FOR IMMEDIATE RELEASE
News Media May Contact:
CHERRY HILL, NJ – December 19, 2008 – Sales leaders and executives can download a podcast recording of the successful launch episode of “Let’s Talk Sales Culture,” the internet based live call-in show featuring Todd Cohen, the Philadelphia-based president of Sales Leader LLC.
Cohen, an expert in creating high-performance sales cultures that achieve significant improvement in a company’s sales performance, launched the program December 18 on the popular Internet talk radio service, BlogTalkRadio. Cherry Hill-based Professional Podcasts LLC is assisting Cohen with technical production of the broadcasts. The next program takes place at 4 p.m. EST on January 15.
“The successful launch of our BlogTalkRadio talk show demonstrates that new channels of social media communications have an important place in business-to-business conversations about organizational training and excellence,” said Todd Cohen. “In the first show we fielded questions from a diverse audience of sales, marketing, and other business professionals anxious to improve their selling skills and the sales culture at their organizations. Our future shows will expand on that conversation by including guests from the sales and marketing field to discuss in greater depth some of these issues.”
Podcast and Archive Program Playback
The program's first episode is available for replay on Cohen's BlogTalkRadio show page or at the direct URL, http://www.blogtalkradio.com/ToddCohen/2008/12/18/Lets-Talk-Sales-Culture. The program can also be downloaded at http://media.libsyn.com/media/lubetkin/TCP-BTR1.mp3. The file is 13.7 mb.
RSS Feeds and Blogs
Listeners can also subscribe to an RSS feed of "Let's Talk Sales Culture" at http://www.blogtalkradio.com/ToddCohen.rss. Links to the show will also be cross-posted to www.toddcohen.com and on Todd's existing podcast blog, http://toddcohensalesleaderpodcast.blogspot.com/, and his podcast RSS feed, http://feeds.feedburner.com/toddcohensalesleaderpodcast.
Apple iTunes Music Store
Todd's podcasts are also available through the Apple iTunes Music Store at this Todd Cohen Sales Leader Podcasts link, or by entering http://www.itunes.com/podcast?id=269675599 in iTunes or a web browser.
Next Live Episode of "Let's Talk Sales Culture" January 15.
The next live episode will be broadcast Thursday, January 15 at 4 p.m. Eastern Standard Time. Listeners are welcome to join the conversation, asking questions during the show by calling +1 (646) 929-1341. The live, Internet talk-radio show is streamed on the program's hosting page at http://www.blogtalkradio.com/toddcohen.
Listeners to the Todd Cohen “Let’s Talk Sales Culture” radio show can also share sales experiences and questions with Todd privately, either via email (email@example.com), the Todd Cohen Blog (www.toddcohen.com/blog) or by using the “chat” room function at the www.blogtalkradio.com/toddcohen page to communicate with Todd during the live program.
“As an effective sales leader and team coach, Todd has already recognized how podcasts would extend the reach of his training and management expertise to a global audience of sales practitioners with portability and convenience,” said Steve Lubetkin, managing partner of Professional Podcasts. “Todd is now taking his expertise into the next channel of social media, Internet talk radio, to broaden the exchange of information with his colleagues in a real-time live Internet conversation -- and the reach of these conversations gets amplified through the convenient recall capability of podcast distribution.”
About Todd Cohen
Todd Cohen is a high-energy, high-performance sales leader. Since he began his career in 1984, Todd and his sales teams have delivered more than $300 million in revenue for leading equipment, education, e-learning and information companies, including Xerox, Gartner Group, Pensare, Thomson, and LexisNexis. Todd’s successful career has progressed from proven individual contributor and repeat President’s Club winner, to innovative sales manager, to accomplished sales executive. Most recently he was Vice President of Sales for LexisNexis.
In 2009, Cohen will launch a series of seminars and workshops on sales culture on a national basis. The schedule will be available at http://www.toddcohen.com.
More information and a photo of Todd available at http://toddcohen.com/about/pages/about-todd-cohen/.
About Professional Podcasts LLC
Professional Podcasts LLC, a wholly owned subsidiary of Lubetkin Communications LLC, is an award-winning provider of Internet-distributed audio and video content production services for corporations and professional organizations. The firm also produces its own podcasts focusing on public relations, computer technology, bond ratings, and interviews with book authors.
BlogTalkRadio is a free, web-based platform which allows any user with a phone and a computer to host a live, interactive Internet broadcast. Hosts call into the service by phone, managing callers on the web-based host dashboard. Shows stream live directly from the host’s BlogTalkRadio web page with archives available for all past shows. BlogTalkRadio has been featured on ABC News, The Washington Post, Portfolio, Talkers Magazine, and TheStreet.com. The citizen broadcasting network can be found at http://www.blogtalkradio.com.
# # # #
EDITORS, RADIO AND TV NEWS DIRECTOR, GUEST BOOKERS, NOTE:
Todd Cohen is available to speak about how he is integrating social media like Internet talk radio, blogging, and podcasting into his sales training, coaching, and mentoring activities. He is also available to discuss his wide experience in producing effective sales teams and cultures and to discuss his forthcoming workshop series on sales culture.
Mr. Lubetkin is available to discuss how social media and podcasting technology can help organizations communicate effectively with their audiences. Copies of the Todd Cohen Sales Leader Podcasts are available on CD on request.
To arrange to speak with Todd or Steve, please call Steve Lubetkin at (856) 751-5491 or email firstname.lastname@example.org.
Todd’s current series of podcasts is available through several channels. On his website, www.toddcohen.com, scroll down to the heading “Listen to Todd’s Podcasts!”
Apple iTunes Music Store
or by entering this link in your web browser:
Podcasts are digital audio or video recordings distributed using Internet technology. Visitors to an organization’s website can download podcast programs for review on their desktop computers, or synchronize them with a portable digital media device. Software programs called “feed readers” or “podcatchers” allow users to “subscribe” to podcasts at no cost, and receive new programs in a podcast series automatically.
Keywords: Community of Sales Professionals, Matrix Organization, Networking, Sales Candidates, Hiring Models, Sales Coaching, Sales Communication, Sales Community, Keywords: Sales Excellence, Sales Leadership, Sales Management, Training, Sales Metrics, Sales Networking, Sales Process Training, Sales Teams, Sales Training, Salesperson, Sales Training Program, virtual teams, sales success triad