856) 751-5491 or steve@professionalpodcasts.com

CHERRY HILL, NJ – June 1, 2009 – Cherry Hill-based Professional Podcasts’ managing partner, Steve Lubetkin, will describe the business value of social media and podcasting during NJBankers’ annual Marketing Conference at Forsgate Country Club in Jamesburg on June 10.

Professional Podcasts has pioneered the use of audio podcasts in the New Jersey banking industry. It produced the first podcast for a commercial bank in New Jersey when Sun National Bank launched its Sun Home Mortgage subsidiary in 2006 (http://media.libsyn.com/media/lubetkin/SUNNB1-SunHomeLoans.mp3) , and produced a program for Amboy Bank about that institution’s innovative reverse mortgage for senior citizens (http://media.libsyn.com/media/lubetkin/ANB1.mp3) . It has also produced audio and video podcasts from events sponsored by the NJ Bank Marketing Association, available at www.njbankmarketing.com.

“NJBankers is delighted to have Steve present at the Annual Marketing Conference and bring valuable information about social media and podcasting to our members,” said Timothy Doherty, vice president and director of communications, NJBankers. “Our members are always interested in learning about better ways to reach their customers to provide information and make their banking experience more enjoyable.”

Some 50 bank marketing professionals from throughout New Jersey are expected to attend the Conference. The social media and podcasting workshop kicks off the conference at 9:15 a.m.

“We strongly believe that audio and video programs distributed as podcasts work hand in hand with social media like blogs, online networks and microblogging tools like Twitter as valuable tools in the corporate communications professional’s arsenal of distribution channels for business information,” said Lubetkin. “Podcasting technology in particular delivers audio and video business programs tailored for specialized audiences around the world. More businesses are beginning to recognize that podcast programs can help meet their ‘anywhere, anytime’ business information distribution needs.”

Podcasts are digital audio or video programs distributed using Internet technology. Visitors to an organization’s website can play podcast programs on their desktop computers, or download and synchronize them with portable digital media devices. Software programs called “feed readers” or “podcatchers” allow users to “subscribe” to podcasts at no cost, and receive new programs in a podcast series automatically. Podcasts are also made available through the Apple iTunes Music Store associated with the popular Apple iPod music player.

About NJBankers

Founded over 100 years ago, the New Jersey Bankers Association (NJBankers) is a trade association representing 119 banks and more than 210 service providers in the State of New Jersey. NJBankers provides a variety of services to members including government relations at both the state and national levels; education and professional development, employee benefit programs and, through its subsidiary TICIC, community development services.

About Professional Podcasts LLC/Lubetkin Communications

More information and links to audio podcasts are available at http://www.professionalpodcasts.com/.

Video podcasts are available at http://professionalpodcasts.blip.tv/.

# # # #

Editors, Note: Mr. Lubetkin is available to discuss how podcasting technology can help organizations communicate effectively with their audiences. Copies of programs produced by Professional Podcasts LLC are available on request. Please call Steve Lubetkin at (856) 751-5491 or email steve@professionalpodcasts.com.

NEWS RELEASE: Cherry Hill Podcast Producer Fills Gap in TV News Coverage Offers Affordable News “Wrapper” Service for Companies, Organizations

2009-05-21T09:14:00.001-04:00

FOR IMMEDIATE RELEASE

News Media May Contact:

Steven L. Lubetkin, Managing Partner
Professional Podcasts/Lubetkin & Co. Communications

+1 (856) 751-5491 or steve@professionalpodcasts.com

CHERRY HILL, NJ – May 21, 2009 – Cherry Hill-based Professional Podcasts LLC, an award winning producer of broadcast-quality radio and TV content distributed over the Internet, is closing the gap in television coverage of community and corporate activities by offering an affordable and cost-effective video news “wrapper” service for clients.

The company, which has been producing corporate video and audio podcasts for nearly five years, has launched its video news “wrapper” service to meet the needs of organizations unable to achieve broadcast television coverage of their activities and events. “Wrapper” is broadcast industry slang for a report that uses a correspondent’s narration to “wrap” interviews and video clips of an event into a coherent story.

“The broadcast television industry has downsized the ability of local TV news departments to cover community and corporate events,” said Steve Lubetkin, managing partner of Professional Podcasts. “Public relations agencies and in-house corporate communicators have expressed increasing frustration over the inability of TV stations to send a crew to cover their events, and indeed, the stations often don’t have the staff resources even if they do want to cover these events. Many firms have also expressed interest in our video podcast services, but are not able to commit to full service podcasting coverage packages. Our news wrapper product allows organizations to satisfy their audience’s need for video coverage at an affordable price, and we can offer global distribution at an economic price point.”

In the new service, Professional Podcasts will cover an organization’s event, shooting interviews and “b-roll” illustrative footage for up to two hours, with an on-camera correspondent describing the event.

The firm will weave together a video report of up to five minutes, including broadcast tools such as motion graphics, special effects, “lower thirds” titling to identify participants, and music if requested. The service also includes posting by Professional Podcasts to video distribution sites on the Internet that will offer the content to a worldwide audience. Pricing for the service starts at $2,000 for the basic package.

Recent video wrappers produced by Professional Podcasts include “Family Continues Search and Rescue Effort for NJ Man, Joe Dunsavage,” (http://professionalpodcasts.blip.tv/file/2130290/); “Walmart East Windsor NJ Store Hosts Boys & Girls Club Shopping Spree,” (http://professionalpodcasts.blip.tv/file/2086945/); and “Walmart Gives Atlantic City Boys & Girls Club Members a Holiday Shopping Spree,”

(http://professionalpodcasts.blip.tv/file/1559042/). The firm’s complete video feed is available at http://professionalpodcasts.blip.tv.

About Professional Podcasts LLC/Lubetkin Communications

Professional Podcasts produces high-quality audio and video podcasts for Walmart Stores; the National Association of Realtors, Amboy Bank; the American Cancer Society, the American Institute of CPCU/Insurance Institute of America; the CCIM Institute; Sun National Bank; the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar, NAPL, a graphic communications trade association, NJBankers, a trade association representing major banks in New Jersey, Leadership NJ; the Public Relations Society of America. The firm also has partnered on video projects with Take This Journey LLC for several nonprofit social service agencies in South Jersey.

