NJBankers/New Jersey Bank Marketing Association Video Pod #1: Business Development on a Shoestring

Click to Play

This is program #1 in the NJBankers/New Jersey Bank Marketing Association's Fall podcast series. This is the first of four podcasts produced from the BMA's October 2007 seminar, "Business Development on a Shoestring." In this episode, we offer a presentation by Steve Emr, president of TeamCapital Bank about how he and his team established a completely new bank brand in the highly competitive New Jersey and Pennsylvania markets.

Stephen T. Emr, President, Team Capital Bank
Steve started his career as a bank examiner with the FDIC, then joined Town and Country Bank in Flemington. Between 1984 and 1999, he advanced at Summit Bank from Senior V.P. for corporate business development to Director of Marketing to Regional President of a 57-branch region that included Union, Essex and Eastern Morris Counties. In 1999, Steve joined the newly formed Red Oak Bank in Morristown as President and Director. When the bank was sold in 2005, he helped open Team Capital Bank, which currently has offices in Flemington, NJ; Bethlehem and Doylestown, PA.

This program, the first of four, runs about 47 minutes. Produced by Professional Podcasts LLC. DVDs of all four parts of the seminar are available for purchase. Contact steve@professionalpodcasts.com.

For Second Year, Leadership New Jersey, Program to Educate Civic Leaders, Produces Podcasts With Cherry Hill-Based Professional Podcasts LLC

NEWS RELEASE

FOR IMMEDIATE RELEASE

News Media May Contact:
Steven L. Lubetkin, Managing Partner
Professional Podcasts/Lubetkin & Co. Communications
+1 (856) 751-5491 or steve@professionalpodcasts.com

or

Michael Willmann, LNJ ‘01
CEO, WMSH Marketing Communications
856-616-2886
michaelwillmann@wmsh.com


For Second Year, Leadership New Jersey, Program to Educate Civic Leaders, Produces Podcasts With Cherry Hill-Based Professional Podcasts LLC

CHERRY HILL, NJ – October 29, 2007 – For the second year, Leadership New Jersey (http://www.leadershipnj.org) has produced audio "podcasts," or Internet-distributed audio programs, based on this year’s “Forum on the Future of New Jersey,” an all-day conference on issues facing New Jersey held in Trenton October 24.

Cherry Hill-based Professional Podcasts LLC produced the podcasts for the second year for the nonprofit organization that helps civic and business leaders to develop their knowledge of state issues while honing their skills to solve statewide problems.

The firm produced podcasts from the 2006 Forum on the Future of New Jersey that included a keynote address from Gov. Jon Corzine.

“We are very pleased to partner once again with Professional Podcasts to advance Leadership New Jersey’s objective of making New Jersey a better place to live,” said Michael Willmann, CEO of WMSH Marketing Communications in Haddonfield, and a Leadership New Jersey Class of 2001 participant. “Podcasting is especially effective for distributing LNJ’s unique insights, because many of our Fellows– and others active in civic life -- are busy professionals who need actionable information and news from us in a portable format.”

“Podcasts dramatically extend the longevity of a daylong panel program like the Forum on the Future of New Jersey, because interested audiences who couldn’t attend can still benefit from the content,” said Steven L. Lubetkin, managing partner of Professional Podcasts and Lubetkin Communications. “Leadership New Jersey has a clear vision for how to use podcasting as a business application, allowing busy and time-constrained listeners to get the information they need -- at a time when they want it.”

Again this year, the podcast programs are available to the public for downloading and listening on computers or digital audio players at no charge. Listeners can download the programs at Leader-ship New Jersey’s podcast blog, http://lnjpodcasts.blogspot.com.

The podcasts are also available to listeners through a “subscription” technology that automatically alerts subscriberts when new program content is made available, so that they receive future episodes in the series automatically. (There is no charge for “subscribing” to podcasts). Podcast listeners can also subscribe to the RSS "feed" for the podcast programs at http://feeds.feedburner.com/lnjpodcasts.

The programs are also available at no charge to subscribers to the Apple iTunes Music store (www.itunes.com), at this URL:

http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=201750461.

The 2006 Leadership New Jersey podcast programs remain available to listeners at these web addresses.

Podcasts are digital audio or video recordings distributed using Internet technology. Visitors to an organization’s website can download podcast programs for review on their desktop computers, or synchronize them with a portable digital media device. Software programs called “feed readers” or “podcatchers” allow users to “subscribe” to podcasts at no cost, and receive new programs in a podcast series automatically.

About Leadership New Jersey
Leadership New Jersey's goal is to expand and improve the pool of the state's civic leaders. The program, founded in 1986, honors men and women who combine a successful career with leadership in serving their communities. It challenges them to do more.

Each year, LNJ selects a new group of about 50 emerging leaders from more than 100 appli-cants. Fellows come from all parts of the state and from diverse backgrounds in business, government, non-profits, the arts, health care, the professions, and labor. Their politics and philosophies differ, but they share a commitment to making New Jersey a better place in which to live and work.

Leadership New Jersey has received generous financial support from the Geraldine R. Dodge Foundation, ADP, Bank of America, Bell Atlantic, The CIT Group, ETHICON, The Prudential, Merrill-Lynch, AT&T, Atlantic Electric, Exxon Research and Engineering, GPU, Hoffman-La Roche, Johnson and Johnson, PSE&G, SME Corporation, and other Partnership members. More information is available at http://www.leadershipnj.org.

About Professional Podcasts LLC/Lubetkin Communications

Professional Podcasts LLC, a wholly owned subsidiary of Lubetkin Communications, is a leading provider of podcasting services for corporations and professional organizations. Since 2005, Professional Podcasts has been counseling clients about the effective use of social media, like podcasts and blogs (online journals) as tools that facilitate two-way communications with customers, employees, and others.

The firm has produced high-quality podcasts for ACE-INA Insurance, The National Association of Realtors, CCIM Institute, the American Cancer Society, the American Institute of CPCU/Insurance Institute of America, Sun National Bank, the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar, NAPL, a graphic communications trade association, NJBankers, a trade association representing major banks in New Jersey, Leadership NJ, and for the Public Relations Society of America. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors.

More information is available at http://www.lubetkin.net or http://www.professionalpodcasts.com.

# # # #

Editors, Note: Mr. Lubetkin is available to discuss how podcasting technology can help organizations communicate effectively with their audiences. Copies of the LNJ podcasts are available on request. Please call Steve Lubetkin at (856) 751-5491 or email steve@professionalpodcasts.com.

Philadelphia-Based High-Performance Senior Sales Leader Todd Cohen Providing Sales Consulting for Technology Start-Up PhindMe

NEWS RELEASE

FOR IMMEDIATE RELEASE

News Media May Contact:

Steven L. Lubetkin, Managing Partner
Lubetkin & Co. Communications
+1 (856) 751-5491 or steve@lubetkin.net

Philadelphia-Based High-Performance Senior Sales Leader Todd Cohen Providing Sales Consulting for Technology Start-Up PhindMe

PHILADELPHIA – October 18, 2007 – Philadelphia-based senior sales leader Todd Cohen, a consultant on successful sales strategies, has been named executive advisor in sales and marketing by technology start-up PhindMe (www.phindme.mobi). In his consulting position with the firm, Cohen provides counsel and direction for PhindMe's sales and marketing efforts.

PhindMe is developing mobile marketing technologies that will enable local businesses to reach customers through cell phone-based and online content. PhindMe offers its clients easy to use content management, customer relationship management and social networking tools.

“PhindMe is very excited to be able to engage a high level sales professional of Todd’s stature to help us move into full commercialization of our mobile technology for small businesses,” said Chuck Sacco, PhindMe CEO and Co-Founder. “PhindMe started as an MBA project at Drexel University that initially focused on connecting restaurants and customers in the online media. Now that we have oriented our focus to delivering a robust mobile-marketing platform for content partners and advertising syndication partners through a national roll-out, we need the level of professional marketing and sales experience that Todd will provide to our team.”

Todd is skilled at building high performance multinational sales teams and has made significant contributions in environments ranging from small, rapidly growing start-up companies to well-established, large corporations.

Through out his career, Todd and his sales teams have delivered more than $200 million in revenue for leading equipment, education, e-learning and information companies, including Xerox, Gartner Group, Pensare, Thomson, and LexisNexis. Todd's successful career has progressed from proven individual contributor and repeat President's Club winner, to innovative sales manager, to accomplished sales executive. Most recently he was Vice President of Sales for Lexis Nexis.

Todd holds a BBA degree from Temple University. He is a member of the American Society for Training and Development, and is active in the American Cancer Society as well as several other charitable organization.

Todd comments on trends and discusses best practices in sales in his website and blog at www.toddcohen.com. He recently released a new white paper, “The Successful Sales Triad,” describing the professional, personal, and emotional components that lead to success for sales executives. The paper is available for free download at Todd’s website.

# # # #

Amboy National Bank Produces Podcast Program About Its Reverse Mortgage Product With Professional Podcasts of Cherry Hill

NEWS RELEASE

FOR IMMEDIATE RELEASE

News Media May Contact:
Steven L. Lubetkin
Managing Partner
Professional Podcasts LLC
(856) 751-5491
steve@professionalpodcasts.com

or

Dennis Kane
Vice President and Marketing Director
Amboy Bank
(732) 970-2017
dkane@amboybank.com

CHERRY HILL, NJ – October 1, 2007 – Amboy National Bank, a 119-year old commercial bank headquartered in Old Bridge, Middlesex County, NJ, is reaching out to Internet audiences with a podcast, an audio program distributed over the Internet, to describe the features of the bank’s locally designed reverse mortgage product for senior citizens.

Professional Podcasts produced the program, which includes an interview with Bud Addis, a retiree and Amboy reverse mortgage customer, who describes how the product has provided additional income for living expenses such as insurance and healthcare. The program also features a conversation with Jackie D’Alessandro, an Amboy Bank reverse mortgage counselor.

“We believe our reverse mortgage product has distinct advantages for senior citizens in Central New Jersey compared with products offered by our competitors that can have high closing costs,” said Dennis Kane, Amboy Bank’s director of marketing. “Amboy Bank’s reverse mortgage product does not follow the government model used in reverse mortgage products at other banks, and generally offers customers substantially lower closing costs. Producing this podcast program gives us an opportunity to let one of our satisfied customers speak in detail about the Amboy Bank reverse mortgage in a medium that’s accessible 24 hours a day worldwide.”

“This podcast offers an excellent example of how companies can extend their marketing outreach to the Internet’s 24-hour availability,” said Steve Lubetkin, Managing Partner of Professional Podcasts. “Because senior citizens sometimes enlist younger family members to help with financial decisions like reverse mortgages, the bank decided to expand its outreach into social media like podcasts that younger audiences download to portable devices. In addition, many senior citizens use computers and the Internet to research financial planning and other topics, and they often find it more convenient to do their research after business hours. Having this feature program available for playback at all hours expands Amboy’s ability to help customers understand the product at a time convenient for the customers.”

“Podcasts” are recorded audio and video programs delivered via the Internet to audiences that can either download the files to Apple iPods or other digital audio devices, or view them directly from websites. Podcast programs are free to listeners. The Amboy Bank podcast is available at the bank’s website, www.amboybank.com, via direct download at http://media.libsyn.com/media/lubetkin/ANB1.mp3, and through the Apple iTunes Music store at this link.

Professional Podcasts collaborates closely with clients to design podcast productions, including scripting, on-air talent, post-production editing, and all the arrangements necessary to make podcasts available through various podcast directories on the Internet, including the popular Apple iTunes Music Store (www.itunes.com).

Professional Podcasts uses broadcast quality digital audio and video equipment to produce its podcasts, including an 11-part podcast series just completed at the GraphExpo printing industry conference in Chicago for NAPL, the trade association for excellence in graphic communications management (www.napl.org).

Visitors to an organization’s website can download podcast programs for review on their desktop computers, or synchronize them with a portable digital media device. Software programs called “feed readers” or “podcatchers” allow users to “subscribe” to podcasts at no cost, and receive new programs in a podcast series automatically.

About Amboy Bank
Amboy Bank, a full service commercial bank headquartered in the Township of Old Bridge, was established in 1888. Based on our 119 years of strength and service, we have earned a reputation as a well-respected financial institution in central New Jersey. Amboy Bank's mission is to provide a high level of personal and professional services to business and retail customers. Amboy Bank has 24 offices located in the counties of Middlesex, Somerset, Mercer and Monmouth.


About Professional Podcasts LLC/Lubetkin Communications

Professional Podcasts LLC, a wholly owned subsidiary of Lubetkin Communications, is a leading provider of business podcasting services for corporations and professional organizations. The firm launched its Internet broadcasting practice in April 2005, counseling clients about the effective use of podcasts and blogs, online journals that facilitate two-way communications with customers, employees, and others.