The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors.

More information and links to audio podcasts are available at http://www.professionalpodcasts.com/. Video podcasts are available at http://professionalpodcasts.blip.tv/.

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del.icio.us Tags: video,wrapper,news media,vidcast,podcast,lubetkin,vnr,anr,news release,nonprofit,public relations,media relations

Technorati Tags: video,wrapper,news media,vidcast,podcast,lubetkin,vnr,anr,news release,nonprofit,public relations,media relations

NEWS RELEASE: For the Second Time, Two Cherry Hill Based Content Producers Collaborate; Produce New Agency Video for Samost Jewish Family and Children’s Service

2009-05-20T18:41:00.001-04:00

FOR IMMEDIATE RELEASE

News Media May Contact:

Steven L. Lubetkin, Managing Partner
Professional Podcasts/Lubetkin & Co. Communications

+1 (856) 751-5491 or steve@professionalpodcasts.com

Lori Braunstein, Principal
Take This Journey

+1 (856) 427-9426 or lori@takethisjourney.com

CHERRY HILL, NJ – May 20, 2009 – Cherry Hill-based Take This Journey LLC and Professional Podcasts LLC, a wholly owned subsidiary of Lubetkin Communications, have collaborated to produce their second video project together, this one depicting the services provided by Samost Jewish Family & Children’s Service, a constituent agency of the Jewish Federation of Southern New Jersey. The video uses interviews with agency clients to illustrate the broader definition of “family” that guides the agency’s response to community members in crisis or needing support services.

Lori Braunstein, principal of Take This Journey, produced the video. Steve Lubetkin, managing partner of Professional Podcasts, wrote the script and recorded voice-over narrations and the musical scoring used in the production.

“Samost Jewish Family and Children's Service needed a new video to tell the story of the many services we provide to our community such as counseling, support, and crisis services,” said Sherry Wolkoff, JFCS Communications Coordinator. “We premiered the video produced by Take This Journey and Professional Podcasts at our annual meeting on May 6, 2009, and its touching, inspiring and heartwarming depiction of all that we do truly captured the essence of JFCS.”

The video will be available to visitors to the JFCS website at www.jfcssnj.org and JFCS’s Facebook page at http://is.gd/zKrl . The video also can be viewed on the Professional Podcasts website, http://www.professionalpodcasts.com/, and on the firm’s video channel at http://professionalpodcasts.blip.tv/file/2054956.

You can also view the video in the player below:

“This is our second successful collaboration with Professional Podcasts on a documentary video for the South Jersey Jewish community,” noted Braunstein. “Both firms are able to draw on strong skills in videography, documentary story-telling, and production that let us deliver high-quality productions to our clients.”

“We were pleased to work with Take This Journey on this important video documentary project,” said Lubetkin. “Documentary videos like the JFCS program are a very special way to explain and preserve the life of a community, and they also provide a special bridge between generations when a story is told effectively through words, music, and pictures.”

Take This Journey and Professional Podcasts are working together on a third documentary video project, for the Jewish Community Foundation, honoring philanthropic women in the community.

About Take This Journey LLC

About Professional Podcasts LLC/Lubetkin Communications

In addition to its projects with Take This Journey, Professional Podcasts produces high-quality audio and video podcasts for Walmart Stores; the National Association of Realtors, Amboy Bank; the American Cancer Society, the American Institute of CPCU/Insurance Institute of America; the CCIM Institute; Sun National Bank; the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar, NAPL, a graphic communications trade association, NJBankers, a trade association representing major banks in New Jersey, Leadership NJ; the Public Relations Society of America. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors.

More information and links to audio podcasts are available at http://www.professionalpodcasts.com/. Video podcasts are available at http://professionalpodcasts.blip.tv/.

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Technorati Tags: jewish,judaism,social services,social work,jfcs,samost,family,children,counseling,cherry hill,nj,new jersey

del.icio.us Tags: jewish,judaism,social services,social work,jfcs,samost,family,children,counseling,cherry hill,nj,new jersey

Jewish Community Foundation Tribute Video 5-17-2009

2009-05-19T19:08:00.003-04:00

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This is the Jewish Community Foundation Tribute to Women Philanthropists video produced by Take This Journey LLC (videography) and Professional Podcasts LLC (script and scoring).

Jewish Community Foundation Tribute Video 5-17-2009

2009-05-19T19:08:00.001-04:00

Click to Play

This is the Jewish Community Foundation Tribute to Women Philanthropists video produced by Take This Journey LLC (videography) and Professional Podcasts LLC (script and scoring).

SPANISH VERSION: Family Continues Search and Rescue Effort for NJ Man, Joe Dunsavage

2009-05-19T18:11:00.001-04:00

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THIS VERSION IS VOICED IN SPANISH WITH SPANISH SUBTITLES FOR THE INTERVIEWS.

Joe Dunsavage, an Edison NJ resident, remains missing at sea since disappearing off Roatan Island, Honduras a week ago Sunday. Military search and rescue efforts have been called off, but Dunsavage's family continues to pay for search efforts out of their own pocket, appealing for donations and information from the worldwide Internet community. Steve Lubetkin of Professional Podcasts interviews Joe Dunsavage's brother Jeff, and father Ed, who are spearheading the search efforts.

The bank information for the Joe Dunsavage SAR Fund is:

Wachovia Bank
acct #: 1010231145095
routing #: 021200025

Contact information for Joe Dunsavage's family

Jeff Dunsavage, brother
cell phone +1-732-306-5854
email: jeffedwrd@gmail.com
Twitter: @SustainableSeas

Family Continues Search and Rescue Effort for NJ Man, Joe Dunsavage

2009-05-19T13:16:00.001-04:00

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VIDEO UPDATED 12:15pm 5/19/2009 to add Joe Dunsavage Search and Rescue Bank Account number and bank routing information.

PLEASE REPOST WIDELY

The bank information for the Joe Dunsavage SAR Fund is:

Wachovia Bank
acct #: 1010231145095
routing #: 021200025

Contact information for Joe Dunsavage's family

Jeff Dunsavage, brother
cell phone +1-732-306-5854
email: jeffedwrd@gmail.com
Twitter: @SustainableSeas

Family Continues Search and Rescue Effort for NJ Man, Joe Dunsavage

2009-05-19T00:05:00.001-04:00

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URGENT: U.S. Citizen, NJ Resident Lost in Honduran Waters, Family Seeks Assistance to Finance Search

2009-05-18T06:06:00.001-04:00

Press release
Att: All media
Media Contact: Jeff Dunsavage (732) 306-5854

U.S. Citizen, NJ Resident Lost in Honduran Waters, Family Seeks Assistance to Finance Search

May 13, 2009 – Joseph Dunsavage, Sr., (photo below) has been missing in the waters off Roatan, Honduras since Sunday, May 10.

He was last seen in a 9.5” x 5.5” white catamaran with a blue bimini top (photo below). He was fishing 200 yards from the beach when he is believed to have experienced engine trouble and begun drifting southwest toward Belize or the Honduran mainland.

Due to the limited resources being provided by the Honduran and U.S. governments, the Dunsavage family has mounted their own search and rescue effort using privately financed aircraft and watercraft. They are coordinating closely with the military to ensure that all resources are being effectively deployed.

In a bizarre twist, the search efforts for Joe Dunsavage actually located another soul who was adrift for 11 days in a similar sized boat, which means there is a lot of renewed optimism and we will not stop the search.

IMPORTANT! DONATION EMAIL ADDRESS CORRECTED BELOW, AS OF 6:34 PM (GMT-4) 5/18/09.

Donations may be sent by doing the following:
www.paypal.com select send money on the top tool bar, the account is linked to the e-mail address joedunsavagesr@gmail.com this account is linked to a Wachovia bank account in the name of J. Dunsavage SAR fund. Monies can be deposited at any Wachovia branch, account number 1010231145095 routing number 021200025

Many thanks to the random acts of kindness that have shown up in either PayPal or deposited directly into the Wachovia Account. Again, ANY help whatsoever is appreciated, whether it be monetary or help spreading the work in the areas around Roatan, Belize and Guatemala.

Walmart East Windsor NJ Store Hosts Boys & Girls Club Shopping Spree

2009-05-08T00:15:00.001-04:00

Click to Play

Some 20 finalists in the New Jersey State Youth of the Year competition, sponsored by Walmart with the Boys & Girls Clubs, visited Walmart Store #3266 in East Windsor, NJ on May 7, 2009, for a shopping spree that enabled them to buy professional attire for their personal interviews and oral presentations in the state-level competition later this month. Each of the young people received a $1,500 scholarship from Walmart and a $100 gift card for the shopping spree. The state winner will earn an additional $20,000 in scholarship money and the chance to compete in the Regional Youth of the Year contest, leading to the national competition later this year. In this video news wrapper, Steve Lubetkin speaks with two of the finalists and with Connie Ludwin, NJ State Director for the Boys & Girls Clubs.

Samost Jewish Family & Children's Service Agency Video, 4/2009

2009-04-30T06:25:00.001-04:00

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This is the agency video for the Samost Jewish Family & Children's Service of Southern New Jersey (jfcssnj.org), a constituent agency of the Jewish Federation of Southern New Jersey (jewishsouthjersey.org). This video was produced by Take This Journey LLC (takethisjourney.com) with script, voice-over, and music scoring by Professional Podcasts LLC (professionalpodcasts.com).

Live Hatikvah 2009, Temple Emanuel, Cherry Hill, NJ

2009-04-28T14:15:00.001-04:00

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This year, Jews around the world will join in the singing of Israel's national anthem, "Hatikvah" on Wednesday, April 29. Many participants, including the youth and adult choirs of Temple Emanuel, Cherry Hill, NJ, are submitting video podcasts of their performances for inclusion in the worldwide Internet broadcast on Jewish Life Television. This video is Temple Emanuel's contribution and includes interviews with several members of Kol Emanuel, the synagogue's adult choir. Produced by Professional Podcasts LLC. More information at templeemanuel.org and professionalpodcasts.com.

Pulitzer Prize-Winning Haddonfield Author David Kinney Featured On Middle Chamber Books Podcast

2009-04-09T14:25:00.001-04:00

NEWS RELEASE

FOR IMMEDIATE RELEASE

News Media May Contact:

Steven L. Lubetkin, Managing Partner
Professional Podcasts LLC
(212) 537-0196, (856) 751-5491
or (732) 333-1414
steve@professionalpodcasts.com

CHERRY HILL, NJ – April 9, 2009 – Pulitzer Prize-winning journalist David Kinney of Haddonfield, author of The Big One: An Island, an Obsession, and the Furious Pursuit of a Great Fish, is the guest on the latest installment of the Middle Chamber Books Podcast. The Middle Chamber Books Podcast is produced by Cherry Hill based Professional Podcasts LLC, the award-winning audio and video programming subsidiary of Lubetkin Communications.

Kinney is a former daily journalist who has reported at the Philadelphia Inquirer, the Associated Press, and most recently at the Newark (NJ) Star-Ledger, where, working in the newspaper’s Trenton Bureau, he was part of the team that won a 2005 Pulitzer Prize for reporting on the resignation of then-Gov. James McGreevey. More information about Kinney is available at http://www.davidkinney.net/.

The podcast interview with Kinney is available for download or listening at no cost to the listener at http://www.middlechamberbooks.com/blog. The program series is also made available by subscription on an RSS feed, and through the Apple iTunes Music Store.

Download the podcast file here (46.8 mb stereo MP3 file, 00:34:02 length).

Listen to the podcast here:

Middle Chamber Books is an online bookstore affiliated with Amazon.com and managed by Lubetkin Communications, Professional Podcasts’ parent company.