The firm, which focuses on production of high-quality podcasts for clients, has produced podcasts for ACE-INA Insurance, Magic Software Enterprises, Sun National Bank, the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar, NJBankers, a trade association representing major banks in New Jersey, and for the Public Relations Society of America. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors. More information is available at www.lubetkin.net or at www.professionalpodcasts.com.


# # # #

Editors, News Directors, Please Note: Mr. Lubetkin is available to discuss the use of podcasting for business information applications. In addition, for broadcast outlets, actualities from the Amboy Bank podcast interview guests are available for inclusion in news reporting on this program. For more information, please call Professional Podcasts at (856) 751-5491 or email steve@professionalpodcasts.com

NEWS RELEASE: Professional Podcasts Releases First Digital Video Podcast, Panel Discussion on Professional Ethics in Public Relations Practice

NEWS RELEASE

 

FOR IMMEDIATE RELEASE

 

Contact:

Steven L. Lubetkin, Managing Partner

(856) 751-5491
steve@lubetkin.net

 

Professional Podcasts Releases First Digital Video Podcast,

Panel Discussion on Professional Ethics in Public Relations Practice

 

CHERRY HILL, NJ – September 25, 2007– Professional Podcasts LLC, the Lubetkin & Co. Communications subsidiary that produces broadcast quality audio programs for corporate and professional clients, has released its first digital video podcast, featuring a panel discussion on professional ethics in public relations, produced for the Philadelphia Chapter of the Public Relations Society of America. Professional Podcasts has been producing audio podcasts for the chapter for more than two years.

            The video podcast was recorded during the Chapter’s program to observe Ethics Month, which PRSA marks each September, according to Jonathan Morein, Chapter Vice President and Chief Ethics Officer.

Panelists in the ethics discussion were:

·         Christopher Bauer, president of Bauer Ethics Seminars 

·         Attorney and former TV broadcaster David Frankel of Montgomery, McCracken, Walker & Rhoads, LLP

·         Former Philadelphia Managing Director Phil Goldsmith of Goldsmith Kahn and Associates

·         David Kirk, APR, Fellow PRSA, President of The PR Guy, Inc.

The program, which runs about one hour, can be viewed at no cost on the Chapter’s website, http://www.prsa.philly.org.

            “Podcasts” are recorded audio and video programs delivered via the Internet to audiences that can either download the files to Apple iPods or other digital audio devices, or view them directly from websites.

            “Our Chapter members have been very enthusiastic about our podcast initiative,” said Maribeth Roman Schmidt, president of FCF Schmidt Public Relations and president of PRSA/Philadelphia. “Podcast listeners have downloaded our luncheon presentation by Tony Gnoffo, business editor of the Philadelphia Inquirer, more than 300 times since his appearance in June. Other programs have had similar download volumes, clearly demonstrating the value-added nature of podcasting and video podcasting for our communications outreach efforts.”

            “For some time, our clients have expressed increasing interest in adding video podcast programs to their podcasting initiatives, to support their strategies of delivering their thought leadership, commentaries and expertise over the Internet,” Lubetkin said. “Digital videography adds a new dimension to podcasting by allowing audiences to experience an event or a conversation more fully. We are pleased to be able to offer this value-added advance to our technology services.”

            Professional Podcasts’ in-house digital video production capabilities now include two professional quality Sony miniDV digital video cameras and associated location production equipment. Video podcasts will be edited using Sony non-linear video editing software and can be delivered over the Internet in a wide range of video formats, depending on client requirements. Professional Podcasts can also provide clients with DVDs for delivery to their audiences.

Professional Podcasts collaborates closely with clients to design podcast productions, including scripting, on-air talent, post-production editing, and all the arrangements necessary to make podcasts available through various podcast directories on the Internet, including the popular Apple iTunes Music Store (www.itunes.com).

Professional Podcasts already uses broadcast quality digital audio equipment to produce its podcasts, including an 11-part podcast series just completed at the GraphExpo printing industry conference in Chicago for NAPL, the trade association for excellence in graphic communications management (www.napl.org).

Visitors to an organization’s website can download podcast programs for review on their desktop computers, or synchronize them with a portable digital media device. Software programs called “feed readers” or “podcatchers” allow users to “subscribe” to podcasts at no cost, and receive new programs in a podcast series automatically.

 

About Professional Podcasts LLC/Lubetkin Communications

Professional Podcasts LLC, a wholly owned subsidiary of Lubetkin Communications, is a leading provider of business podcasting services for corporations and professional organizations. The firm launched its Internet broadcasting practice in April 2005, counseling clients about the effective use of podcasts and blogs, online journals that facilitate two-way communications with customers, employees, and others.

The firm, which focuses on production of high-quality podcasts for clients, has produced podcasts for ACE-INA Insurance, Magic Software Enterprises, Sun National Bank, the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar, NJBankers, a trade association representing major banks in New Jersey, and for the Public Relations Society of America. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors. More information is available at www.lubetkin.net or at www.professionalpodcasts.com.

 

 

# # # #

Professional Podcasts Video Podcast #2: PRSA/Philadelphia Ethics Panel, 9/20/2007

Click to Play

In this video podcast, we present "Come on, Trust Me - Managing Sticky Ethical Situations," a panel discussion on ethics in public relations, hosted by the Philadelphia Chapter of the Public Relations Society of America. The program was recorded 9/20/2007 at the National Constitution Center in Philadelphia.

Panelists

• Christopher Bauer, president of Bauer Ethics Seminars
• Dave Frankel of Montgomery, McCracken, Walker & Rhoads, LLP;
• Former Philadelphia Managing Director Phil Goldsmith of Goldsmith Kahn and Associates
• David Kirk, APR, Fellow PRSA, President of The PR Guy, Inc.

The program runs about 55 minutes and includes a Q&A sessions with the audience.

FolkMedia - Biz Podcast Panel - PC Philly 2007

Click to Play

Business Podcasting: Building community and boosting profits (A Panel discussion) This session will focus on examples of how businesses have extended the benefits of blogs, podcasts, RSS and wikis across their community of customers, clients, partners and employees. Corporate podcasting is about a low cost method of: * Creating dialogue with your customers * Engaging with employees * Boosting bottom line profitability Moderator - Lisa B. Marshall, small business owner, www.lisabmarshall.com Panelist 1 - Joel Mark Witt, producer of FolkMedia.org and MarylandZoo.TV Panelist 2 - Christopher Penn, Financial Aid Podcast and the Student Loan Network Panelist 3 - Paul Kontonis, CEO and Founder of For Your Imagination Panelist 4 - Bill Roswell, Director of Digital News Media for KYW Newsradio Panelist 5 - Steve Lubetkin, Managing Partner, Professional Podcasts, LLC (via Skype video) Each panelist will discuss how they are implementing podcasting/blogging and will share 3 lessons learned from their experience. The first 5 audience members to pose questions to the panel will each receive a free t-shirt, courtesy of For Your Imagination. Wish the session were longer and want to learn more?