“We believe podcasting offers a unique and valuable opportunity for authors to discuss their work in a controlled environment, while giving interested readers some real insight into the thinking and personality of writers whose works they might like to sample,” said Steven L. Lubetkin, managing partner of Professional Podcasts. “Our Middle Chamber Book Store, an Amazon.com partner, benefits by making available to our customers podcast interviews providing additional insight into the authors whose books we sell. We are seeking opportunities to partner with publishers on advertising and promotional opportunities in connection with these podcasts in the future.”

Podcasts are radio or TV programs, or other multimedia content distributed using Internet technology. Visitors to an organization’s website can download podcast programs for review on their desktop computers, or synchronize them with a portable digital media device. Listeners can “subscribe” (at no cost) to podcast “feeds,” and receive new programs in a podcast series automatically. Professional Podcasts also helps its clients make their programs available to more than 100 million owners of Apple iPod digital media players, who can download podcasts from the online iTunes Music Store (http://www.itunes.com/.)

About Professional Podcasts LLC/Lubetkin Communications

The firm produces high-quality podcasts for Sun National Bank, the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar; NAPL, a graphic communications trade association; the Financial Planning Association’s Philadelphia Chapter; Leadership NJ; and for the New Jersey Academy of Family Physicians. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors. The company was recognized for its podcast quality with a 2008 Jasper Award from the Jersey Shore Public Relations & Advertising Association.

More information and sample audio podcasts are available at http://www.professionalpodcasts.com/.

Video podcasts are available at http://professionalpodcasts.blip.tv/.

# # # #

Editors, Note: Mr. Lubetkin is available to discuss how podcasting technology can help organizations communicate effectively with their audiences. Please call Steve Lubetkin at (856) 751-5491 or email steve@professionalpodcasts.com.

Purchase the book here:

The Big One: An Island, an Obsession, and the Furious Pursuit of a Great Fish: David Kinney: Books

ISBN: 0802118909
ISBN-13: 9780802118905

Keywords: middle chamber, books, amazon, professional podcasts, lubetkin, cherry hill, nj, new jersey, david kinney, big one, fishing, martha’s vineyard, fisherman, star-ledger, chappaquiddick, tournament, salt water, deep sea, contest

del.icio.us Tags: middle chamber,books,amazon,professional podcasts,lubetkin,cherry hill,nj,new jersey,david kinney,big one,fishing,martha’s vineyard,fisherman,star-ledger,chappaquiddick,tournament,salt water,deep sea,contest

Technorati Tags: middle chamber,books,amazon,professional podcasts,lubetkin,cherry hill,nj,new jersey,david kinney,big one,fishing,martha’s vineyard,fisherman,star-ledger,chappaquiddick,tournament,salt water,deep sea,contest

Our podsafe theme music for the Middle Chamber Books Podcast is "Cook the Books," from GarageBand.com's Indianapolis Jazz Orchestra.

We produce these podcasts in the studios of Professional Podcasts LLC, Cherry Hill, NJ.

NEWS RELEASE: Share Your Funniest or Craziest Sales Stories and Experiences On Sales Leader Todd Cohen’s “Let’s Talk Sales Culture” BlogTalkRadio Internet Talk Show, April 16 at 4pm

2009-04-06T20:18:00.001-04:00

FOR IMMEDIATE RELEASE

News Media May Contact:

Steven L. Lubetkin, Managing Partner
Professional Podcasts LLC
+1 (856) 751-5491 or steve@professionalpodcasts.com

Todd Cohen, President
Sales Leader LLC
todd@toddcohen.com

CHERRY HILL, NJ – April 6, 2009 – Eric David, Principal of TEAM David Associates, a leader in management and leadership training, will visit “Let’s Talk Sales Culture,” the Internet based live call-in radio show hosted by Todd Cohen, the Philadelphia-based president of Sales Leader LLC, on April 16 at 4pm Eastern Time.

The show's topic will be "Tell us your funniest or craziest sales story," and the best story will win a prize at the end of the show.

Eric’s firm, TEAM David, is the Delaware Valley Licensee of Crestcom International. Through the delivery of Crestcom’s flagship Bullet Proof Manager® training program, Eric helps solve a problem every organization faces, teaching managers how to manage. He trains supervisors, managers and executives in a wide range of topics such as Recruiting, Retaining, Motivating, Coaching, Mentoring of Employees; Communication Skills; Customer Service; Negotiation Skills; or Planning & Goal Setting.

Before starting his own firm, Eric spent 20 years in leadership positions with technology companies, including a 12 year run as President of an educational software company in Philadelphia. Eric has many years of direct sales experience and has managed both in-house and independent distributor sales organizations. He is anxious to participate in what will surely be a fun, light-hearted hour of radio.

Listeners can hear the show at http://www.blogtalkradio.com/toddcohen, or call in to share their funniest or craziest sales stories with Todd and Eric at +1-646-929-1341. This episode of the show airs live on Thursday, April 16 at 4 p.m. Eastern Standard Time. A recorded podcast is available about an hour after the show concludes.

“Our audience of senior sales professionals can always benefit from a solid sense of humor,” said Cohen. “Sharing their funny or bizarre sales experiences with the rest of the audience can help lighten people’s sales activities during a very difficult economic period.”

About Todd Cohen

In 2009, Cohen will launch a series of seminars and workshops on sales culture on a national basis. The schedule will be available at www.toddcohen.com.

More information and a photo of Todd available at http://toddcohen.com/about/pages/about-todd-cohen/.

About Professional Podcasts LLC

More information is available at http://www.professionalpodcasts.com/, and the firm’s video feed is at http://professionalpodcasts.blip.tv/.

About BlogTalkRadio

# # # #

EDITORS NOTE:

To arrange to speak with Todd or Steve, please call Steve Lubetkin at (856) 751-5491 or email steve@professionalpodcasts.com.

Todd’s current series of podcasts is available through several channels. On his website, www.toddcohen.com, scroll down to the heading “Listen to Todd’s Podcasts!”

Other channels

RSS feed

(http://feeds.feedburner.com/ToddCohenSalesLeaderPodcasts

Apple iTunes Music Store

http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=269675599

or by entering this link in your web browser:

http://www.itunes.com/podcast?id=269675599

About Podcasting

Brown Family Tribute Video - Kellman Brown Academy

2009-04-06T05:59:00.001-04:00

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Professional Podcasts provided scriptwriting, voice-over narration, and musical scoring services to Take This Journey, another Cherry Hill-based video production company, for its tribute video in honor of the Brown Families (Sid and Sandy, Jeff and Tracy, and Ike and Candy) whose generous donation enabled Kellman Brown Academy to relocate South Jersey's largest Jewish Day School to a new facility in Voorhees, NJ.

Two Cherry Hill Based Content Producers Collaborate on Production of Kellman Brown Academy Tribute Video

2009-04-05T17:33:00.001-04:00

NEWS RELEASE

FOR IMMEDIATE RELEASE

News Media May Contact:

Steven L. Lubetkin, Managing Partner
Professional Podcasts/Lubetkin & Co. Communications LLC
+1 (856) 751-5491 or steve@professionalpodcasts.com

Lori Braunstein, Principal
Take This Journey LLC
+1 (856) 427-9426 or lori@takethisjourney.com

CHERRY HILL, NJ – April 5, 2009 – Cherry Hill-based Take This Journey LLC and Professional Podcasts LLC, a wholly owned subsidiary of Lubetkin Communications, have collaborated to produce a video tribute honoring local philanthropists Sid, Sandy, Jeff, Tracy, Ike and Candy Brown, on behalf of Kellman Brown Academy, the South Jersey Jewish Day School that was recently renamed in their honor.

Lori Braunstein, principal of Take This Journey, produced the video, which contains interviews with the Brown family, other school benefactors, and students at Kellman Brown Academy. Steve Lubetkin, managing partner of Professional Podcasts, scripted and recorded voice-over narrations and musical scoring used in the production.

A major contribution from the Brown families enabled Kellman Brown Academy to acquire its new school building in Voorhees. The school held a dinner honoring the Browns on Sunday, April 5, at which the video received its world premiere. The video can be viewed on the Professional Podcasts website at http://www.professionalpodcasts.com/.

“The Browns’ contribution to Kellman Brown Academy was an extraordinary act of philanthropy in our community, and we were very privileged to be asked to document their generosity in this video,” said Braunstein. “We think the video captures the spirit and passion of the Brown family for their charitable activities, while also conveying the important educational work of Kellman Brown Academy in an entertaining and informative way.”

“We were pleased to work with Take This Journey on this important video documentary project,” said Lubetkin. “Documentary videos are a terrific way to preserve historical events in the life of a community, and they provide a special bridge between generations when a story is told effectively through words, music, and pictures.”

Take This Journey and Professional Podcasts are working together on two other documentary video projects, for the Samost Jewish Family and Children’s Service of Southern New Jersey and for the Jewish Community Foundation.

About Take This Journey LLC

About Professional Podcasts LLC/Lubetkin Communications

Professional Podcasts LLC is an award-winning provider of podcasting services for corporations and professional organizations. Since 2005, Professional Podcasts has been counseling clients about the effective use of social media, like podcasts and blogs (online journals) as tools that facilitate two-way communications with customers, employees, and others. In 2008, Professional Podcasts received a JASPER Award for podcasting from the Jersey Shore Public Relations & Advertising Association.

In addition to its projects with Take This Journey, Professional Podcasts produces high-quality audio and video podcasts for ACE-INA Insurance, the National Association of Realtors, the American Cancer Society, the American Institute of CPCU/Insurance Institute of America, Sun National Bank, the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar, NAPL, a graphic communications trade association, NJBankers, a trade association representing major banks in New Jersey, Leadership NJ, and for the Public Relations Society of America. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors.

More information and links to audio podcasts are available at http://www.professionalpodcasts.com/. Video podcasts are available at http://professionalpodcasts.blip.tv/.

# # # #

Keywords: video, take this journey, braunstein, cherry hill, kellman brown academy, lubetkin, script writing, voice-over, narration, jewish day school, documentary, interviews

Technorati Tags: video,take this journey,braunstein,cherry hill,kellman brown academy,lubetkin,script writing,voice-over,narration,jewish day school,documentary,interviews

del.icio.us Tags: video,take this journey,braunstein,cherry hill,kellman brown academy,lubetkin,script writing,voice-over,narration,jewish day school,documentary,interviews

(Updated 3/25/09) NEWS RELEASE: Productivity and Time Management Expert Susan Sabo Appearing on Sales Leader Todd Cohen’s “Let’s Talk Sales Culture” BlogTalkRadio Internet Talk Show, March 30 at 4pm

2009-03-24T14:45:00.001-04:00

FOR IMMEDIATE RELEASE

News Media May Contact:

Steven L. Lubetkin, Managing Partner
Professional Podcasts LLC
+1 (856) 751-5491 or steve@professionalpodcasts.com

Todd Cohen, President
Sales Leader LLC
todd@toddcohen.com

Editors, Note: This news release has been updated 3/25/09 to reflect corrections of two minor errors in the text.

CHERRY HILL, NJ – March 24, 2009 – Time management and personal productivity expert Susan Sabo, author of the book Managing Your Paper Mail & Email, will be the guest on the March 30 episode of “Let’s Talk Sales Culture,” the Internet based live call-in radio show hosted by Todd Cohen, the Philadelphia-based president of Sales Leader LLC.

Susan is one of a small number of nationally recognized professional speakers focusing on time management, personal productivity, and organizing for peak performance. She offers her message in one-hour to full-day events and one-on-one coaching. Clients range from Independence Blue Cross to GSK and Comcast.

At www.ProductivityCafe.com, Susan posts brief articles and tips on productivity topics. She has appeared on national TV programs such at HGTV’s show “Mission: Organization” and contributes to the influential blog, Lifehack.org.

Susan’s background includes sales for Hewlett Packard and MCI, owning her own TCBY franchise & rental property, and traveling the world—from the wilds of Southern Africa to the heights of Nepal and serene grounds of New Zealand.