NEWS RELEASE: Professional Podcasts Adds Digital Video Podcast Production Services

TO: Lubetkin Broadcasting - Editors and News Directors

 

NEWS RELEASE

 

FOR IMMEDIATE RELEASE

 

Contact:

Steven L. Lubetkin, Managing Partner

(856) 751-5491

steve@lubetkin.net

 

Professional Podcasts Adds Digital Video Podcast Production Services

 

CHERRY HILL, NJ - September 17, 2007- Professional Podcasts LLC, the Lubetkin & Co. Communications subsidiary that produces broadcast quality audio programs for corporate and professional clients, is now offering digital video podcasts for its clients, the firm announced.

 

"Podcasts" are recorded audio and video programs delivered via the Internet to audiences that can download the files to their Apple iPods or other digital audio devices.

 

Professional Podcasts has been producing audio programs for its clients for more than two years, according to Steven L. Lubetkin, managing partner. Initial video podcast productions are planned for the Public Relations Society of America's Philadelphia chapter, and the Bank Marketing Committee of the New Jersey Bankers Association.

 

"For some time, our clients have expressed increasing interest in adding video podcast programs to their podcasting initiatives, to support their strategies of delivering their thought leadership, commentaries and expertise over the Internet," Lubetkin said. "Digital videography adds a new dimension to podcasting by allowing audiences to experience an event or a conversation more fully. We are pleased to be able to offer this value-added advance to our technology services."

 

Professional Podcasts' in-house digital video production capabilities now includes two professional quality Sony miniDV digital video cameras and associated location production equipment. Video podcasts will be edited using Sony non-linear video editing software and can be delivered over the Internet in a wide range of video formats, depending on client requirements.

Professional Podcasts collaborates closely with clients to design podcast productions, including scripting, on-air talent, post-production editing, and all the arrangements necessary to make podcasts available through various podcast directories on the Internet, including the popular Apple iTunes Music Store (www.itunes.com).

 

Professional Podcasts already uses broadcast quality digital audio equipment to produce its podcasts, including an 11-part podcast series just completed at the GraphExpo printing industry conference in Chicago for NAPL, the trade association for excellence in graphic communications management (www.napl.org).

 

Podcasts are digital audio or video recordings distributed using Internet technology. Visitors to an organization's website can download podcast programs for review on their desktop computers, or synchronize them with a portable digital media device. Software programs called "feed readers" or "podcatchers" allow users to "subscribe" to podcasts at no cost, and receive new programs in a podcast series automatically.

 

About Professional Podcasts LLC/Lubetkin Communications

 

Professional Podcasts LLC, a wholly owned subsidiary of Lubetkin Communications, is a leading provider of business podcasting services for corporations and professional organizations. The firm launched its Internet broadcasting practice in April 2005, counseling clients about the effective use of podcasts and blogs, online journals that facilitate two-way communications with customers, employees, and others.

 

The firm, which focuses on production of high-quality podcasts for clients, has produced podcasts for ACE-INA Insurance, Magic Software Enterprises, Sun National Bank, the Rutgers University School of Business Administration's popular Quarterly Business Outlook Seminar, NJBankers, a trade association representing major banks in New Jersey, and for the Public Relations Society of America. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors. More information is available at www.lubetkin.net or at www.professionalpodcasts.com.

 

 

# # # #

Magic Software Enterprises Launches Podcast Series With Professional Podcasts

NEWS RELEASE

FOR IMMEDIATE RELEASE

News Media May Contact:
Steven L. Lubetkin, Managing Partner
Professional Podcasts/Lubetkin & Co. Communications
+1 (856) 751-5491 or steve@lubetkin.net

David Wexler, Director of Corporate Marketing
Magic Software Enterprises
Tel: +972 3 5389385
or david_wexler@magicsoftware.com


Magic Software Enterprises Launches Podcast Series With Professional Podcasts

CHERRY HILL, NJ – September 11, 2007 – Magic Software Enterprises Ltd. (NASDAQ: MGIC), has inaugurated a series of technology oriented programs delivered as "podcasts," or Internet-distributed audio programs, produced in cooperation with Cherry Hill, NJ-based Professional Podcasts LLC (www.professionalpodcasts.com), a wholly owned subsidiary of Lubetkin Communications.

The first podcast program in the series features an interview with leading computer security expert Carol Woodbury. Woodbury is founder and president of SkyView Partners, a technology consulting firm based in Issaquah, WA that specializes in security and compliance issues related to the IBM iSeries of midrange computers.

“Magic Software has been providing robust application development tools in the IBM iSeries product space for years,” said David Wexler, director of corporate marketing for Magic Software. “As developers continue to re-engineer legacy applications to provide additional, sophisticated functionality like web integration and modify those applications to comply with new industry regulations, we are conducting a broad outreach to familiarize them with the rich feature set available in our tools.”

In the podcast for Magic Software Enterprises – the first of a series of conversations about iSeries application development-- Woodbury discusses regulatory and security compliance issues that software developers working in the iSeries’ i5/OS operating system need to take into account in building new software applications for their clients.

“Magic’s tools offer a great migration solution for developers working with older ‘green screen’ applications that need to be modernized,” said Wexler. “We believe that podcasts can reach developers and business managers more conveniently on a schedule that fits their needs.”

Magic Software’s portfolio of application development environment tools include the iBOLT™ Integration Suite, a comprehensive application integration and business process management suite, and eDeveloper™, a composite application development framework for any platform.

“We are very excited to be partnering with Professional Podcasts and Lubetkin Communications to take advantage of podcasting technology to reach prospective ISV partners and end-user clients,” said Wexler. “Podcasting is especially effective for distributing technology news programming, because most software developers are busy and don’t have the time or budge available to attend webinars or conferences. They need information and news from us in a portable format.”