Listeners can hear the show at http://www.blogtalkradio.com/toddcohen, and can call in with questions for Sabo at +1-646-929-1341. This episode of the show airs live on Monday, March 30, at 4 p.m. Eastern Standard Time. A recorded podcast is available about an hour after the show concludes.

“Susan’s expertise in time management and organizational skills is extremely valuable to sales professionals, many of whom need to run their daily activities as if they were independent business people,” said Cohen. “Our audience will benefit from Susan’s advice and counsel on this important discipline.”

About Todd Cohen

In 2009, Cohen will launch a series of seminars and workshops on sales culture on a national basis. The schedule will be available at www.toddcohen.com.

More information and a photo of Todd available at http://toddcohen.com/about/pages/about-todd-cohen/.

About Professional Podcasts LLC

More information is available at http://www.professionalpodcasts.com/, and the firm’s video feed is at http://professionalpodcasts.blip.tv/.

About BlogTalkRadio

# # # #

EDITORS NOTE:

To arrange to speak with Todd or Steve, please call Steve Lubetkin at (856) 751-5491 or email steve@professionalpodcasts.com.

Todd’s current series of podcasts is available through several channels. On his website, www.toddcohen.com, scroll down to the heading “Listen to Todd’s Podcasts!”

Other channels

RSS feed

(http://feeds.feedburner.com/ToddCohenSalesLeaderPodcasts

Apple iTunes Music Store

http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=269675599

or by entering this link in your web browser:

http://www.itunes.com/podcast?id=269675599

About Podcasting

Cherry Hill-Based Professional Podcasts Creates Online Presentation for Philadelphia Intellectual Property Law Firm Woodcock Washburn

2009-03-19T06:00:00.001-04:00

FOR IMMEDIATE RELEASE

News Media May Contact:

Steven L. Lubetkin, Managing Partner
Professional Podcasts LLC
(212) 537-0196
(856) 751-5491 or
(732) 333-1414
steve@professionalpodcasts.com

Matthew Ritter
Marketing Communications Coordinator
Woodcock Washburn LLP
(215) 564-5127
mritter@woodcock.com

CHERRY HILL, NJ – March 19, 2009 – Professional Podcasts LLC, the award-winning audio and video production subsidiary of Lubetkin Communications LLC, has produced the first online electronic learning (e-Learning) program for Philadelphia-based intellectual property law firm Woodcock Washburn.

The first program, accessible from Woodcock Washburn’s website (http://www.woodcock.com/publications/podcasts/brock/player.html), is an analysis by Woodcock Washburn associate Sean Brock of recent arguments before the before the US Court of Appeals for the Federal Circuit in the case of Tafas v. Dudas, [Civil Action: 1:07cv846 (JCC/TRJ]). The Tafas case is a legal dispute over how patent applications are reviewed and approved.

The multimedia program uses slides and synchronized audio commentary by Brock to describe the recent oral arguments in the Tafas proceedings, interspersed with actual recorded excerpts of the exchanges between legal counsel and the judges hearing the appeal. The direct URL for the Tafas presentation is http://www.woodcock.com/publications/podcasts/brock/player.html.

“The oral arguments in this particular stage of this long running case were very useful in illustrating the thinking of both the judges and the attorneys for the parties to the proceeding,” said Sean Brock. “Woodcock Washburn makes an exceptional effort to provide analysis and legal perspectives about emerging issues to our clients and attorneys with whom we collaborate. Being able to present this information through our website in an entertaining and informative multimedia presentation is extremely valuable and provides an efficient way to deliver e-learning content.”

The programs, delivered in the popular Adobe Flash video format, appear on a web page in a theater-style format customized with each client’s logo and corporate color schemes. Presenters’ photos and bios are integrated into the presentation environment, which also includes handout materials, an interactive glossary, and audience participation materials such as quizzes and surveys.

Another example of an Articulate presentation is on Professional Podcasts’ website at http://www.professionalpodcasts.com/slideshows/socialmedia/player.html.

“Articulate’s robust toolset enables us to convert presentations, speeches, and training materials into dynamic, highly interactive, visually attractive e-learning courses, presentations, quizzes, and surveys for clients like Woodcock Washburn, who want to deliver their content and expertise to their audiences in an online format,” said Steven L. Lubetkin, managing partner of Professional Podcasts. “Articulate programs we create for Woodcock and other e-learning clients are an excellent complement to our production of broadcast quality audio and video content for delivery over the Internet as podcasts.”

Articulate-produced e-Learning modules can be hosted individually or through Learning Management Systems that keep track of participants’ progress through corporate training programs administered online. Programs can be designed in linear fashion or to permit students to revisit sections in a sequence of their choosing. Progress reports can be delivered automatically to training managers. The programs are compatible with the online learning industry’s Sharable Content Object Reference Model (SCORM) standards.

About Woodcock Washburn LLP

Woodcock Washburn LLP, with offices in Atlanta, Philadelphia, and Seattle, has specialized in intellectual property law since 1946. Rated as one of the top IP law firms in the United States by IP Law & Business, the Firm was also named the top intellectual property firm in Pennsylvania by Chambers USA. The Firm’s lawyers and scientific advisors provide national and international clients a full range of services that include litigation, patent procurement, IP strategies, trademarks & copyrights, licensing, and open source software standards across a wide range of industries and technologies. For more information: www.woodcock.com.

About Professional Podcasts LLC/Lubetkin Communications

The firm produces broadcast quality audio and video podcasts for ACE-INA Insurance, Sun National Bank, the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar; NAPL, a graphic communications trade association; the Financial Planning Association’s Philadelphia Chapter; Leadership NJ; and for the New Jersey Academy of Family Physicians. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors. The company was recognized for its podcast quality with a 2008 Jasper Award from the Jersey Shore Public Relations & Advertising Association.

More information and sample audio podcasts are available at http://www.professionalpodcasts.com/.

Video podcasts are available at http://professionalpodcasts.blip.tv/.

# # # #

Editors, Note: Mr. Lubetkin is also a Senior Fellow of the Society for New Communications Research (www.sncr.org), a global nonprofit think tank dedicated to the advanced study of new communications tools, technologies and emerging modes of communication, and their effect on traditional media, professional communications, business, culture and society. He is available to discuss how e-Learning and podcasting technology can help organizations communicate effectively with their audiences. Please call Steve Lubetkin at (856) 751-5491 or email steve@professionalpodcasts.com.

del.icio.us Tags: lubetkin,e-learning,woodcock washburn,intellectual property,law,lawyer,patent law,attorney,sean brock,articulate presenter

Technorati Tags: lubetkin,e-learning,woodcock washburn,intellectual property,law,lawyer,patent law,attorney,sean brock,articulate presenter

Keywords: lubetkin, e-learning, woodcock washburn, intellectual property, law, lawyer, patent law, attorney, sean brock, articulate presenter

NEWS RELEASE: Middle Chamber Books Podcast Interviews Stoker Award Winner Jonathan Maberry, author of “Patient Zero”

2009-03-13T06:58:00.001-04:00

FOR IMMEDIATE RELEASE

News Media May Contact:

Steven L. Lubetkin, Managing Partner
Professional Podcasts LLC
+1 (856) 751-5491 or steve@professionalpodcasts.com

CHERRY HILL, NJ – March 13, 2009 – In the newest program in its Middle Chamber Books podcast series interview authors and creative artists, Cherry Hill-based Professional Podcasts LLC has interviewed multiple Bram Stoker Award-winner Jonathan Maberry, whose newest novel, Patient Zero, about a terrorist threat to use genetically engineered biohazards to create zombies, has just been published.

The interview was recorded at the Border’s Books in Warrington, PA on March 5, 2009 (see photo).

Listen to the podcast here:

Download the podcast file here (53.0 mb stereo MP3 file, 00:38:39 length).

You can read his bio and participate in Jonathan Maberry’s Big, Scary Blog here.

The Middle Chamber Books podcast is a supplement to the Middle Chamber Books online bookstore operated by Lubetkin Communications LLC, parent company of Professional Podcasts. The bookstore, an Amazon.com affiliate, provides a local portal to the Amazon.com inventory. The podcasts can be found at http://www.middlechamberbooks.com/blog, or downloaded through the Apple iTunes Music Store at http://www.itunes.com/. There is also an RSS feed available for subscription, and podcast MP3 files can be downloaded at no charge. Our podsafe theme music for the Middle Chamber Books Podcast is "Cook the Books," from GarageBand.com's Indianapolis Jazz Orchestra.

About Professional Podcasts LLC

More information is available at http://www.professionalpodcasts.com/, and the firm’s video feed is at http://professionalpodcasts.blip.tv/.

Purchase Jonathan Maberry’s book here:

Patient Zero: A Joe Ledger Novel: Jonathan Maberry: Books

ISBN: 0312382855
ISBN-13: 9780312382858

Keywords: middle chamber, books, amazon, professional podcasts, lubetkin, cherry hill, nj, new jersey, maberry, patient zero, thriller, horror, bram stoker award, author, science fiction, zombie, vampire

Technorati Tags: middle chamber,books,amazon,professional podcasts,lubetkin,cherry hill,nj,new jersey,maberry,patient zero,thriller,horror,bram stoker award,author,science fiction,zombie,vampire

del.icio.us Tags: middle chamber,books,amazon,professional podcasts,lubetkin,cherry hill,nj,new jersey,maberry,patient zero,thriller,horror,bram stoker award,author,science fiction,zombie,vampire

Todd Cohen "Let's Talk Sales Culture" BlogTalkRadio Show Promo for 1/28/2009

2009-03-12T16:35:00.001-04:00

Click to Play

This is a short video promo for listeners to remind them about the next installment of Todd Cohen's "Let's Talk Sales Culture" show on BlogTalkRadio. Be sure to check this video frequently for the latest information about Todd's show.

NEWS RELEASE: Cherry Hill-Based Professional Podcasts Adds Broadcast Teleprompter To Video Production Capabilities

2009-03-09T12:42:00.001-04:00

NEWS RELEASE

FOR IMMEDIATE RELEASE

News Media May Contact:

Steven L. Lubetkin, Managing Partner
Professional Podcasts/Lubetkin & Co. Communications
+1 (856) 751-5491 or steve@professionalpodcasts.com

CHERRY HILL, NJ – March 9, 2009 – Cherry Hill-based Professional Podcasts LLC, the award-winning creator of audio and video podcasts (radio and TV shows distributed over the Internet) and other multimedia content, has added a professional broadcast teleprompter to its service offerings for clients.

Professional Podcasts’ new Ikan PT-2000 teleprompter permits clients to deliver prepared remarks for video recording, reading from a scrolling text display, while continuing to make eye contact with the video camera, according to Steve Lubetkin, managing partner of Professional Podcasts.

“Many video producers rely on posterboard or notecards to provide text cueing for clients,” said Lubetkin. “Those solutions are timeconsuming to prepare and difficult to read. Offering our clients a true broadcast quality teleprompter for cued delivery of speeches or other presentations on camera makes the finished presentation that much more polished.”

Clients using Professional Podcasts’ teleprompter service provide their remarks in an electronic text file or word processing document, and Professional Podcasts loads them into the teleprompter’s software. The scrolling speed and size of the text are both adjustable for the comfort and style of the speaker.

About Professional Podcasts LLC/Lubetkin Communications

Professional Podcasts produces high-quality audio and video podcasts for the ACE Group of Companies; The National Association of Realtors – Realtors Commercial Alliance; CCIM Institute; the American Cancer Society; the American Institute of CPCU/Insurance Institute of America; Sun National Bank; the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar; NAPL, a graphic communications trade association; NJBankers, a trade association representing major banks in New Jersey; Leadership NJ; and for the Public Relations Society of America. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors.

More information and links to audio podcasts are available at http://www.professionalpodcasts.com/.

Video podcasts are available at http://professionalpodcasts.blip.tv/.