The program is available for downloading and listening on computers or digital audio players at no charge at Magic Software’s website (www.magicsoftware.com). Visitors to Magic’s website can also get information on how to “subscribe” to distribution of the podcast so that they receive future episodes in the series automatically. (There is no charge for “subscribing” to podcasts).
The programs are also available at no charge to subscribers to the Apple iTunes Music store (www.itunes.com), at the following URL:

http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=263526408

“Using podcasting to provide application development news and information to its audiences demonstrates that Magic Software has a clear vision for best-practices integration of such new social media into business applications,” said Steven L. Lubetkin, managing partner of Professional Podcasts and Lubetkin Communications. “Like Magic Software, other companies should understand that podcasts can provide clients and other constituencies mission-critical information conveniently, without tying those audiences to a less-flexible programming format like a conference call or a web stream, where busy and time-constrained participants must gather at a common time. Podcast listeners get the information they need -- at a time when they want it.”

Podcasts are digital audio or video recordings distributed using Internet technology. Visitors to an organization’s website can download podcast programs for review on their desktop computers, or synchronize them with a portable digital media device. Software programs called “feed readers” or “podcatchers” allow users to “subscribe” to podcasts at no cost, and receive new programs in a podcast series automatically.

About Magic Software Enterprises

Magic Software Enterprises (NASDAQ: MGIC) has been a leader in enterprise application development, deployment and integration technology for more than two decades. The company's service-oriented (SOA) platforms are used by companies worldwide to develop, maintain, and deploy both legacy and new business solutions, while integrating these applications across both internal and external, heterogeneous environments.
Magic Software's platform-independent methodology lets companies achieve agility by quickly assembling composite applications, allowing programmers to create services and architects and business analysts to orchestrate and reuse these services to enable business processes.

Through partnerships with industry leaders such as IBM and SAP and more than 2500 ISVs worldwide, Magic Software technology is used by more than 1.5 million customers around the globe.

Magic Software is a subsidiary of the Formula Systems and Emblaze Group of companies. For more information on Magic Software Enterprises and its products and services, visit www.magicsoftware.com.

About Professional Podcasts LLC/Lubetkin Communications

Professional Podcasts LLC, a wholly owned subsidiary of Lubetkin Communications, is a leading provider of business podcasting services for corporations and professional organizations. The firm launched its Internet broadcasting practice in April 2005, counseling clients about the effective use of podcasts and blogs, online journals that facilitate two-way communications with customers, employees, and others.

The firm, which focuses on production of high-quality podcasts for clients, has produced podcasts for ACE-INA Insurance; NAPL, the trade association for excellence in graphic communications management; Sun National Bank, the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar, NJBankers, a trade association representing major banks in New Jersey, and for the Public Relations Society of America. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors. More information is available at www.lubetkin.net or at www.professionalpodcasts.com.

# # # #

Editors, Note: Mr. Lubetkin is available to discuss how podcasting technology can help organizations communicate effectively with their audiences. Copies of the Magic Software podcast are available on request. Please call Steve Lubetkin at (856) 751-5491 or email steve@professionalpodcasts.com.

Professional Podcasts #1: First Serious Vidcast, a wrapper report from Graph Expo in Chicago

Click to Play

We're attending GraphExpo, the largest conference in the Western Hemisphere for the printing and graphic communications industry. Our client, NAPL, one of the co-owners of the show, has asked us to record podcasts on site in the NAPL booth on the show floor. We'll record the interviews and do post-production in the booth, then upload several podcasts a day for the next three days. You can hear the podcasts at www.napl.org, at the podcast blog or subscribe to the RSS feed or the iTunes distribution.

In this vidcast, Steve sets the stage for the conference, and also shows a few quick sights around Chicago.

MEDIA ADVISORY: Todd Cohen, Senior Sales Leader, available for interviews, story development, or guest columns

MEDIA ADVISORY

FOR IMMEDIATE RELEASE

News Media May Contact:
Steven L. Lubetkin, Managing Partner
Professional Podcasts/Lubetkin & Co. Communications
+1 (856) 751-5491 or steve@lubetkin.net

High-Performance Senior Sales Leader, Philadelphia-Based Todd Cohen,
Available for Interviews and Speaking Opportunities

ATTENTION EDITORS, NEWS DIRECTORS, GUEST BOOKERS

WHO: Todd Cohen, a Philadelphia-based expert in building, developing, and growing sales teams in companies so that they can achieve significant improvement in their performance. Todd is a columnist and blogger about effective sales topics, and a dynamic and motivational sales speaker and educator. Through his blog, Todd conducts a robust dialogue with other business thought leaders and sales professionals, challenging each other to deliver sales techniques that improve a company’s bottom line.

WHAT: Through columns about sales topics, his sales performance blog at www.toddcohen.com, interviews and public appearances, Todd helps sales people channel their energies into successful strategies to achieve sales goals. His columns, available on his website, have included such topics as:

• EVERYONE is in Sales!


• Great Sales Leaders


• Are you a Respected Thought Leader?


• Sales is an Art. Selling is an Art.


• Reward and Recognition


• Fire Your Prospect!


• Listening Well Means More Money!


• Virtual Teams and Success


• Working in the Matrix

WHY: Todd Cohen is an engaging, energizing, entertaining commentator on a wide range of sales-related business topics and custom-tailors his presentation for your audiences. His long experience as a senior sales leader at the executive level makes him especially well-qualified to comment on the sales aspects of business, which allows you to offer an extra dimension to your coverage of both local and national business stories.

HOW: To schedule Todd for media interviews, or to inquire about including Todd’s commentaries in your publication, please contact Steve Lubetkin of Lubetkin Communications, at +1 (856) 751-5491 or via email at steve@lubetkin.net. For more information about Todd, visit www.toddcohen.com.



TODD’S BIO: Todd Cohen is a high-energy, high-performance sales leader. Since he began his career in 1984, Todd and his sales teams have delivered more than $200 million in revenue for leading equipment, education, e-learning and information companies, including Xerox, Gartner Group, Pensare, Thomson, and LexisNexis. Todd’s successful career has progressed from proven individual contributor and repeat President’s Club winner, to innovative sales manager, to accomplished sales executive. Most recently he was Vice President of Sales for LexisNexis.


Todd is especially skilled at building high performance sales teams that produce outstanding results. He has made significant contributions in environments ranging from small, rapidly growing start-up companies to well-established, large corporations. His exceptional ability to train, develop, and coach sales professionals has been recognized and commended by both management and associates.


For Todd, the success of a sales team depends on having the right people, thinking and working collaboratively, and consistently doing the right activities. Todd views Customer Relationship Management (CRM) systems as an essential catalyst for driving and measuring the right activities through consistent sales metrics, and he has successfully implemented four CRM systems. Yet technology and measurement is nothing without hiring the right people and cultivating the skills, competencies and work habits they need to be successful.