# # # #

NEWS RELEASE: Two Philadelphia Networking Consultants Appearing on “Let’s Talk Sales Culture” BlogTalkRadio Internet Talk Show, March 18 at 4pm

2009-03-09T11:11:00.001-04:00

FOR IMMEDIATE RELEASE

News Media May Contact:

Steven L. Lubetkin, Managing Partner

Professional Podcasts LLC

+1 (856) 751-5491 or steve@professionalpodcasts.com

Todd Cohen, President

Sales Leader LLC

todd@toddcohen.com

CHERRY HILL, NJ – March 9, 2009 – Philadelphia-based business professor, entrepreneur and consultant Steve Smolinsky, and Oliver Picher, founder and president of Visible Influence, LLC, which helps businesses, executives, and professionals make themselves more visible and attract more business, will be the guests on the March 18 episode of “Let’s Talk Sales Culture,” the Internet based live call-in radio show hosted by Todd Cohen, the Philadelphia-based president of Sales Leader LLC.

Smolinsky is also a founding partner of Conversation On Networking, a provider of interactive, educational programs on developing and maintaining great relationships for business and life. Picher, a senior public relations and communications consultant with more than 20 years experience, has most recently been active in Content Marketing, using targeted and compelling original content to reach and engage potential clients and partners. Smolinsky and Picher, will discuss “Increasing Your Sales Results Through Amazing Networking” and take questions from the show’s audience.

Listeners can hear the show at http://www.blogtalkradio.com/toddcohen, and can call in with questions for Smolinsky at +1-646-929-1341. This episode of the show airs live on Tuesday, March 3, at 4 p.m. Eastern Standard Time. A recorded podcast is available about an hour after the show concludes.

Smolinsky is a member of the Professional Faculty and Region Manager-Africa for the Global Consulting Practicum program of The Wharton School of The University of Pennsylvania. He is also a Consulting Professor of the National University of Singapore, and is President of Benari LTD, a strategy and marketing consultancy. Steve holds an MBA from The Wharton School, and serves as Board President of Camphill Village Kimberton Hills, board member of MyGallons, board member of Fastlane Construction Software, and BOA chair of Anthurium Solutions.

A senior public relations and communications consultant with more than 20 years experience in the high tech, professional services, human resource consulting, and medical fields, Oliver Picher is an expert in public relations, communications strategy, message and content development, writing, and research. Picher has most recently been active in Content Marketing, using targeted and compelling original content to reach and engage potential clients and partners. For example, he is working with Basecamp Business and the Mid-Atlantic Capital Alliance to develop a business events calendar targeted at entrepreneurs, venture capitalists, and professionals. The calendar tracks events held by over 200 organizations throughout the Philadelphia, New Jersey, and Delaware regions. The University City Science Center, Select Greater Philadelphia, and Ben Franklin Technology Partners have recently provided significant funding to the project.

Previously, Oliver was Marketing Director for Synygy Inc., an Inc 500 Hall of Fame professional services company. Synygy's fast-paced growth gave him solid experience in every aspect of marketing, branding, and public relations. Oliver helped build momentum in Synygy's sales and marketing and found creative ways to position Synygy as a market leader.

Oliver was also a member of the Corporate Communications department at Unisys Corporation, where he contributed to repositioning Unisys from an old-line mainframe computer manufacturer to a technology-led professional services and solutions company.

Cohen, an expert in creating high-performance sales cultures that achieve significant improvement in a company’s sales performance, launched the talk show program in 2008 on the popular Internet talk radio service, BlogTalkRadio. Cherry Hill-based Professional Podcasts LLC is assisting Cohen with technical production of the broadcasts.

“Steve Smolinsky is an expert at building the kind of networking relationships that translate into sales performance,” said Cohen. “Our audience recognizes that it needs to keep these networking skills sharp, and I’m looking forward to having a solid conversation with Steve about practical sales networking advice for our listeners.”

About Todd Cohen

In 2009, Cohen will launch a series of seminars and workshops on sales culture on a national basis. The schedule will be available at www.toddcohen.com.

More information and a photo of Todd available at http://toddcohen.com/about/pages/about-todd-cohen/.

About Professional Podcasts LLC

More information is available at http://www.professionalpodcasts.com/, and the firm’s video feed is at http://professionalpodcasts.blip.tv/.

About BlogTalkRadio

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EDITORS NOTE:

To arrange to speak with Todd or Steve, please call Steve Lubetkin at (856) 751-5491 or email steve@professionalpodcasts.com.

Todd’s current series of podcasts is available through several channels. On his website, www.toddcohen.com, scroll down to the heading “Listen to Todd’s Podcasts!”

Other channels

RSS feed

(http://feeds.feedburner.com/ToddCohenSalesLeaderPodcasts

Apple iTunes Music Store

http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=269675599

or by entering this link in your web browser:

http://www.itunes.com/podcast?id=269675599

About Podcasting

NEWS RELEASE: Professional Podcasts Managing Partner Will Discuss Business Podcasting at AIIM International Conference and Exposition in Philadelphia April 1

2009-03-09T07:53:00.001-04:00

FOR IMMEDIATE RELEASE

News Media May Contact:

Steven L. Lubetkin, Managing Partner
Professional Podcasts/Lubetkin & Co. Communications

+1 (856) 751-5491 or steve@professionalpodcasts.com

CHERRY HILL, NJ – March 9, 2009 – Professional Podcasts’ managing partner, Steve Lubetkin will describe the business value of podcasting during a workshop presentation at the AIIM International Conference and Expo, being held in at the Pennsylvania Convention Center in Philadelphia March 30-April 1.

More than 10,000 information technology and other business professionals are expected to attend the AIIM Conference. The podcasting workshop, “Applying Social Media to Promote Thought Leadership,” takes place Wednesday, April 1, at 4:30 p.m.

“We strongly believe that podcasts are a valuable tool in the corporate communications professional’s arsenal of distribution channels for business information,” said Lubetkin. “This technology delivers audio and video business programs tailored for specialized audiences around the world. More businesses are beginning to recognize that podcast programs can help meet their ‘anywhere, anytime’ business information distribution needs.”

About Professional Podcasts LLC/Lubetkin Communications

More information and links to audio podcasts are available at http://www.professionalpodcasts.com/.

Video podcasts are available at http://professionalpodcasts.blip.tv/.

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