Todd is a dynamic and engaging public speaker who has spoken extensively on consultative selling, cold calling, and using increased sales activities to drive increased sales. At LexisNexis, he was a sought-after educator for Miller Heiman Strategic Selling®. Todd believes that “everyone is in sales,” and he particularly enjoys working with “non-traditional sales people” to help them understand how to sell successfully.


Todd is passionate about the value of early and continuous training, and he is trained in the most successful and classic sales methodologies, including SPIN® Selling, Strategic and Consultative Selling, and Xerox Corporation’s Leadership through Quality. Todd holds a Bachelors Degree in Business Administration from Temple University. He is a member of the American Society for Training and Development and is active in the American Cancer Society as well as several other charitable organizations.


# # # #

Professional Podcasts Changes Podcast Comment Line

One of the problems with free voice mail lines is that if you don't use it at least once every 30 days, it goes away. So our (206) number has gone away.

The good news is that we're using Skype Voicemail for our new, more permanent podcast comment line. Please make a note of this number if you'd like to leave a podcast comment for us.

The number is +1 (856) 861-6146 in the US.
You can also call the UK at +44 020 7193 6146

NJBankers Produces Sixth Banking Podcast Audio Program With Professional Podcasts

FOR IMMEDIATE RELEASE

News Media May Contact:
Steven L. Lubetkin, Managing Partner
Lubetkin & Co. Communications
(856) 751-5491 or steve@lubetkin.net

Timothy E. Doherty,
Vice President/Director of Communications , NJBankers
(609) 520-1221, ext. 542 or tdoherty@njbankers.com


CHERRY HILL, NJ – August 10, 2007 – NJBankers, a trade association representing the New Jersey banking industry, and its marketing group for small banks, the Bank Marketing Association, are distributing a new audio broadcast of a recent Bank Marketing Association seminar program to its members over the Internet, a delivery mechanism known as “podcasting.” NJBankers’ has been distributing podcasts since December 2005. The programs are produced in partnership with Cherry Hill-based Professional Podcasts LLC, a subsidiary of Lubetkin Communications.

The newest NJBA podcast is available in two parts. The overall topic, “Onboarding: The First 90 Days,” focuses on steps that banks and other retail organizations should thing about taking to cement relationships with their customers and new employees in the first 90 days of their relationship. Part one of the podcast program features a presentation about enhancing customer relationships by Chris Braccia, director of product marketing in the retail solutions group of Harland Financial Solutions. Part two of the podcast features remarks by Dennis Budinich, co-founder of FTC Methods Inc., a sales training firm, about how to help employees become engaged in successful sales relationships early in their careers.

Professional Podcasts produces recordings of NJBA seminars, and delivers the Internet podcast “feeds” to NJBankers so that association members can download the recordings for review on their computers or portable digital audio players. The podcasts are available at http://www.njbankers.com and at http://www.njbankmarketing.com. The podcast is also available at no charge to subscribers to the Apple iTunes Music store (www.itunes.com) and can be accessed directly in iTunes at this URL:
http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=130353630

“Our podcasts average between 300 and 600 downloads, so it’s clear that our members want us to provide time-shifting technology like podcasting for their continuing education activities,” said Timothy E. Doherty, NJBankers vice president and director of communications. “Podcasting is a cost-effective and engaging way for our members to participate in these programs, even if they cannot attend in person.”

“NJBankers is taking a dramatic leap ahead of other financial trade associations in New Jersey by embracing podcasting technology to increase the reach of its excellent seminar programs,” said Steven L. Lubetkin, managing partner of Professional Podcasts. “Like NJBankers, other organizations should understand that podcasts can provide their clients, members, and other constituencies important information conveniently, without tying those audiences to less-flexible programming formats like conference calls or web streams, which force busy and time-constrained participants to gather at a common time. Podcast listeners get the information they need -- at a time when they want it.”

Podcasts are digital audio or video recordings distributed using Internet technology. Visitors to an organization’s website can download podcast programs for review on their desktop computers, or synchronize them with a portable digital media device. Software programs called “feed readers” or “podcatchers” allow users to “subscribe” to podcasts at no cost, and receive new programs in a podcast series automatically.

About Professional Podcasts LLC/Lubetkin Communications

Professional Podcasts LLC, a wholly owned subsidiary of Lubetkin Communications, is a leading provider of podcasting services for corporations and professional organizations. Since 2005, Professional Podcasts has been counseling clients about the effective use of social media, like podcasts and blogs (online journals) as tools that facilitate two-way communications with customers, employees, and others.

The firm has produced high-quality podcasts for ACE-INA Insurance, Sun National Bank, the Rutgers University School of Business Administration’s popular Quarterly Business Outlook Seminar, NAPL, a graphic communications trade association, Leadership NJ, and for the Public Relations Society of America. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors.

More information is available at www.lubetkin.net or at www.professionalpodcasts.com.

About NJ Bankers

NJBankers is an organization dedicated to serving the banking industry and its affiliates by representing banking-related interests at all levels of government and by providing information and educational training to promote sound banking practices and financial services to the communities and businesses of New Jersey. Its website is www.njbankers.com.
# # # #

Editors, Note: Mr. Lubetkin is available to discuss how podcasting technology can help organizations communicate effectively with their audiences. Copies of the NJBankers podcast are available on request. Please call Steve Lubetkin at (856) 751-5491 or email steve@professionalpodcasts.com

Magic Software Reports Second Quarter Results

Magic Software Reports Second Quarter Results Contact: Ziv Zviel VP Finance Magic Software Enterprises Ltd. +972-3-538 9219 Ziv_Zviel@magicsoftware.com August 9, 2007 Magic Software Reports Second Quarter Results Company Reports Net Income of $0.8 Million Demonstrating Sustainable Profitability [ Q2 2007 Financials ] http://www.magicsoftware.com/Static/Binaries/ne_pr/Q2_2007_financials_0.pdf OR YEHUDA, ISRAEL; August 9, 2007 - Magic Software Enterprises Ltd. (NASDAQ: MGIC), a leading provider of state-of-the-art business integration and application development technology, reported today its results for the quarter ended June 30, 2007. Financial Highlights Total revenues were $16.8 million, an 11% increase over Q2 2006 Net income was $0.8 million compared to a $1.3 million net loss in Q2 2006 In Q2 2007, the company reported positive free cash flow of $0.6 million Cash and cash equivalents, including short-term marketable securities, reached $17 million at June 30, 2007 Second Quarter Results Second quarter of 2007 results reflect the company's sustained profitability for a third consecutive quarter and continued revenue growth. Total revenue for the second quarter ended June 30, 2007 was $16.8 million, an increase of 2% from the $16.4 million reported in the first quarter of 2007 and an 11% increase compared to the $15.2 million reported in the second quarter of 2006. Gross profit for the second quarter of 2007 was $9.1 million, compared to $8.7 million in the first quarter of 2007 and $8.1 million in the second quarter of 2006. Net income for the second quarter of 2007 amounted to $0.8 million, compared to a net income of $1.0 million in the first quarter of 2007 and a net loss of $1.3 million reported in the comparable quarter of 2006. Eitan Naor, President and CEO of Magic Software, commented, "During the second quarter we began carrying out steps intended to reinforce our execution capabilities. As our first step towards rebuilding Magic Software's management team, we've recently appointed two new senior management members. David Zigdon, who has extensive experience in senior financial management roles in international public companies, will assume the position of Chief Financial Officer as of October 15th. We've also appointed Arita Mattsoff as our new vice-president of global marketing. Arita brings with her extensive experience in global marketing in enterprise software companies. She will be joining us in September." "We're currently turning the Company's focus to sales execution and customer support, with an emphasis on improving existing customer relationships, expanding the sales pipeline and closing pending deals," added Naor. Conference Call Magic Software's management will also host a conference call today at 11am EDT, or 6pm in Israel. To participate in the conference call, please call the appropriate number listed below at least five to ten minutes prior to the start of the call: From the US: 1 888 642 5032 From Israel: 03 918 0688 All others: +972 3 918 0688 Callers should reference the Magic Software Earnings Conference Call. For those unable to listen to the conference call, there will be a replay available from the investor relations part of Magic's web-site at: www.magicsoftware.com About Magic Software Enterprises Magic Software Enterprises (NASDAQ: MGIC) has been a leader in enterprise application development, deployment and integration technology for more than two decades. The company's service-oriented (SOA) platforms are used by companies worldwide to develop, maintain, and deploy both legacy and new business solutions, while integrating these applications across both internal and external, heterogeneous environments. Magic Software's platform-independent methodology lets companies achieve agility by quickly assembling composite applications, allowing programmers to create services and architects and business analysts to orchestrate and reuse these services to enable business processes. Through partnerships with industry leaders such as IBM and SAP and more than 2500 ISVs worldwide, Magic Software technology is used by more than 1.5 million customers around the globe. Magic Software is a subsidiary of the Formula Systems and Emblaze Group of companies. For more information on Magic Software Enterprises and its products and services, visit www.magicsoftware.com. Except for the historical information contained herein, the matters discussed in this news release include forward-looking statements that may involve a number of risks and uncertainties. Actual results may vary significantly based upon a number of factors including, but not limited to, risks in product and technology development, market acceptance of new products and continuing product conditions, both here and abroad, release and sales of new products by strategic resellers and customers, and other risk factors detailed in the Company's most recent annual report and other filings with the Securities and Exchange Commission.

Pinnacle Financial Advisors: New Podcast on Discussing Family Wealth with Your Adult Children

NEWS RELEASE

FOR IMMEDIATE RELEASE

News Media May Contact:

Steven L. Lubetkin, Managing Partner Professional Podcasts/Lubetkin & Co. Communications +1 (856) 751-5491 or steve@lubetkin.net

Harry Scheyer, CPA/PFS, CFP Pinnacle Financial Advisors +1 (856) 797-8082 or harrys@pfacentral.com

Pinnacle Financial Advisors Releases "Talking to Your Adult Children About Money,"

Second Episode in Financial Education Podcast Series

With Cherry Hill-Based Professional Podcasts

CHERRY HILL, NJ - August 1, 2007 - Pinnacle Financial Advisors, a wealth management advisory firm with offices in Marlton, NJ and Bala Cynwyd, PA, has released the second in a series of financial education programs delivered as "podcasts," or Internet-distributed audio programs, produced in cooperation with Cherry Hill-based Professional Podcasts LLC, a wholly owned subsidiary of Lubetkin Communications.

Pinnacle's newest podcast program features a seminar presentation and discussion led by Edward Monte, Ph.D., a psychologist and expert in helping families have conversations about wealth management and estate planning. The program also includes comments and observations from the principals of Pinnacle, Harry Scheyer and Jeff Metz.

Last year, Pinnacle distributed its first podcast, a presentation on identity theft and credit card fraud by Jeff Brenner, a data security expert with Intelysis Corporation. More than 650 people downloaded the first podcast.

"We take a holistic approach to the asset management and financial planning services we provide our clients, and we think it's important for them to have a broad range of opportunities to gain insight into the practical - and the more emotional - aspects of their financial affairs," said Jeff Metz, CFP, one of the two principals at Pinnacle Financial Advisors. "Our practice is not just about managing money and investments, but about helping our clients understand all the issues that surround these kinds of decisions."

"We are very excited to be partnering with Professional Podcasts and Lubetkin Communications to take advantage of podcasting technology to reach our clients and prospective clients," said Harry Scheyer, CPA/PFS, CFP, Pinnacle's Co-Founder and Principal. "Podcasting is especially effective for distributing financial education programming, because many of our clients are busy professionals who need information and news from us in a portable format."

The program is available for downloading and listening on computers or digital audio players at no charge at Pinnacle Financial Advisors' website (www.pfacentral.com). Visitors to Pinnacle's website can also get information on how to "subscribe" to distribution of the podcast so that they receive future episodes in the series automatically. (There is no charge for "subscribing" to podcasts). The programs are also available at no charge to subscribers to the Apple iTunes Music store (www.itunes.com), at the following URL:

http://phobos.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=175016167

"Using a podcast to provide financial education programming to clients demonstrates that Pinnacle Financial Advisors has a clear vision for best-practices integration of such new social media into business applications," said Steven L. Lubetkin, managing partner of Professional Podcasts and Lubetkin Communications. "Like Pinnacle, other companies should understand that podcasts can provide clients and other constituencies mission-critical information conveniently, without tying those audiences to a less-flexible programming format like a conference call or a web stream, where busy and time-constrained participants must gather at a common time. Podcast listeners get the information they need -- at a time when they want it."

Podcasts are digital audio or video recordings distributed using Internet technology. Visitors to an organization's website can download podcast programs for review on their desktop computers, or synchronize them with a portable digital media device. Software programs called "feed readers" or "podcatchers" allow users to "subscribe" to podcasts at no cost, and receive new programs in a podcast series automatically.

About Pinnacle Financial Advisors

Pinnacle Financial Advisors is a fee-only, SEC registered investment advisory firm providing comprehensive financial planning and investment portfolio design and management. Partners Harry Scheyer and Jeff Metz have over 45 years of experience in helping clients reach their financial goals. Harry Scheyer has been recognized annually by Worth magazine as one of their recommended financial advisors since 1996. Additionally, both Harry Scheyer and Jeff Metz have been listed among the best financial advisors for doctors by Medical Economics since 1998.

About Professional Podcasts LLC/Lubetkin Communications

Professional Podcasts LLC, a wholly owned subsidiary of Lubetkin Communications, is a leading provider of business podcasting services for corporations and professional organizations. The firm launched its Internet broadcasting practice in April 2005, counseling clients about the effective use of podcasts and blogs, online journals that facilitate two-way communications with customers, employees, and others. The firm, which focuses on production of high-quality podcasts for clients, has produced podcasts for ACE-INA Insurance, Sun National Bank, the Rutgers University School of Business Administration's popular Quarterly Business Outlook Seminar, NJBankers, a trade association representing major banks in New Jersey, and for the Public Relations Society of America. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors.

More information is available at www.lubetkin.net or at www.professionalpodcasts.com.

# # # #

Editors, Note: Mr. Lubetkin is available to discuss how podcasting technology can help organizations communicate effectively with their audiences. Copies of the Pinnacle Financial Advisors podcast are available on request. Please call Steve Lubetkin at (856) 751-5491 or email steve@professionalpodcasts.com.

Magic Software News: Magic Names Omega as 200th SAP Business Partner

TO: News Media -

 

 

Magic Software Signs Omega Business Solutions

as its 200^th SAP Business One Partner

 

Magic Software reaches a new milestone in extending the value proposition and scope of the offering of SAP Business One to small and medium-sized businesses through its SAP Business Partner Program

 

OR YEHUDA, ISRAEL; July 30, 2007 -- Magic Software Enterprises Ltd. (Nasdaq: MGIC), announced today at the SAP Summer Sales Meeting in Washington, D.C., that it has signed Omega Business Solutions as its 200^th SAP Business One® business partner.

 

Magic Software, which recruited its first SAP business partner in December 2004, has quickly increased the size of its network of SAP business partners across 27 countries around the world. Through Magic’s strategic partnership with SAP, Magic Software delivers its iBOLT™ Special Edition (SE) business collaboration platform for SAP Business One to use in extending the capabilities of the SAP Business One business management solution for small and medium-sized businesses.

Omega Business Solutions, a part of the Omega Group, Inc., headquartered in Portland, Oregon, and with offices in Seattle, Washington, specializes in planning, installing, and servicing supply chain, project accounting, and CRM solutions for a range of industry sectors including manufacturing, wholesale distribution, and professional services. In its new relationship with Magic Software, Omega will now have access to fully functional licenses of iBOLT Special Edition for use in developing SAP Business One solutions for its clients in the Pacific Northwest.

 

“Today’s competitive small business environment causes forward-looking companies to seek simple yet powerful enterprise management technology,” said Forrest Koch, CEO, Omega Group, Inc. “By partnering with Magic Software Enterprises to extend the capabilities of SAP Business One, we are enabling the customers we serve to compete on a whole new level while leveraging their investments in existing systems. The extended functionality we can offer with iBOLT will make their leap into real-time enterprise management easy, affordable, and seamless.”

 

“It is appropriate that Magic and Omega are making this announcement at the SAP Summer Sales Meeting,” said Ronny Or, Magic Software’s SAP Global Program Director. “The theme of this meeting that pulls together more than 500 SAP business partners and 2,800 SAP Americas field-facing personnel, is ‘Believe to Achieve,’ and achievement in delivering better solutions for the end user is what the Magic SAP Business Partner Program is all about. The partnership with Omega Business Solutions represents for the industry one more milestone in partners working together to enhance the capabilities of SAP Business One in the marketplace.”

 

Benefits of the Magic Software SAP Business Partner Program include software licenses, technical and sales training, marketing tools and support, access to the Partner Portal, awards and incentives, and opportunities to bundle iBOLT SE with other, non-SAP software.

 

About Omega Business Solutions

Founded in 1998, Omega Group, Inc. is the leading provider of SAP Business One solutions and Microsoft Business Solutions (MBS) for small and medium-sized businesses in the Pacific Northwest. Omega specializes in planning, installing and servicing supply chain, project accounting, and CRM solutions for mid-market organizations. All engagements are implemented using Omega’s Modeled Validation Process Implementation Plan (MVP)—a pre-planned, low-risk, rapid delivery approach to providing services.

 

For more information on Omega Business Solutions and its services, visit www.omegagroup.com.

 

About Magic Software Enterprises

Magic Software Enterprises (NASDAQ: MGIC) has been a leader in enterprise application development, deployment and integration technology for more than two decades. The company's service-oriented (SOA) platforms are used by companies worldwide to develop, maintain, and deploy both legacy and new business solutions, while integrating these applications across both internal and external, heterogeneous environments. Magic Software’s platform-independent methodology lets companies achieve agility by quickly assembling composite applications, allowing programmers to create services and architects and business analysts to orchestrate and reuse these services to enable business processes. Through partnerships with industry leaders such as IBM and SAP and more than 2500 ISVs worldwide, Magic Software technology is used by more than 1.5 million customers around the globe.

 

Magic Software is a subsidiary of the Formula Systems and Emblaze Group of companies.

 

For more information on Magic Software Enterprises and its products and services, visit www.magicsoftware.com.

 

Except for the historical information contained herein, the matters discussed in this news release include forward-looking statements that may involve a number of risks and uncertainties. Actual results may vary significantly based upon a number of factors including, but not limited to, risks in product and technology development, market acceptance of new products and continuing product conditions, both here and abroad, release and sales of new products by strategic resellers and customers, and other risk factors detailed in the Company's most recent annual report and other filings with the Securities and Exchange Commission.

 

# # #

 

Press contacts:

Steven L. Lubetkin
Public Relations Counsel
Magic Software Enterprises Ltd.
slubetkin@magicsoftware.com
Phone: +1 856.751.5491
Cell: +1 856.625.5502

 

Mary Lou Roberts

Magic Software Corporate Communications

Phone: 215-740-8976

mlroberts@magicsoftware.com